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8:45 AM ET, September 15, 2010

Mediagazer

 Top News: 
Peter Kafka / MediaMemo:
The New Twitter.com Is a “Consumption Environment”.  Translation: Twitter is a (Reluctant) Media Company  —  Twitter's new Web site has lots of cool features and gizmos.  But they're all supposed to do one thing in particular: They're meant to encourage you to spend more time on Twitter.com, where the company can show you some ads.
Nikki Usher / Nieman Journalism Lab:
Why SEO and audience tracking won't kill journalism as we know it  —  [I'm happy to introduce Nikki Usher, a new contributor here at the Lab.  Nikki is a Ph.D. candidate at USC Annenberg and, before academia, was a reporter for The Philadelphia Inquirer and elsewhere.
RELATED:
C.W. Anderson / Nieman Journalism Lab:
“Squeezing humanity through a straw”: The long-term consequences …
Dean Starkman / CJR:
The Hamster Wheel  —  Why running as fast as we can is getting us nowhere  —  “Newsrooms have shrunk by 25% in three years.”  —Project for Excellence in Journalism, “State of the News Media 2010”  —  “A large majority (75%) of editors said their story counts . .  …
Jim Romenesko / Romenesko:
WSJ assigns two editors to secret ‘Special Project’  —  To: WSJ All News Staff; Newswires_USERS  —  I am pleased to announce that two of our most talented editorial executives will be leading a Special Project (notice the capital letters) crucial to our success as a company.
Discussion: paidContent and Guardian
Mathew Ingram / GigaOM:
Helping Journalists Become Hackers and Entrepreneurs  —  Journalism schools are useful for many things, including research into ethical standards, traditional skill development, and so on.  Increasingly, some journalism schools are focusing just on building their students' digital chops …
RELATED:
Sophie Hoeller / New York Times:   What's a Virtual Assignment Desk ?
Zeke Turner / New York Observer:
Lucky Lady  —  When Brandon Holley took over Jane at the end of 2005 from the eponymous Jane Pratt, the magazine's staff gave her a neon sign.  It read “She's so Jane,” and the magazine launched an ad campaign around that tag line to convince readers and advertisers that Ms. Holley would be make a great replacement.
RELATED:
Zeke Turner / New York Observer:
Life After Luxury Advertising at Condé Nast: Bon Appétit, Carol Smith
Discussion: Guardian
Jack Neff / AdAge:
Magazine Readership Off Sharply Among Affluent  —  Ipsos Survey: Younger Well-Off Readers More Receptive to Ads Than Elders  —  BATAVIA, Ohio (AdAge.com) — Magazine readership among the affluent plunged 16% in the past year as the group spent 12% more time using the internet and sharply stepped …
Laura McGann / Nieman Journalism Lab:
Five important mobile app findings for news orgs  —  A new report out today gives news organizations reasons to start thinking mobile apps (if they haven't already).  The Pew Internet and American Life Project partnered with Nielsen to survey cellphone users on their app habits …
Peter Kafka / MediaMemo:
Weezer's YouTube Trade: We'll Star in Your Videos, You Help Us Sell Music  —  Weezer had a big hit on YouTube a couple of years ago with “Pork and Beans,” a video that featured some of YouTube's biggest stars.  For its encore the band is inverting the strategy: The YouTube stars make their own videos …
Discussion: ClickZ
Megan R. Wilson / OpenSecrets.org:
Journalists, Media Professionals Donating Frequently to Federal Political Candidates this Election Cycle  —  Last year, Christopher Hayes gave $250 to the congressional campaign of a good friend, Alabama Democrat Josh Segall.  —  That's hardly noteworthy, but for one factor: Hayes is the Washington …
Paul Bond / Hollywood Reporter:
Al Sharpton to launch Sunday-morning show  —  He'll also start a media company and magazine  —  The Rev. Al Sharpton has created his own media company and will launch a Sunday-morning syndicated TV show, he told The Hollywood Reporter on Monday.  —  The controversial civil rights advocate …
Discussion: Gawker and Chickaboomer
Simon Owens / The Next Web:
DC social media users now regularly scoop local news outlets  —  Aaron Morrissey was watching football this past Sunday afternoon when he noticed tweets mentioning some kind of shooting in the Adams Morgan neighborhood of Washington, DC.  Morrissey is the editor-in-chief of DCist …
Discussion: DCist
Robert Andrews / paidContent:UK:
News Corp Calls On Sun Online Editor For iPad Project  —  Pete Picton, long-time editor of the Sun Online website in the UK, is leaving London to join parent News Corp (NSDQ: NWS) in New York.  —  Sun Editor Dominic Mohan told staff on Tuesday Picton will be “helping to launch a new digital project”.
Discussion: WebNewser
Steve Smith / minonline.com:
Magazine Video Growth Slows in Q2  —  After eight consecutive quarters of growth in online video streams, magazine Web sites saw the first signs of contraction in the second quarter of the year, according to the latest trending statistics from Brightcove and TubeMogul.
Andrew Keen / TechCrunch:
Keen On... with Justine Bateman: “I've been waiting for this my entire life” (TCTV)  —  “I've been waiting for this my entire life,” the actress, technologist and entrepreneur Justine Bateman confessed to me when we spoke recently over Skype.  But Bateman - best known probably for her role …
Amy Starlight Lawrence / KnightBlog:
Four Innovation and Collaboration Trends in Journalism Education  —  The Center for International Media Assistance recently released the report “U.S. Universities and Media Development.”  Written by journalist and journalism educator, Anne Nelson, the report analyzes the role U.S. universities play in the international media arena.
David Kaplan / paidContent:
NBCU Digital Dealmaker Jessica Schell Shifting To Film At Universal  —  After nearly five years, Jessica Schell is leaving her post as SVP of NBC Universal's digital strategy and business development to take on a new role in the company's film division.  Schell's new title is EVP …
Discussion: Variety and The Wrap
Jon Friedman / MarketWatch:
Media Buzz: Naming the tastemakers of 2010  —  Commentary: A dozen New York-based journalists set the tone  —  This is the first in a series of columns focusing on journalists who have a buzz.  —  NEW YORK (MarketWatch) — It's getting increasingly difficult to recognize exactly who should be regarded as a journalist in 2010.
David Weigel / Weigel:
Ask a Top Democrat!  —  When a reporter wants to make an argument without actually making the argument, he talks to a simpatico source who'll make the point for him.  This is not laziness, mind you.  It's just a journalistic convention that doesn't really make sense.
Discussion: Reuters and The Huffington Post
Adam Frucci / Splitsider:
Conan to Take Questions from the Unwashed Masses on Facebook  —  Conan O'Brien is really embracing the internet to promote his new show Conan.  It makes sense, seeing as the internet is what really rallied behind him during the Tonight Show s**tshow.  Today's online promo …
Discussion: Urlesque, Gizmodo and New York Magazine
 
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 More News: 
New York Times:
Jittery News Anchors Aloft Smell News
Discussion: Mediaite, Romenesko and TVNewser
Scott Rosenberg / Scott Rosenberg's Wordyard:
In the context of web context: How to check out any Web page
Devindra Hardawar / VentureBeat:
DEMO: Fox-backed Bitbop brings mobile TV streaming to Android
Discussion: ReadWriteWeb and NewTeeVee
Jim Romenesko / Romenesko:
Berkeley j-school tables $5,000 fee for new students
Joe Pompeo / The Wire:
Bloomberg News Hops Aboard Yahoo Finance
LAT Blogs / The Big Picture:
Aaron Sorkin on ‘The Social Network’: It's not meant as an attack on Mark Zuckerberg
Discussion: TechFlash, PC World, Google Watch and Soup
Joshua Benton / Nieman Journalism Lab:
More growth for Gawker comments, and more power to elite commenters
Discussion: Deadspin and Gizmodo
Joe Eskenazi / The Snitch:
Declaring San Bruno Fire ‘Crime Scene’ Kept Media Out
Discussion: Romenesko and Boing Boing
 Earlier Picks: 
Niraj Chokshi / The Atlantic Online:
Book Excerpt: Can Videogames Be Journalism?
Jeff Bercovici / DailyFinance:
Future Dweller Nick Bilton on What Newspapers Can Learn from Porn
Nick Davies / Guardian:
Sienna Miller set to join legal action
David Kaplan / paidContent:
Looking For More Content, Ad Partners, iVillage Promotes Curbishley
Discussion: WebNewser
Richard MacManus / ReadWriteWeb:
Techmeme Turns 5: Interview With Founder Gabe Rivera
Discussion: Robin Good's
Megan Garber / Nieman Journalism Lab:
Twitter queen Susan Orlean on the mini-medium, the interactive …
Discussion: eMedia Vitals
Michael Arrington / TechCrunch:
Bebo's Back. And They Plan To Have A Plan (Video)
New York Times:
Times Appoints Ad Vice President