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Marriott launches the Marriott Media Network in partnership with Yahoo to help advertisers target consumers on the TVs in their rooms — Marriott will use anonymized data on its guests to help brands target their ads. Walmart, Kroger, DoorDash and others have taken similar tacks, which come amid new privacy efforts
Discussion:
Skift, @rafat, @eric_seufert, @alexeheath, @jeffjarvis, PR Newswire, @megancgraham and adtech.yahooinc.com

A look at C-SPAN's social media and monetization efforts as its cable fee revenue, 98% of its budget, has fallen from a $70M peak to an estimated <$50M in 2022 — Jeremy Art recently discovered a potentially click-generating social-media innovation: the adjective. — Art, 39, runs social media for C-SPAN.
Discussion:
The Streamable, @pdad, @politicomag, @floorcharts, @david_darmofal, @drewsav, @michaelschaffer and @michaelkruse

Senator Hawley's copyright bill targeting Disney is riddled with problems, and some media organizations reported on it as if his talking points were facts — Josh Hawley's proposed copyright legislation is riddled with problems, but you wouldn't know that from most media reports about the bill.

Paramount appoints Marco Nobili as international general manager of Paramount+ and plans to expand Paramount+ and SkyShowtime to 60 markets by the end of 2022 — Paramount Global promoted Marco Nobili to EVP, international general manager of Paramount+, as the media company has set …

In a memo to staff, David Zaslav elaborates on Warner Bros. Discovery's priorities, including combining HBO Max and Discovery+, bolstering CNN, and more — In a new memo sent out to Warner Bros. Discovery staff and obtained by Variety, Zaslav began to elaborate on those plans.

Spotify confirms it is running a test that lets select artists use NFTs on their profiles — Artists can already promote merch and tickets on their Spotify profiles. Now the streaming service is testing a feature that will let them also promote their NFTs.
Discussion:
TechCrunch, The Verge, @swiggity_swagg, @_barbi_k, @sadlyaninfp, @iohk_josh, @sunkist268, @16rryan, @daydreamsereia and @stuartdredge, more at Techmeme »

As the TV industry prepares to pitch upfronts to advertisers in-person for the first time in three years, a look at how the entertainment industry has changed — In the three years since the television industry's biggest companies pitched their shows to advertisers in person at the so-called upfronts …
Discussion:
@claireatki, @sherman4949, @jbflint, @bristei, @sherman4949, @sherman4949, @marcatracy, @kitten_mouse and @catiekeck

Sources: Netflix is exploring live streaming for its unscripted shows and stand-up specials, alongside live voting for competition series and talent contests — EXCLUSIVE: Netflix is going live for the first time. — Deadline understands that the streamer is exploring the launch of live streaming.
Discussion:
TechCrunch, CNET, The Streamable, SlashFilm, AppleInsider, Protocol, Insider, Noticias Tech, The Signal, @adamholisky, @therajgiri, @jakeakline, @bryandfischer, ScreenRant, Collider, The Verge, @cassrisas, @wurldstarr, @britneyvinyl, @hradzka, @eyesopens, @cruelsunmer, @veealmighty and @fordhoiden, more at Techmeme »

The Knight Institute has created a “reading room” to make the DOJ's OLC memos, which contain legal opinions shaping government policies, publicly accessible — In 2012, Charlie Savage, a New York Times reporter covering President Obama's controversial use of “recess appointments” …
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@markszaidesq, @cjr, @joshgerstein, @arnold_ventures, @cjr, @muckrakery, @jameeljaffer and @stephaniekrent

Source: Netflix executives have discussed a test to release a few movies with a longer window of about 45 days in thousands of theaters later this year — Netflix Inc. was absent when Hollywood executives gathered in Las Vegas late last month to preview the year ahead in movies, at least officially.
Discussion:
The Streamable, @loudmouthjulia, @lucas_shaw, @lucas_shaw, @loudmouthjulia, @masasoncap, @royprice, @kimmasters and @lucas_shaw

Apple enables support for annual podcast subscriptions and will debut a distribution system in the fall to let podcast creators upload from 3rd-party providers — As the battle for podcaster talent and distribution heats up among providers, Apple this morning announced the launch of several …
Discussion:
AppleInsider and @susanlitv, more at Techmeme »

Ahead of midterms, pollsters consider major changes following presidential election misses, exploring texts and emails to supplement traditional phone calling — CHICAGO — The polling industry is on the precipice of its biggest change in decades, as pollsters try to battle back from consecutive presidential election failures.
Discussion:
@hctrudo, @pollhannes, @politico_steve, @drewsav and @rasmussen_poll