Mediagazer: The CW: Getting Digital Dollars, Not Digital Pennies (Wayne Friedman/MediaPost)

Jim Romenesko / Romenesko:

Slate Group pulls the plug on The Big Money — A memo to Slate Group employees says: “This has been a difficult decision, in part because so many aspects of the project have worked as we hoped. ... The problem, in a nutshell, is that the site is not pointed toward profitability on a fast enough timetable.”

Discussion: BusinessJournalism.org …, DailyFinance, The Wrap, paidContent, FishbowlNY, New York Observer, mediabistro.com and New York Magazine

Peter Kafka / MediaMemo:

The Big Money Isn't Enough. Slate Shuts Down Business Site After Two Years. — Fortune magazine launched during the Great Depression, and it's still with us today. * But The Big Money, a business site launched by Slate during the dark days of September 2008, is going away.

ProPublica:

How WikiLeaks Could Change the Way Reporters Deal With Secrets — For the past several decades, there has been an informal understanding between the reporters who uncovered newsworthy secrets and the government intelligence agencies, which tried to keep them from public view.

Discussion: Gawker, Politics Daily, The Lede and FP Passport

How WikiLeaks Outsourced the Burden of Verification — To the Times, The Guardian, and Der Spiegel — Julian Assange is upset with The New York Times for talking with the White House about WikiLeaks's trove of Afghanistan documents prior to publication. Really, though, he should bite his tongue.

Discussion: GigaOM

Hunter Walker / The Wrap:

Breaking: Piers Morgan Gets CNN Gig — NBC Universal Television Entertainment chairman Jeff Gaspin, confirmed that Piers Morgan will be going to CNN at the TCA summer press tour Thursday. — Morgan's “America's Got Talent” contract with NBC was the last obstacle standing in the way between …

Discussion: blogs.tampabay.com, Speakeasy, Mediaite, Company Town, Broadcasting & Cable, Variety, MediaPost, On Media's Blog and New York Magazine

Michael Learmonth / AdAge:

Why Flipboard Won't Help Publishing's Smoldering Model — Sure, Smart Publishers Want to Be on Flipboard, But Let's Stop Pretending Why — Good news! Flipboard is ready to log me in via Twitter and Facebook. It took a while because demand for the new iPad app — a visual …

Discussion: NBC Bay Area, Rex Hammock's RexBlog.com, Canadian Magazines and Silicon Alley Insider, more at Techmeme »

Michael Oneal / Chicago Breaking Business:

Tribune Co. proposes golden parachutes for top execs … Tribune Co. proposed paying its top 43 executives a severance package of cash and benefits if they are asked by a new board to leave the company after the Chicago-based media conglomerate emerges from bankruptcy.

Discussion: Romenesko

Megan Garber / Nieman Journalism Lab:

WikiLeaks and continuity: What if we had a news outlet exclusively focused on follow-up journalism? — In his assessment of the journalistic implications of the WikiLeaked Afghanistan War Logs earlier this week, Jay Rosen made a provocative prediction:

Discussion: CJR, Romenesko and Scott Rosenberg's Wordyard

Mark S. Luckie / 10,000 Words:

The Washington Post gets ‘Luckie’; Goodbye Cali, Hello D.C.! — I am extremely excited to announce that I have just been named the new National Innovations Editor for the Washington Post. I will be responsible for helping to coordinate the online strategy for the Post's National desk …

Discussion: California Watch and Nieman Journalism Lab

The Wrap:

Paul Lee a Done Deal at ABC; to Take on TCA Solo (updated) — UPDATE: Paul Lee won't have to wait very long to conduct his first TCA executive session as ABC Entertainment president. — According to the network, the former ABC Family Channel chief will fly solo during Alphabet Channel's morning …

Discussion: Company Town, Hollywood Reporter, Broadcasting & Cable, Moraes on TV and MediaPost

Laurel Wentz / AdAge:

Is Your Detergent Stalking You? — Brazil's Omo Uses GPS to Follow Consumers Home With Prizes — NEW YORK (AdAge.com) — Unilever's Omo detergent is adding an unusual ingredient to its two-pound detergent box in Brazil: a GPS device that allows its promotions agency Bullet to track shoppers and follow them to their front doors.

Discussion: the Econsultancy blog

New York Post:

Mag publishers, Apple in subscription app scrap — Only three months ago, Apple CEO Steve Jobs was being hailed as a potential savior in the publishing world for getting magazines involved in the launch of the iPad. Now he's involved in a behind-the-scenes tug-of-war over annual subscriptions …

Discussion: Gawker

Foster Kamer / Runnin' Scared:

Anatomy of an Error: Why Nobody Got Fired From the New York Post This Week — We reported Wednesday on the turmoil an embarrassing New York Post correction caused in the newsroom, fueled by what we heard was rage called down from the top: News Corp owner Rupert Murdoch. Fun times.

Discussion: Romenesko and Gawker

Rachel McAthy / Journalism.co.uk:

Online journalists in Italy protest Wiretapping bill's ‘blog-killing clause’ — Online journalists in Italy have signed a petition against a so-called “blog-killing clause” in the country's controversial new Wiretapping Bill. — According to a report by the AFP, Prime Minister Silvio …

Wayne Friedman / MediaPost:

The CW: Getting Digital Dollars, Not Digital Pennies — The CW's radical move this past upfront in June — selling a one-for-one package of an Internet commercial and a TV spot to advertisers — has been a big success. — This is according to Dawn Ostroff, president of entertainment for the network …

Emma Barnett / Telegraph:

Spotify ‘will launch in US by end of 2010’ — Spotify has vehemently denied an American news report that its negotiations in the US have made no progress, saying it is “still on track to launch in 2010”. — Yesterday, Billboard, a US music industry magazine, reported that Spotify's …

Discussion: Epicenter, hypebot, MediaMemo and Billboard.Biz, more at Techmeme »

Financial Times:

News Corp looks at unit for tablet devices — The media group is said to be close to a decision on whether to start a news organisation to provide content for a subscription application on platforms such as Apple's iPad

Discussion: paidContent, Editors Weblog, blogs.journalism.co.uk and Shaping the Future …

Paul Dacre / EDITORS' CODE OF PRACTICE COMMITTEE:

KILLING THE MYTHS — Chairman of the Editors' Code of Practice Committee — THE Press lives by disclosure. And so, as an industry, we can't complain when caught in the headlights of public scrutiny. Nor do we. It is healthy, and we welcome it. — Indeed, in a particularly onerous year …

Discussion: Press Gazette and Guardian

Lauren Kirchner / CJR:

Bringing a Big Story Home at The Omaha World-Herald — Local reporting in the age of wire copy — Most regional papers have relied on wire copy to tell the story of the 92,000 classified military documents released by WikiLeaks. The Omaha World-Herald, weekday circulation around 150,000 …

Discussion: Romenesko

Julie Bosman / New York Times:

Barnes & Noble Planning Big Push to Increase Nook Sales — BARNES & NOBLE customers are about to see a lot more of the Nook. — In September, the chain will begin an aggressive promotion of its Nook e-readers by building 1,000-square-foot boutiques in all of its stores, with sample Nooks …

Discussion: The Next Web and Gizmodo, more at Techmeme »

Alexis Madrigal / The Atlantic Online:

The 5 Keys to Tumblr for Media Outlets — General awareness of the blogging platform Tumblr is rising out there among the Internet masses. Founded in New York, the service's well-designed templates, ease-of-use, and excellent browser bookmarklet made it a favorite for people looking …

Discussion: Romenesko

Michael Triplett / Mediaite:

Gay Media Giant Threatens Former Employee Over Facebook Posts — The publisher of the Advocate and Out magazines-Here Media-has sent a letter threatening legal action to a former employee of its skin magazines for making negative comments about the company on his Facebook page.

Rob ORegan / eMedia Vitals:

A better way to monetize search traffic? — Traditional publishers have been slow to adapt to the search-driven economy - getting steamrolled by content aggregators, bloggers and content farms that are much more effective at tuning their content for search engines.

Julia Angwin / Wall Street Journal:

The Web's New Gold Mine: Your Secrets — A Journal investigation finds that one of the fastest-growing businesses on the Internet is the business of spying on consumers. First in a series. By Julia Angwin — Hidden inside Ashley Hayes-Beaty's computer, a tiny file helps gather personal details …

more at Techmeme »

Tony Ortega / Runnin' Scared:

MEMO TO PROSPECTIVE FREELANCERS — Dear Prospective Village Voice Freelancers, — Each and every day, you send me pitches for stories that you hope I'll bite on. Some are quite good. A few are excellent. Most, however, don't interest me in the least. I try my best to answer as many pitches as I can.

Discussion: FishbowlNY