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11:55 PM ET, February 28, 2012

Mediagazer

 Top News: 
Jeff Roberts / paidContent:
As Staff Flees, TechCrunch's Traffic Plummets  —  TechCrunch, the long-time darling of the digerati, is smashed to bits and all of AOL's horses and men will be hard-pressed to put it together again.  The site has lost almost every one of its top writers and traffic has fallen sharply, dropping by 35 percent from a year ago.
RELATED:
Tom Cheredar / VentureBeat:
AOL sees three more major talent departures
Lisa O'Carroll / Guardian:
News of the World ‘may have paid £850,000’ to Glenn Mulcaire  —  Liberal Democrat MP Simon Hughes submits table which he says shows phone-hacking investigator's earnings  —  The private investigator who allegedly conducted “industrial scale” phone hacking on behalf of the News …
RELATED:
Lisa O'Carroll / Guardian:
Leveson inquiry: banning unofficial police interviews would ‘help abuse’
Discussion: Press Gazette
Jim Romenesko:
The Daily threatens to sue reporter for tweeting objection to story  —  Earlier this month, Luke Kummer tweeted this objection to the handling of his reporting, then resigned from The Daily, Rupert Murdoch's iPad publication.  He then received this warning from the HR manager for The Daily and New York Post:
Barry Petchesky / Deadspin:
“Twitter Is Not Your Personal Playground,” ESPN Reminds Its Employees  —  A mole sends along the following email, which was spammed out to ESPN talent on Monday: … Going unmentioned is the brow-mopping and relief in Bristol that controversies over childish Twitter fights over attribution …
Discussion: Erik Wemple
Kerri Macdonald / Lens:
A Tumblr From Times Past  —  For generations, most of the photographs housed in the newsroom archive of The New York Times — known affectionately as “the morgue” — have been hidden away from the public eye in filing cabinets and manila folders.  —  There are exceptions, of course.
Mathew Ingram / GigaOM:
Why Warren Buffett is wrong about newspaper paywalls  —  Warren Buffett, one of the world's wealthiest men, got that way by making smart investments in companies like Gillette and Coca-Cola Co., and now he has acquired a newspaper: the Omaha World-Herald, which he bought recently for $150 million.
Ingrid Lunden / TechCrunch:
MTV Mobile Moves Into Social TV With Digital Agency AKQA  —  Viacom's MTV is making one more move into trying to capture the youth market on the platform where it's increasingly spending most of its time: the broadcaster, in partnership with digital agency AKQA, has launched “Under The Thumb,” a new social TV app.
Discussion: AdAge, Adweek and rbr.com
Brian Stelter / New York Times:
Once Film-Focused, Netflix Transitions to TV Shows  —  Belying the “flix” in its name, Netflix is now primarily an Internet streaming service for television shows, not feature films.  —  TV series now account for more than half of all Netflix viewing.  That helps to explain why this Wednesday …
Crispin J. Burke / At War:
As Social Media Expands, Military Bloggers Find More Outlets  —  This month, the editors of The Thunder Run published a two-part lament on the decline of the milblog, echoing a post by Tom Ricks of Foreign Policy from January of last year.  But milblogging is far from dead.
Barb Palser / American Journalism Review:
The Twitter Death Epidemic  —  All of the bogus tweets about celebrity deaths underscore why it's silly to assert that Twitter “beat” the news media in reporting Whitney Houston's demise.  Tues., February 28, 2012.  —  Barb Palser (bpalser@gmail.com) is director of digital media for McGraw-Hill Broadcasting Co.
Discussion: @mathewi
Dave Itzkoff / ArtsBeat:
Michael Mann Brings ‘Witness,’ Documentary Series About War Journalists, to HBO  —  Having taken a deep dive into the world of hardened gamblers for the HBO drama “Luck,” the director Michael Mann is reteaming with that cable channel to create a documentary series about the lives of combat photographers.
Michael Calderone / The Huffington Post:
NYC Newspapers Defend Spying On Muslims  —  NEW YORK — Bob McManus, editorial page editor of the New York Post, blasted the Associated Press on Tuesday, suggesting that the news organization cares more about winning a Pulitzer Prize than the threat of terrorism.  —  “It will win its prizes, or not,” McManus wrote.
Megan Garber / The Atlantic Online:
Google and the News, Part 2,389: The Company Is Co-Hosting a Conference on Investigative Reporting and Tech  —  An investigative reporter might spend weeks (or months, or years) working on a single story, guided by her sense that the facts she's uncovering will expose injustice and illuminate wrongs …
 
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 More News: 
Georg Szalai / Hollywood Reporter:
Former Top News Corp. Spokeswoman Teri Everett Joins Time Inc.
Discussion: Adweek
Dylan Byers / Politico:
Julian Assange claims ‘intellectual property’
Discussion: Jack Shafer and Editors Weblog
Dylan Byers / Politico:
Jennifer Granholm joins POLITICO
Discussion: MLive.com
Mark J. Perry / CARPE DIEM:
Newspaper Ad Revenues Fall to 60-Yr. Low in 2011
 Earlier Picks: 
Nicholas D. Kristof / New York Times:
Battling Sudan's Bombs With Videos
Discussion: Media Decoder
Steven Musil / CNET:
Yahoo picks patent fight with Facebook
Robert Andrews / paidContent:
Interview: FT CEO Denies Sale And Braves Strike Ahead Of Social Launch
Discussion: Guardian and eMedia Vitals
Mike Reynolds / Multichannel News:
National Cable Ad Sales Grew 7.8% to $22.1 Billion in 2011: CAB
Discussion: MediaPost and TVWeek.com
Robert McMillan / Wired:
The Meta-Story: How Wired Published Its GitHub Story on GitHub
Amy Chozick / Media Decoder:
New Magazine Aims for ‘Luxury Customers’