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6:40 PM ET, May 11, 2021

Mediagazer

 Top News: 
Paul Farhi / Washington Post:
Washington Post names Sally Buzbee as its executive editor; Buzbee, who is executive editor of the AP, will be the first woman to lead the news organization  —  The Washington Post has named veteran journalist Sally Buzbee of the Associated Press as its executive editor …
Jessica Toonkel / The Information:
Sources: BuzzFeed is in talks to acquire Complex Networks after BuzzFeed goes public via a SPAC, 890 Fifth Avenue Partners, even as the SPAC market slows down  —  BuzzFeed is in talks to acquire digital lifestyle publisher Complex Networks as part of its plan to go public by merging …
Sara Fischer / Axios:
Bustle Media Group CEO says the company is rebranding as BDG, plans to go public via SPAC later this year, and is hoping to acquire more media brands  —  Bustle Digital Group is formally rebranding to BDG, its founder and CEO Bryan Goldberg tells Axios.  The new logo and name will roll out Tuesday.
Discussion: TechCrunch and @seangriffey
Sarah Perez / TechCrunch:
YouTube plans to pay $100M to top creators on YouTube Shorts, its TikTok competitor, through 2022, starting in the next few months in the US and India  —  YouTube is giving its TikTok competitor, YouTube Shorts, an injection of cash to help it better compete with rivals.
RELATED:
Mike Fleming Jr / Deadline:
NBC says it will not air the 2022 Golden Globes; sources: Tom Cruise returned his three Golden Globes to join the protest against HFPA
@theappealunion:
[Thread] The Appeal Union says The Appeal is formally recognizing the union and “pausing layoffs”  —  Yesterday, we announced our union and requested voluntary recognition from The Appeal's management. Minutes later, they tried to lay off almost a third of our unit. Today, management said they will recognize our union and pause layoffs. Here's our statement: https://twitter.com/...
RELATED:
Joshua Benton / Nieman Lab:
The Appeal staff say the outlet announced retaliatory layoffs minutes after a staff email to management announcing a union drive
Katie Robertson / New York Times:
Hearst sells the US version of Marie Claire to Future, publisher of Marie Claire UK and other titles; Future says it hopes existing US staffers will stay on  —  Hearst Magazines, the home of numerous publications aimed at women including Cosmopolitan, Redbook and Harper's Bazaar …
William Turvill / Press Gazette:
Piano says its largest clients had an average subscription growth of ~58% over the past year; 74% of annual subscribers remain loyal vs 46% of monthly subs  —  Digital subscriptions have become an increasingly significant business for English-language news providers over the past year.
Todd Spangler / Variety:
NBCU-owned Rotten Tomatoes is launching a streaming channel, first on the Roku Channel, then on Peacock and Xumo  —  Rotten Tomatoes is continuing on its quest to grow into something substantially bigger than its Tomatometer movie and TV rating scores.  —  On Tuesday, the website …
Alex Weprin / Hollywood Reporter:
Discussion: 9to5Mac, MacRumors and AppleInsider
Mark Sweney / The Guardian:
UK TV executives expect Q2 ad spend to reach pre-COVID-19 levels of over £1B, thanks to European Championship football, Love Island, and other big shows  —  Covid hit UK's ad-dependent broadcasters but rebound is on cards, with Euro 2020 and more  —  The return of must-watch TV …
 
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 More News: 
FiveThirtyEight:
Analysis: Black women killed by US police from 2015 to 2021 received only five stories or fewer in national media, well below other groups, with some exceptions
Kelsey Sutton / Adweek:
Nielsen confirms undercount of viewers amid pandemic, after MRC audit found Nielsen's report of total TV usage in Feb. among adults 18-49 was lowballed by 2%-6%
 Earlier Picks: 
Emily Caron / Sportico:
Just Women's Sports, a media company founded by former pro soccer player Haley Rosen, raises $3.5M seed led by Will Ventures with Kevin Durant among investors
Mitchell Clark / The Verge:
Facebook says it's testing a prompt that encourages users to open unread articles before sharing them, about a year after Twitter debuted a similar prompt
Katie Robertson / New York Times:
Teen Vogue names Versha Sharma, a managing editor at NowThis, as its new EIC