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5:45 AM ET, March 5, 2026

Mediagazer

 Top News: 
Wall Street Journal:
CBS Mornings co-host Gayle King signs a new deal, providing some stability at CBS News; a source says King's current deal is worth ~$15M and runs through May  —  The ‘CBS Mornings’ co-host dispelled rumors of a possible departure, staying with the network amid broader overhaul
Tess Patton / The Wrap:
Netflix CFO Spencer Neumann says the company's new podcast division saw high mobile engagement in Q1, and video podcasts overindex on mobile vs. shows and film  —  Spencer Neumann adds that Netflix subscribers consume video podcasts during the day more than the streamer's TV and film offerings
Discussion: Variety, Deadline and Media Play News
The Information:
Sources: OpenAI has held early talks with The Trade Desk to sell ads, and it has projected ads could help double consumer ChatGPT revenue this year to $17B  —  OpenAI has held early talks to partner with The Trade Desk, a publicly traded ad tech company, to help the ChatGPT maker sell ads …
Max Tani / Semafor:
AP Senior Product Manager for AI Aimee Rinehart told staff that many editors preferred an AI-written article to a human one, and resistance to AI is “futile”  —  The Scoop  —  One of The Associated Press' leaders on AI had a blunt message for the publication's staff: Resistance to AI is “futile.”
Miles Klee / Wired:
Grammarly is offering an AI-powered tool called “Expert Review” that simulates feedback from famous writers, dead and living, without their permission  —  The tool, offered by the recently-rebranded company Superhuman, gives feedback based on the work of famous dead and living writers—without their permission.
Kendra Barnett / Adweek:
WPP names Nancy Hall as CEO of WPP Media US; Brian Lesser, WPP Media's global CEO, served in the role on an interim basis after the departure of Sharb Farjami  —  The appointment arrives a week after WPP announced a substantial reorg designed to recover steep financial losses
Discussion: Mediaweek, Variety and campaignlive.com
Murray Stassen / Music Business Worldwide:
Apple Music introduces Transparency Tags, a metadata system for music distributors and labels to disclose AI-generated creative elements like artwork or lyrics  —  Apple Music is introducing a new set of metadata requirements designed to bring greater transparency around AI-generated content to the music industry.
Matthew Keys / TheDesk.net:
Memo: Philo CEO Andrew McCollum is stepping down and will be replaced by COO Mike Keyserling; source: McCollum will become executive chairman of Philo  —  Philo CEO Andrew McCollum is stepping away from the role after more than a decade, handing the keys to the wallet-friendly streaming service …
 
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 More News: 
Ken Doctor / Nieman Lab:
Authoritative national news is shrinking, maybe faster than local news did; supporters of trustworthy news need to move quickly past grief toward solutions
Silvia Sciorilli Borrelli / Financial Times:
A look at the upheaval in Italy's media as established broadcasters and publishers struggle to defend their authority and business against digital creators
Charlotte Tobitt / Press Gazette:
An interview with Reach CEO Piers North about traffic from Google Discover falling ~50% in H2 2025, potential deals with AI companies, and more
 Earlier Picks: 
Liam Scott / Columbia Journalism Review:
The University of Missouri starts a program allowing students to live in DC and report on Missouri politicians for publications affiliated with the school
Yuval Halevi / Growtika:
Analysis: 10 major tech publications lost 58% of their Google traffic since early 2024, falling to a combined 65M monthly visits in January 2026; some lost 90%+
Todd Spangler / Variety:
SEC filing: David Zaslav is selling ~4M shares of WBD stock, with an aggregate market value of just over $114M; Zaslav's 2024 pay rose 4.4% YoY to $51.9M
 

 
From Techmeme:

Bailey Lipschultz / Bloomberg:
Filing: SpaceX aims to raise $75B in its IPO, selling 555.6M shares at $135 each, which would value the company at almost $1.77T

Katherine Blunt / Wall Street Journal:
Alphabet upsized its equity raise to $84.75B, including $35B in underwritten public offerings, up from a planned $30B; a source says it contacted ~75 investors

Carl Franzen / VentureBeat:
Google introduces Gemma 4 12B, a unified, encoder-free open multimodal model that can run locally on devices with 16GB of VRAM or unified memory

 
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