Mediagazer: Chernin Assembling a Vast Media Empire (Michael Cieply/New York Times)

Reuters, Politico Line Up for Newsweek — It has been only a week since Washington Post Co.'s chairman, Donald Graham, announced that Newsweek was on the block, but already a few big media players are taking an early look at the newsweekly. — Thomson Reuters and Politico owner Allbritton Communications …

Discussion: WWD, rbr.com, FishbowlNY, Wonkette, Gawker, The Wire, New York Magazine and Tech Trader Daily

Jeff Whatcott / Brightcove Blog:

Solving the Online Video Monetization Puzzle — The image of a jigsaw puzzle kept coming to mind as I watched last week's Brightcove Video Monetization Summit. The good news is that the picture is starting to take shape. We recently published some new research findings with TubeMogul showing …

Discussion: NewTeeVee, Online Video News, PR Newswire, E-Media Tidbits and VideoNuze

Discussion: USA Today

Sarah Kunst / New York | Guest of a Guest:

Neel Shah Claims He Can't Even Get In To Avenue — Have you seen Neel Shah's new taxi TV commercial for Bing, in which he is rejected from Avenue? The casting is random-and a harbinger of more internet “celebrities” making the jump to tv.- — The death of old media has been greatly exaggerated it seems …

Discussion: nbcuniversal.presscentre.com

Ben Elowitz / paidContent:

The New Rules For Judging ‘Quality’ In Published Content — Ben Elowitz (@elowitz) is co-founder and CEO of Wetpaint, a platform for social web sites, and author of the Digital Quarters blog. Prior to Wetpaint, Elowitz co-founded Blue Nile, the online retailer of luxury goods.

Discussion: TeleRead and Random Mumblings

Los Angeles Times:

With TV Everywhere, pay-TV industry seeks to fend off an Apple invasion — Fearful that they'll suffer the same fate as the music business, television firms are racing to come up with services such as TV Everywhere, which would let paying customers view shows on any device.

Discussion: Company Town

Discussion: rbr.com, paidContent, TVNewser, Variety, MediaPost, Company Town, Broadcasting & Cable and Media Decoder

Jessica E. Vascellaro / Wall Street Journal:

Facebook Makes Ad Inroads — Facebook Inc. is catching up to rivals Yahoo Inc. and Microsoft Corp. in selling display ads. — In the first quarter, Facebook pulled ahead of Yahoo for the first time and delivered more banner ads to its U.S. users than any other Web publisher, according to market-research firm comScore Inc.

Discussion: Inside Facebook, ReadWriteWeb, Mashable!, Silicon Alley Insider, All Facebook, paidContent, Screenwerk and Voices on All Things Digital

New York Post:

Mort offers voluntary buyouts as deadline looms — Daily News Publisher Mort Zuckerman may be recuperating from knee surgery, but that hasn't stopped him from looking to trim the ranks of the paper's editorial department. — Sources told Media Ink that voluntary buyouts …

Discussion: FishbowlNY, Gawker and Runnin' Scared

Dominic Ponsford / Press Gazette:

FT claims total worldwide readership of 1.9m each day — The Financial Times today released new readership figures which suggest that around one in ten of its print readers also look at the FT online. — The new figures claim that the FT has 1.9m readers a day across its various publishing platforms.

Discussion: Journalism.co.uk

Michael Cieply / New York Times:

Chernin Assembling a Vast Media Empire — LOS ANGELES — Ever since Peter A. Chernin left the News Corporation as Rupert Murdoch's second in command, the media world has wondered what he would do next. — Rather than joining another big media company, Mr. Chernin is in the early stages …

Discussion: Gawker, The Wire, TVWeek.com and Media Decoder

Leena Rao / TechCrunch:

Delivery Agent Acquires Media Firm The Band To Enable Cross Platform E-Commerce — Fresh off an acquisition of flash sales site Billion Dollar Babes, TV e-commerce company Delivery Agent is making another purchase this week: interactive TV firm The Band. It appears that Delivery Agent …

Discussion: paidContent

Sim Simeonov / paidContent:

Steve Jobs To Ad Industry: Leave The Premium Inventory To Us — Simeon Simeonov is co-founder and CTO of Better Advertising, a provider of online advertising compliance and assurance solutions. Sim is also founder of FastIgnite. Previously, he was a VC at Polaris Venture Partners …

Bill Mitchell / Newspay:

Spot.Us Experiments with User-Directed Sponsorship Revenue — In some ways, it seems like a no-brainer: Encourage consumer engagement with advertising by giving users a stake in deciding how the revenue gets spent. — As far as I can tell, though, Spot.Us is breaking some new ground with the …

Discussion: Spot Us and Editors Weblog

Alex Beam / Boston Globe:

Ye Olde Newsweek — When a being a journalist-on-the-rise was a glass half-filled job — My first job in journalism was at the now-foundering Newsweek magazine, which the Washington Post Co. has put up for sale. This was — gasp — more than 30 years ago, and my memories are grossly irrelevant …

Discussion: The Wire, Adam Sherk, Romenesko and DealBook

Vadim Lavrusik:

The missing link in journalism curricula: Community engagement — Next Tuesday, I will graduate with a master's of science degree in digital media from the prestigious Columbia University Journalism School. As I graduate, I have gained skills in reporting, video production, audio, editing …

Stephanie Clifford / Media Decoder:

A Peek at Vanity Fair's iPad App — “Magazines are actually pretty brilliant concepts the way they are,” said Vanity Fair editor Graydon Carter on Tuesday as he previewed his magazine's new iPad app. “At the same time, we have a few bells and whistles that a magazine cannot provide.”

Discussion: paidContent, Romenesko, WebNewser, Mashable!, Media Buyer Planner, Poynter Online and New York Observer

The Huffington Post:

Comcast CEO: We Won't Interfere With NBC News — PHILADELPHIA — The chief executive of Comcast says he won't interfere with the editorial decisions of NBC's news programs. — Brian Roberts said Tuesday at a cable industry trade convention in Los Angeles that NBC News is an “awesome asset” that needs to be protected.

Megan Garber / Nieman Journalism Lab:

Location, location, etc: What does the WSJ's Foursquare check-in say about the future of location in news? — It was the Foursquare check-in heard 'round the world. Or, at least, 'round the future-of-news Twitterverse. On Friday, the Wall Street Journal checked in to the platform's Times Square venue with some breaking news:

Discussion: Lost Remote and Mobile Media

Shaila Dewan / New York Times:

CNN Contributor Erickson Draws Ire From All Sides — MACON, Ga. — In his seven weeks as one of CNN's newest contributors, Erick Erickson has made scarcely more than a dozen appearances on the network. — But his every utterance — every Twitter message, blog post and radio rant …

Discussion: Mediaite, TVNewser and Romenesko

Jon Friedman / MarketWatch:

Andrew Ross Sorkin: NYT's Mr. Controversy — Commentary: ‘Everyone in life wants to be loved,’ he says — NEW YORK (MarketWatch) — Andrew Ross Sorkin of the New York Times has put his stamp on the Wall Street reporting scene, launched the “DealBook” blog and written a best-seller called “Too Big Too Fail.”

Discussion: New York Magazine

Todd Spangler / Multichannel News:

Cable Show 2010: CTOs See IP Video In Their Future — Panelists Also Discuss Telephony Peering, DOCSIS 3.0, ITV — Los Angeles — Cable probably will still be delivering video to MPEG-2 set-tops in 10 years, but in the meantime they will need to quench their customers' thirst for IP video …

Curt Hopkins / ReadWriteWeb:

Court Rules for MobiTV in Fee Case — The United States 5th District Court in New York handed down a ruling today regarding the licensing rates and terms that may be charged for streaming television and radio content to mobile devices. — In US v. ASCAP, music performance rights publisher ASCAP sued MobiTV …

Jennifer Valentino-DeVries / Digits:

Are Mobile Ads the Next Big Thing? Maybe Not — A lot of buzz among online advertising companies these days is focused on mobile ads delivered to smart phones. Google executives have even talked about becoming a “mobile first” company, and Apple and Google have both made recent moves into mobile advertising.

Discussion: MediaPost, the Econsultancy blog, paidContent, Shaping the Future … and MediaPost

Doree Shafrir / New York Magazine:

Wisenheimers, Scary People, and Debate-Team Captains: A Taxonomy of Commenting Communities — Every online publication with a comments section develops its own culture of readers who gather every day to post funny one-liners, shout at each other, resume long-running debates …

Discussion: Tomorrow Museum

Jim Romenesko / Romenesko:

Lacey named New York Times Phoenix bureau chief — Just when you thought the red-hot news out of Arizona was getting pushed off Page One, we have a Grand Canyon State scoop of our own: The first New York Times Phoenix Bureau Chief will be.Marc Lacey. Read more in this note from Rick Berke.

Discussion: FishbowlNY, mediabistro.com and LA Observed