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6:40 PM ET, March 29, 2022

Mediagazer

 Top News: 
Ted Johnson / Deadline:
CBS News hires Mick Mulvaney, who served as Trump's acting chief of staff from January 2019 to March 2020, as a contributor of political analysis  —  CBS News has hired Mick Mulvaney, who served as acting chief of staff during Donald Trump's presidency, as a contributor.
Rachel Sanders / The Nation:
A eulogy for the young, VC-funded, vital newsroom at BuzzFeed News some 10 years ago, and a reflection on the newsroom's disenchantment with BuzzFeed's IPO  —  Much of the News staff has been written off as dead weight on the payroll.  What, after all, is a Pulitzer worth on a balance sheet?
Eli Blumenthal / CNET:
Apple TV+ will start live streaming its first MLB games on April 8  —  Max Scherzer's Mets debut against the Washington Nationals will air on Apple TV Plus.  —  Apple's live streaming of Friday night baseball games will begin during the first weekend of the MLB season.
RELATED:
Daniel Kaplan / The Athletic:
Sources: the NFL is working on a subscription streaming service, tentatively called NFL+, that would include games, radio, podcasts, and team content  —  There is Apple TV Plus, Paramount Plus and Disney Plus, not to mention scores of streaming services without the plus in their monikers.
Cara Lombardo / Wall Street Journal:
Nielsen agrees to be acquired by a group of private equity firms, led by Brookfield and Elliott, in a deal valuing it at $16B, or $28 per share, including debt  —  Brookfield, Elliott close to agreement to pay $28 a share for TV ratings company  —  Nielsen Holdings PLC is nearing a sale …
Scroll.in:
India stopped Washington Post columnist Rana Ayyub from attending journalism events abroad, claiming she laundered the COVID-19 relief money she crowdfunded  —  In February, media reports had claimed that the Enforcement Directorate had attached Ayyub's bank deposits in connection with a money-laundering case.
Elahe Izadi / Washington Post:
Condé Nast employees form a union, covering 500+ editorial and video production workers across 11 publications, and ask the company for voluntary recognition  —  For years, employees at Condé Nast — the influential publisher of glossy titles such as Vogue, Vanity Fair and GQ …
Tiffany Hsu / New York Times:
Nielsen: the Oscars had 16.6M viewers, the second lowest ever but up 58% from the record-low of 10.4M in 2021; Will Smith's slap increased the audience by 555K  —  But the largest audience of the night was tuned in earlier, during Troy Kotsur's win for best supporting actor.
Brian Morrissey / The Rebooting:
Skift, which cut a third of its staff and saw revenue fall 40% in the pandemic, rebuilt its workforce, found a new client base, and is more profitable than ever  —  Plus: lean media, manufactured growth vs organic growth, and programmatic helping independent media in Ukraine
Tim Baysinger / Axios:
Report: the NFL has held talks with Hollywood companies about a partnership with NFL Films to launch a studio for sports content  —  Exit Content Preview … - “There's increasing demand for that type of content on streaming platforms and elsewhere,” NFL chief media and business officer Brian Rolapp told SBJ.
Sarah Perez / TechCrunch:
TikTok launches TikTok Library, an in-app creator tool with select content from Giphy, and plans to add more content sources, audio, sounds, and text templates  —  TikTok today is announcing a new in-app creation tool called TikTok Library, which the company hopes will make it easier …
 
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 More News: 
Financial Times:
A look at the rise of South Korea's webtoons, comic strips that are designed to be read on a smartphone, as they take off in the US, Southeast Asia, and Japan
Joe Flint / Wall Street Journal:
Apple's Oscars win for CODA and Ted Lasso's success shows TV+'s boutique approach is paying off with tastemakers; Apple paid $25M for CODA's distribution rights
 Earlier Picks: 
Washington Post:
Tara Parker-Pope joins The Washington Post as the editor of a new Wellness Department, after ~15 years as a health columnist and the NYT's Well founding editor
Memphis Commercial Appeal:
Manuel Duran, a Memphis Spanish-language reporter, wins his political asylum case after his arrest while covering a 2018 protest led to a threat of deportation
A.J. Katz / TVNewser:
Q&A with programming head Rebecca Kutler about CNN+'s launch on March 29, its approach to breaking news, and how it will attempt to not cannibalize CNN
Bron Maher / Press Gazette:
The Financial Times launches FT Edit, a £0.99 per month smartphone app offering eight curated articles on weekdays at 8am and select weekend and archive content