Results 41 - 50 of about 290: 
Wayne Friedman / MediaPost:
NBCUniversal launches One Platform, a unified platform for buying TV and digital ads   —  Just in time for this spring/summer upfront advertising buying season — as well as for its new ad-supported streaming platform, Peacock, which starts in April — NBCUniversal is launching its new …
Feb 25, 2020, 1:25 PM - In context

Sara Guaglione / MediaPost:
Alliance for Audited Media takes over Brand Audience Report, which measures publications' audiences across platforms, from MPA, will publish it quarterly   —  A quarterly report from the Alliance for Audited Media shows Meredith Corp.'s Peoplehad the largest magazine audience across platforms …
Feb 21, 2020, 8:55 AM - In context

Analysis finds the average number of channels received by US Nielsen households fell 6.5% YoY to 179.5 in 2019, possibly due to declining cable subscriptions   —  For only the second time since Nielsen has been reporting data illustrating the effect of TV channel fragmentation …
Feb 15, 2020, 10:15 AM - In context

Sara Guaglione / MediaPost:
Storyful launches Storyful Video, a video licensing marketplace, letting media outlets buy content directly from its archive of 17K user-generated videos   —  Storyful has launched a video licensing marketplace, called Storyful Video, that will allow media outlets and production houses …
Feb 14, 2020, 11:50 AM - In context

Sara Guaglione / MediaPost:
The New Republic is launching a redesign in March alongside a $20/year metered paywall for digital subscriptions and $30/year print and digital bundle   —  The New Republicis debuting a new look, coinciding with the launch of a politics-focused podcast and a metered paywall.
Feb 12, 2020, 2:40 PM - In context

Karlene Lukovitz / MediaPost:
Report: national linear TV ad revenue in 2019 was down just 1% YoY to $44.1B and up 2% counting digital video thanks to higher ad prices   —  Linear television revenue was down by just 1%, to $44.1 billion, in calendar year 2019 versus 2018, according to Standard Media Index's just-released report for the period.
Feb 7, 2020, 6:55 AM - In context

Karlene Lukovitz / MediaPost:
605 launches web-based app for TV measurement and analysis across linear, over-the-air, DVR and set-top-box VOD, with Discovery and AMC piloting the platform   —  605 has launched a web-based application designed for measurement and analysis of TV programs and ads — including time-shifted viewership …
Feb 6, 2020, 10:55 AM - In context

Melynda Fuller / MediaPost:
Daily newsletter Morning Brew says it has grown revenue from $3M to $13M in 2019 and expects to hit 2M subscribers in the spring   —  Media email newsletter Morning Brew is reporting a surge in revenue, new subscribers and a slate of key new hires as it enters its fifth year.
Jan 31, 2020, 1:50 PM - In context

Melynda Fuller / MediaPost:
PopSugar names Angelica Marden as general manager, leading both editorial operations and business efforts, reporting to founder-president Lisa Sugar   —  Women's lifestyle brand PopSugaris tasking Angelica Marden with leading both its editorial operations and business efforts as its new general manager.
Jan 23, 2020, 5:20 PM - In context

Joe Mandese / MediaPost:
GARM, an ad agency and digital media platform alliance, shares plan for creating brand-safe environments with tools for categorizing harmful content and more   —  As the world turns its eyes to Davos, Switzerland this week, a group of advertisers and agency executives are pushing to leverage …
Jan 21, 2020, 2:50 PM - In context

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