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1:50 PM ET, August 7, 2013

Mediagazer

 Top News: 
Jeff Bercovici / Forbes:
AOL Bets On Programmatic With Adap.TV, Pulls Back On Patch  —  Here's a sign that Tim Armstrong feels he's regained control of the narrative at AOL : He's back in the market for big-ticket items.  —  AOL's $405 million purchase of the video advertising platform Adap.TV is the biggest acquisition …
RELATED:
Anthony Ha / TechCrunch:
AOL Is Acquiring Video Ad Platform Adap.tv For $405M  —  TechCrunch-owner AOL just announced that it has reached an agreement to acquire video advertising platform Adap.tv in a deal that should be worth a total of $405 million — $322 million in cash and $83 million in AOL common stock.
Staci D. Kramer / Nieman Journalism Lab:
Don Graham on the sale of The Washington Post, Jeff Bezos, and the pace of newsroom innovation  —  Washington Post Co. chairman and CEO Don Graham kept the decision to sell the heart of the family business exceptionally quiet for months, avoiding public drama and employee angst while he went white-knight shopping.
RELATED:
Bloomberg:
Bezos's E-Book Overhaul Provides Blueprint for Post  —  Jeff Bezos has already transformed one traditional print business — books — into a digital one.  The experience provides a blueprint for how the billionaire technology executive is now poised to overhaul newspapers following his $250 million acquisition of the Washington Post.
Chris Kirkham / The Huffington Post:
Washington Post Co.'s Kaplan Bet May Have Cost It The Paper  —  Even as the Washington Post saw its circulation diminish and its advertising revenues evaporate in recent years, the paper's parent company could draw on a conspicuous center of growth — a chain of for-profit colleges known collectively as Kaplan Higher Education.
Discussion: New Republic and Co.Labs
Jennifer Saba / Reuters:
Jeff Bezos Bought The Washington Post For Four Times Its Worth
Dylan Byers / Politico:
CNN taps Bloomberg TV head to oversee new digital integration effort  —  In a new effort to “connect digital and television,” CNN Worldwide president Jeff Zucker has announced that Bloomberg TV head Andrew Morse will join the network as Senior Vice President overseeing domestic newsgathering …
AdAge:
Time Inc. Spinoff Delayed Until Early Next Year  —  Publishing Revenue Slips While TV Grows  —  Time Warner said Tuesday that it won't complete its plan to separate Time Inc. division into an independent company this year as anticipated, prolonging a period of uncertainty at the publishing division just a little bit longer.
RELATED:
Associated Press:
Time Warner 2Q net income jumps 87 pct
Philip Bump / The Atlantic Wire:
This Year's Yemen Leak Isn't Angering Congress as Much as Last Year's  —  Someone in the government told the press confidential details of a terror operation centered on Yemen.  In 2012, that meant broad outcry, with members of Congress calling for investigations and criminal charges.  In 2013: crickets.
Discussion: CBS News and Guardian
RELATED:
Erik Wemple / Washington Post:
DCist editor fired after freelancing spat  —  In a testament to the cachet of a BuzzFeed byline, DCist Editor-in-Chief Ben Freed has been dismissed from his position after he placed a freelance piece with the popular news site.  Speaking about the matter last night, Freed sounded a bit dazed by the ouster …
Discussion: FishbowlDC and Erik Wemple
Sam Thielman / Adweek:
Fox Will Invest $150 Million in Broadcast Programming  —  The newly-created 21st Century Fox had its first earnings call on Tuesday afternoon, and, perhaps befitting its status as half of the old News Corp., took half as long as most earnings calls with 15 minutes of presentation and another 15 minutes allotted for a Q&A.
RELATED:
Tony Maglio / The Wrap:
21st Century Fox Reports Q4 Revenue Gain
Matthew Jarzemsky / MoneyBeat:
Ad-Tech Company YuMe's IPO Prices Well Below Target  —  YuMe Inc. saw its initial public offering price well below its expected range, a sign investors remain skeptical of new entrants in digital advertising.  —  The company priced an offering of 5.1 million shares for $9 each late Tuesday …
Electronista:
Study: Apple tops in content streaming, beating Netflix, HBO GO  —  Ranking proves again that value of experience can trump content  —  A study done by customer experience research firm ForeSee has surveyed customers of mobile media and entertainment sites and found that generally …
Neal Ungerleider / Fast Company:
Netflix-style recommendations: From a cable provider?  —  IF YOU CAN'T BEAT 'EM, JOIN 'EM: COX CABLE'S NEW CONTOUR APP AND DVR PLUG-IN GIVES VIEWERS PERSONALIZED, NETFLIX-STYLE RECOMMENDATIONS FOR TELEVISION VIEWING ON DEMAND.  —  Cox Cable is trying out something television viewers …
 
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 Featured Newsletter: 
Toolkits:
75% of large subscription publishers offer discounted trials  —  The majority of large publishers with digital subscription products are currently offering discounted trials to help drive new subscriber acquisition, according to Toolkits research.
 
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 More News: 
David Whitford / Fortune:
The mysterious company that just bought Newsweek
Lynne Marek / Crain's Chicago Business:
How will Globe, Post sales affect Tribune?
Discussion: The Huffington Post
Todd Spangler / Variety:
Cord-Cutting No Longer an ‘Urban Myth’: Pay TV Operators Drop 316,000 Subs in Past Year
Wall Street Journal:
FBI Finds Holes in System Protecting Economic Data
Discussion: Quartz
 Earlier Picks: 
Caroline O'Donovan / Nieman Journalism Lab:
Google's new search feature makes it easier to find seminal articles on big topics
Mark Sweney / Guardian:
Guardian rejects press watchdog as ‘own goal’ threatening independence