Mediagazer: At five years, two billion views per day and counting (Mia/YouTube Blog)

Rebecca Mead / New Yorker:

RAGE MACHINE — Andrew Breitbart's empire of bluster. — On Sunday, March 21st, the day that the House voted to pass health-care reform, Andrew Breitbart, the conservative Internet entrepreneur, was thousands of miles away, at home in Westwood, a neighborhood of Los Angeles.

Discussion: Romenesko, The Nation, Big Journalism and LA Observed

David Carr / New York Times:

Taylor Momsen Did Not Write This Headline — Don't know who Taylor Momsen is? Neither to do I, beyond that she is the mean one on “Gossip Girl.” But Facebook knows her well, Twitter loves her, and she and Google have been hooking up, like, forever. — One more fact about Ms. Momsen …

Discussion: FishbowlNY, Mediaite, The Awl, Media Decoder and thefutureofpublishing.com

David Carr of the New York Times on Web headline SEO — In his new Media Equations column, David Carr writes in The New York Times about a practice well-known to most modernized newsrooms: Headlines that position stories well for search engine results. — These days search engine optimization might …

Peter Lauria / The Daily Beast:

The Most Powerful Woman in Newspapers? — Hungry Beast Giving Beast Women in the World — Blogs and Stories — As the New York Times and the Wall Street Journal bash each other, the Financial Times, led by its sharp, glamorous new U.S. editor, Gillian Tett, intends to become a status symbol of American business.

Discussion: Talking Biz News and Fitz & Jen

Stephanie Clifford / New York Times:

Fans of Gourmet Magazine Accept No Stand-Ins — Loren Shlaes, a pediatric occupational therapist in Manhattan, is the kind of amateur cook who bakes cakes for her friends' weddings and makes her own spaetzle. She's an avid reader of food magazines, and, over the years, has subscribed to Cook's Country …

Discussion: Romenesko and Eater NY

Mark Potts / Recovering Journalist:

Sneaking Around the WSJ.com Paywall — The Wall Street Journal online edition is the poster child for the argument in favor of paid subscriptions for news Web sites. WSJ.com has 400,000 paid online subscribers (hundreds of thousands more get the site along with their print subscription) …

Discussion: Reflections of a Newsosaur

Howard Kurtz / Washington Post:

Howard Kurtz explores how oil spill, bombing news trumped Nashville flood — As Nashville anchor Bob Sellers watched his city submerged and spent time helping colleagues whose homes were utterly ruined, he was struck by how the disaster remained a largely local story.

Discussion: Romenesko and Inside Cable News

Frédéric Filloux / Monday Note:

The Oxymoronic Citizen Journalism — Let's fire a few missiles at politically correct ideas such as “Digital media makes all of us journalists”, “citizens will soon displace professional reporters”, and so on. That's nonsense (I have more explicit words in mind). Does it means public input in news should be kept at bay?

Mia / YouTube Blog:

At five years, two billion views per day and counting — Five years ago, after months of late nights, testing and preparation, YouTube's founders launched the first beta version of YouTube.com in May, with a simple mission: give anyone a place to easily upload their videos and share them with the world.

Discussion: New York Times, WebNewser, NewTeeVee, The Wire, MediaMemo, 901am, Epicenter, SocialTimes.com, ReadWriteWeb, paidContent, Fortune, Podcasting News, Fast Company and FutureBook blogs

Luke Harding / Guardian:

Alexander Lebedev: 'I'm thinking about alliances, not a free paper' — The Russian billionaire tells of his admiration for the UK and how he laughed with a Murdoch over the Independent's ad campaign — It was the election's biggest media bust-up. After the Independent launched …

Discussion: Financial Times, Press Gazette and paidContent:UK

Michele Mclellan / RJI:

Bay Citizen: Partners welcome — Editor Jonathan Weber says the new San Francisco regional news site will rely heavily on local content partners for highly local and culture content when it launches May 24. — The Bay Citizen, a regional news Web site for the San Francisco Bay Area …

Discussion: NetNewsCheck Latest

Peter Preston / Guardian:

So you want a media career? Taking a course is only the start — With 15,000 media students out there, that's an awful lot of hopefuls in a hard world. To succeed, they'll need iron ambition — A distant relative with an 18-year-old daughter interested in a media career …

Discussion: Online Journalism Blog

Peter Kafka / MediaMemo:

Don't Kid Yourself, Mobile Ad Companies: Apple Really Does Want to Lock Up the App Market — Is Apple really trying to shut out other ad networks from its iPhones and iPad apps? That's what it looked like at first blush last month. — Recently, though, I've talked to some mobile ad companies who are more hopeful.

Discussion: Techland, TeleRead and CNET News

Michael Hirschorn / New York Magazine:

1. Embrace Change — The industry is in turmoil. Hooray! — When all else fails, try being good. This may seem like an awfully cynical way to start an analysis of how great TV gets made. But TV is the most finely tuned of commercial instruments (up there with boy bands …

Nikki Finke / Deadline.com:

NBC Bans Hollywood Trade After Reporter Sneaks Into Upfront Rehearsal And Reveals All, Including 2010-2011 Schedule And Jokes — It does seem that NBC always keeps fumbling. So I'm not sure which is funnier this morning: that NBC didn't have any security keeping journalists away from its tech rehearsal at a NYC Hilton hotel.

Discussion: FishbowlNY, The Wire and The Wrap

Discussion: Company Town, Mediaite, Plain Dealer, Variety, New York Magazine, Media Decoder, New York Times, Broadcasting & Cable, USA Today, TVbytheNumbers, Gawker, Hitfix.com and From Inside the Box