Mediagazer: Inside the Numbers: How Demand Media Will Pitch a Billion Dollar IPO (Peter Kafka/MediaMemo)

Peter Kafka / MediaMemo:

Inside the Numbers: How Demand Media Will Pitch a Billion Dollar IPO — Demand Media is a money-losing company. How will it convince Wall Street to value it at a billion dollars or more? — By directing investors' attention to a set of numbers which say it's a very profitable company.

Discussion: MediaPost

Here's the Big IPO You've Been Waiting For: Demand Media Files With the SEC — Fun weekend reading for the tech and media set: Demand Media's S-1 filing, the first step it will take on the road to a public offering. — The S-1 doesn't include lots of important information …

Discussion: GigaOM, paidContent, Silicon Alley Insider, Romenesko, The Wrap, TechCrunch and Burst Media Company Blog, more at Techmeme »

Aaron Cohen / kottke.org:

Kurt Vonnegut's advice to young writers — “Don't use semicolons. They stand for absolutely nothing. They are transvestite hermaphrodites. They are just a way of showing off. To show that you have been to college.” — Did you know Vonnegut's daughter was divorced from Geraldo Rivera in 1974?

Discussion: Terry Heaton's PoMo Blog and New York Magazine

Newsweek:

Farewell, Libraries? — Amazon's report that e-books are outselling hardcovers means book collections—personal and public—are about to get a drastic makeover. — Books vs. E-Books: Click here to read related content — Amazon.com's recent announcement that sales of e-books …

Dan Kennedy / Media Nation:

Now it's the Times versus Google and Verizon — For now, at least, it looks like the New York Times is doubling down on its report that Google and Verizon are negotiating a deal that would allow Verizon to offer tiered levels of service for content-providers — a deal that would severely undermine the principle of net neutrality.

Discussion: Culture, Most Recent Home Page Posts … and Dow Jones Newswires

Ken Doctor / Newsonomics:

10 Reasons to Watch Next Week's TBD Launch — For a multimedia site, TBD showed some media savvy, lining up a media briefing today, complete with visuals, numerous staffers and a sampling of local bloggers who've joined the TBD Community Network. — You'll find several good write-ups on TBD today.

Discussion: paidContent, BuzzMachine, Nieman Journalism Lab, Romenesko and New York Observer

Lauren Kirchner / CJR:

Forbes.com Gets a New Slant — Lewis Dvorkin's bloggy overhaul of the Internet continues — On Thursday, Forbes.com launched a new blog page utilizing the platform first developed by the blog network True/Slant, which it recently acquired. News last week that True/Slant was being shut …

Discussion: Romenesko and The Wire

Roy Greenslade / Guardian:

How newspapers should best deal with ‘data journalism’ — Martin Moore, director of the Media Standards Trust — thinks we are heading for more “data journalism” and poses some questions in How news organisations should prepare for data dumps. — I'll overlook the naive bit about internal newspaper office secrecy.

Mallary Jean Tenore / Poynter Online:

Coffeeshop Newsrooms Yield Stories, Sources, Understanding of Journalism — The next time you visit your favorite coffee shop, consider how it would look if it were transformed into a “news café” — a place where journalists would work on stories and interact with patrons to find ideas …

Discussion: RJI

Ronan Shields / New Media Age:

News Corp plans mobile sell-off — News Corp has confirmed it is trying to offload its mobile businesses, collectively know as Fox Mobile Group, after stating that it was a loss-making venture. — The planned sell-off would include Jamba - the company behind the Crazy Frog ringtone …

John Cook / Yahoo! News:

Fox News chief packs heat — Fox News chief Roger Ailes has a license to carry a firearm in New York City on his person at all times, according to the NYPD's newly released list of handgun-permit holders. And he's not alone among his Fox News colleagues: Prime-time shouter Sean Hannity also has a city license to carry a gun.

Discussion: TVNewser, Romenesko, Gothamist, Gawker, New York Magazine, New York Observer and On Media's Blog