Mediagazer: Rumor: Google AdWords Reseller Program Ending? (Greg Sterling/Screenwerk)

8:45 PM ET, March 28, 2010

Top News:

Blogonomics: Monetizing readers — At this point, even I'm bored of the Salmon vs Blodget wars. But Henry has decided to grossly misrepresent my views, so it's worth explaining in a bit more detail what I actually think about blog content and how it can and should be turned into money.

Discussion: mathewingram.com/work and Spiersblr

Henry Blodget / Silicon Alley Insider:
More Than You Ever Wanted To Know About The Economics Of The …

Discussion: Spiersblr

Times of London:

Why the future of good news is not free — If we are asking politicians to be honest, it is important we practise what we preach. Nowhere is this more crucial than with journalism on the internet. At present we are in the absurd position of charging people £2 for our newspaper …

Discussion: Jon Slattery

Kirk LaPointe's themediamanager.com:

The Sunday Times of London explains its paywall decision — Rupert Murdoch, the world's largest press baron, said some time ago that his operations could no longer continue to provide information freely online. — For years his Wall Street Journal has charged an online subscription fee …

Robert Niles / Online Journalism Review:

If you can't manage comments well, don't offer comments at all — By Robert Niles: I've long advocated that newspapers include comment sections on their online stories, to provide readers with the opportunity to discuss, extend or even correct those news articles.

Stephan Faris / Time:

New Media Shaking Up Italy's Media Landscape — Italian TV host and journalist Michele Santoro — The last time Michele Santoro was forced off the airwaves, the Italian television presenter had to fight for four years before he was able to broadcast again. This time, thanks to the Internet, it's taken him less than a month.

Richard Wilner / New York Post:

Maria is no longer sweet on ‘Honey’ — CNBC's star personality Maria Bartiromo is so over her “Money Honey” moniker. — The 42-year-old host of the business cable station's “Closing Bell” show, who made off-the-air headlines three years ago when she moved to trademark the “Money Honey” …

Discussion: NY Daily News, Inside Cable News, Chickaboomer and Gawker

Mathew Ingram / GigaOM:

Associated Content: Hey, We Were Here First! — Demand Media and AOL's Seed project have been getting lots of attention lately, in part because they've both become poster children (although Demand more so than Seed) for the idea of a digital “content factory” — a virtual sweatshop filled …

Greg Sterling / Screenwerk:

Rumor: Google AdWords Reseller Program Ending? — The Google AdWords reseller program has been a significant part of the local SEM landscape, enabling publishers, verticals and independent sales channels to gain credibility pitching SEM programs and packages to the local market.

Chris Roush / Talking Biz News:

Details emerge from Bloomberg deal with San Francisco Chronicle — TALKING BIZ NEWS EXCLUSIVE — Talking Biz News has obtained additional details about the deal announced this past week between the San Francisco Chronicle and Bloomberg News, where Bloomberg will provide content to the Chronicle's business section.

Eric Pfanner / New York Times:

A Paper for the People — PARIS — An advertising poster all over Paris shows a heavyset man, shirttails flapping, clutching a plastic cup of coffee. As he crosses a street he gapes at the tabloid newspaper in his other hand. — It's not really a Paris look. London, maybe, or New York.

Robert Andrews / paidContent:

Up Is Down: FT Free On iPad, Guardian Monthly Mobile Charge? — Suddenly, everything is new again. Underlining uncertainty and lack of consensus regarding mobile-device monetisation strategy, two newspapers are trying ideas contrary to those for which they're known...

Discussion: Financial Times

Choire / The Awl:

Photo: Gawker HQ's Telescreen Displays List of Most-Successful Blog Posts — This screen, mounted above the reception desk at Gawker Media's headquarters, currently displays blog posts from across the network with the most unique visitors over the course of the last hour. The names of the posts' authors are included.

Discussion: mathewingram.com/work