Mediagazer: Forbes Hires SoftBank's Mike Perlis As President/CEO (Jeff Bercovici/Mixed Media)

David Carr / New York Times:

Newsweek Weds Daily Beast? Good Luck With That — Putting together The Daily Beast and Newsweek makes little financial sense, includes not much in the way of editorial synergies — is it The News Beast or The Daily Week? — and marries two properties that have almost nothing in common …

Discussion: Romenesko, New York Magazine, CNN, The Awl, The Life and Times … and Soup

A Defense of Newsweek.com — It's always nice to wake up and find out in the Times that your job is doomed. As they put it on Saturday morning, quoting the new CEO of the so-called Newsweek Daily Beast Company, Stephen Colvin: “Newsweek.com will cease to exist after the merger …

Discussion: Still Not Going To Do …, Gawker, Scott Rosenberg's Wordyard, Felix Salmon, Spiersblr, New York Observer, Yahoo! News, CJR, New York Magazine, Guardian, The Daily Dish, The Wire, paidContent, Editors Weblog, WebNewser and AdAge, via:nicksumm

Russell Adams / Wall Street Journal: New Vision for Old Press

Kara Swisher / BoomTown:

Let a Zillion Users Blab: Yahoo Debuts “Contributor Network” — Yahoo is debuting a new offering for its hundreds of million of users, which takes the Demand Media model and notches up the volume by presumably allowing a thousand flowers to bloom. — Or, more to the point, blab.

Discussion: Yahoo!, Yodel Anecdotal and Thomas Hawk Digital Connection

David Lieberman / USA Today:

Yahoo to launch network featuring exclusive news — Yahoo became one of the Web's most popular news sources by aggregating and featuring other people's journalism. On Tuesday, it will take its biggest leap yet into the highly competitive business of creating its own news content.

Edmund Lee / AdAge:

Yahoo Cranks Up New Content Machine — Portal Completes Integration of Associated Content; Hires More Bloggers — NEW YORK (AdAge.com) — Yahoo is launching blogs, hiring writers and turning on its own fire hose of freelance content as it attempts to create and scale a low-cost model for media.

Discussion: Mediaite, The Will Leitch Experience and Runnin' Scared

Howard Kurtz / The Daily Beast:

Vicious Infighting at NBC News — MSNBC's president vowed to fire Keith Olbermann after he threatened to take his case to other networks. Howard Kurtz on the civil war that has NBC brass—and his own staff—fuming. — Keith Olbermann was having dinner with his manager at an Upper East Side restaurant …

Discussion: CJR, Gawker, Mixed Media, Mediaite, TVNewser, The Huffington Post and Gothamist

Discussion: Mediaite

Keith J. Kelly / New York Post:

No founding family running Forbes day-to-day — Tweet — For the first time since B.C. Forbes launched his namesake magazine 93 years ago, there will be no members of the founding family involved in the day-to-day operations of the corporation. — The reigning Forbes family scions …

Discussion: Talking Biz News, paidContent, Folio, MediaMemo and Romenesko

Michael Calderone / Yahoo! News:

Josh Marshall on TPM's first 10 years (and its next 10) — Josh Marshall says he “didn't have much sense going in of what TPM would become” when he started blogging on the Florida presidential recount at Talking Points Memo a decade ago. Neither did anyone else.

Discussion: Mediaite

Josh Marshall on Talking Points Memo's growth over the last decade: Moving from solo blog to news org — It's funny to think back to the Talking Points Memo of ten years ago, just a strip of text down a single blue page. (It also had a red-background phase before settling in on the beige color scheme it still has today.)

Discussion: Romenesko

Rick Edmonds / The Biz Blog:

Seven Reasons Newspapers Are Not Rebounding Financially — This was to be a year of convalescence for newspapers, not a total recovery but a dramatic improvement on the dismal results of 2008 and 2009. However, with third-quarter earnings in and just seven weeks left in 2010, the industry's vital signs are distinctly mixed.

Jim Romenesko / Romenesko:

USAT chart shows 27 staffers on entertainment beat — Five cover Congress. “To the best of my knowledge, this is the first time USAT's editorial staffing breakdown has been made public,” writes Gannett Blog founder and former USA Today reporter Jim Hopkins. Here's the chart.

Discussion: Gannett Blog

John Heilemann / New York Magazine:

The Education of a Murdoch Man — At News Corp., outgoing schools chancellor Joel Klein will look for ways to build an individualized-online-classroom business. — In the wake of last week's shockeroo announcement that Joel Klein was stepping down as the city's schools chancellor …

Discussion: VentureBeat

Dan Abrams / Mediaite:

News Veteran Mark Joyella To Join Mediaite as TV Editor — I am thrilled to announce that Mark Joyella, a five-time Emmy winning reporter joins Mediaite today as the new TV Editor. Mark has worked as a reporter and anchor at television stations across the country including Miami and New York …

Discussion: Yahoo! News and TVNewser

AdAge:

Hitting Pay Dirt on Content Farms Is All About the Traffic — NEW YORK (AdAge.com) — The Examiner and its better-known competition, Demand Media and Associated Content, are often lumped into a sector called “content farms,” which enlist freelancers to write search-friendly content …

Discussion: paidContent, Romenesko, mediabistro.com and eMedia Vitals

James Robinson / Guardian:

MailOnline: what is the secret of its success? — It's the most popular newspaper website in the UK, with nearly 18 million readers a month, and is second only to the New York Times worldwide — He probably doesn't worry about falling house prices or the evils of multiculturalism …

Natalie Sherman / Boston Herald:

Rachel Maddow shrugs off crowd's push for Senate run — Could U.S. Sen. Scott Brown's fund-raising fear-mongering become a political reality with a 2012 Senate challenge from MSNBC's top liberal talk diva? — “There's a reason people in opinion-driven news flirt with running for office …

Discussion: Mediaite

Alexis Madrigal / The Atlantic Online:

Creating a Cohesive Online Publication in the Age of the Link — Here's a surprising datapoint from the Newsweek-Daily Beast tie-up: Newsweek.com had roughly double The Daily Beast's traffic. The Beast seems like the big digital part of the deal, but it's actually the other way around.

Discussion: NetworkEffect