Mediagazer: RIP, the Press Release (1906-2010) — and Long Live the Tweet (Simon Dumenco/AdAge)

1:40 PM ET, September 13, 2010

Top News:

Americans Spending More Time Following the News — Ideological News Sources: Who Watches and Why — OVERVIEW — There are many more ways to get the news these days, and as a consequence Americans are spending more time with the news than over much of the past decade.

Discussion: Romenesko, eMedia Vitals, Pew Research Center, Mediaite, The Wire, Media Myth Alert, Chickaboomer, Washington Monthly, ChasNote, Editors Weblog, Adam Sherk, DailyFinance, On Media's Blog, Politics Daily and Collective Talent

Howard Kurtz / Washington Post:

Media Notes: A new poll shows ‘old media’ holding their own in an Internet world — With news and gossip leaping off every laptop screen, smartphone and Facebook page, the common wisdom these days is that traditional news outlets are doomed. — But a funny thing happened on the way to the funeral …

New York Times:

Hollywood Reporter to Become a Weekly Magazine — LOS ANGELES — The Hollywood Reporter has been dying a slow death for a decade, bleeding from layoffs, vanishing advertisers and diminished relevance in a news cycle now dominated by cutthroat entertainment blogs.

Discussion: Mediaite, The Wrap, New York Observer, LA Observed, The Wire, DailyFinance, Company Town, mediabistro.com, media 360, Romenesko and New York Magazine

Chris Smith / New York Magazine:

America Is a Joke — The worst of times for politics and media has been the best of times for The Daily Show's host—and unfortunately things are getting even funnier. — I — t's hard to top a kick in the nuts. — Especially when the kicker is Linda McMahon, the Connecticut Republican candidate for the U.S. Senate.

Discussion: Strupp, Mediaite, The Corsair, newsfeed.time.com, Romenesko and On Media's Blog

David Carr / New York Times:

Retooling in Response to Politico — Everyone knows that Washington is a pretty good place to look for news. Less well known? You can make money doing it. — While the rest of the country cycles through the effects of the recession, Washington keeps spending money (our money) …

Discussion: On Media's Blog

Simon Dumenco / AdAge:

RIP, the Press Release (1906-2010) — and Long Live the Tweet — When It Comes to Pithy Spin, Should Marketers Be Taking Their Cues From the Celebrity-Industrial Complex? — “I specifically ordered Persian rugs with cherub imagery!!! What do I have to do to get a simple Persian rug with cherub imagery uuuuugh.”

Discussion: pr-media-blog.co.uk, Editors Weblog, POP! PR Jots and Silicon Alley Insider

Chris Dale / YouTube Blog:

Testing, testing...YouTube begins trial of new live streaming platform — From U2 to the Indian Premier League to the White House to E3, we've worked closely with our partners to give you a front row seat to a wide array of live events. Today and tomorrow, tune in as we open a new chapter of YouTube live streaming.

Brian Stelter / Media Decoder:

Seeing a Tilt in Sunday Talk — It is a perennial complaint about American television news: that the guests on the Sunday morning public affairs programs are not representative of the country's diversity. — A new study says the guest bookings do not represent the population of Congress, either.

Felix Salmon:

How the WSJ magazine fails its readers — Lucas Conley's piece on Ugg for the WSJ's magazine is a perfect example of why the WSJ shouldn't have a glossy, fashion-friendly magazine. — Conley does a reasonably good job of covering the way in which Deckers Outdoor Corporation …

Discussion: The Awl and Talking Biz News

Mat Honan / The Awl:

The First Interview: Meet Josh Simpson, the Man Behind Twitter's @BPGlobalPR — On May 19, @BPGlobalPR started sending out messages about the Gulf oil spill to Twitter. The parody account took on the persona of an inept and insensitive public relations pro working at BP …

Discussion: techPresident, MediaMemo, New York Magazine and The Huffington Post

Robert Andrews / paidContent:

The FT Has Bought A New Video Studio — The Financial Times has made what it's calling a “major investment” in a new online video studio at its Southwark Bridge HQ. — FT.com had already been posting video interviews with newsmakers and analysis from its editorial staff.

Discussion: Beet.TV

John Plunkett / Guardian:

Loaded founder James Brown on his new digital venture — Sabotage Times, edited by Brown, has about 150 writers who only get paid if their work is picked up by other sites — James Brown is an unlikely birdwatcher. The former Loaded editor has spent 90 minutes discussing football …

Discussion: Magforum and magCulture.com/blog

Emily Steel / Wall Street Journal:

You've Got Ads — AOL Inc., struggling to turn around its fortunes, is preparing to introduce a larger, splashier ad format that it hopes will attract more ad dollars from big brands and help revitalize its business, according to people familiar with the matter.

Discussion: Digits and Silicon Alley Insider

Frédéric Filloux / Monday Note:

What do they read — actually? — Unlike their dead tree ancestors, online publications provide an interesting view on what readers actually like. Most news sites have Most E-mailed, Most Viewed and Most Blogged or Most Commented lists. Some even propose Editor's Picks.