Mediagazer: The Science of the Art of Advertising (Carl Warner/Adweek)

Alan Rusbridger / Guardian:

The splintering of the fourth estate — Media organisations are trying various routes to the future - the Guardian's is firmly an open and collaborative one — Back in June, I was invited to speak in Amsterdam at a “Royal Symposium”. It turned out I was sharing the platform with a writer …

Discussion: Romenesko, Journalism.co.uk and ABC News

John Koblin / WWD.COM:

Rupert Murdoch Does Another Daily — NEW YORK — Some of us count sheep, but Rupert Murdoch spends his sleepless nights dreaming up media properties. It was late May, around 2 a.m., and Murdoch was in his New York penthouse on Fifth Avenue having a tough time falling asleep when a vision came to him …

Joe Pompeo / Yahoo! News:

Rupert Murdoch's tablet tabloid gearing up for launch — As News Corp. staffs up its forthcoming tablet tabloid, The Daily, the names of editorial staffers recruited for the venture are leaking out left and right. — The latest is Hunter Walker, who will be working The Daily's gossip beat …

Discussion: BlogPost, mediabistro.com, Romenesko and Reuters

Charles Arthur / Guardian:

Journalists of the future need data skills, says Berners-Lee — Inventor of the world wide web says that the stories of the future won't come from chatting in bars but from poring over rows of data. Do you agree - and is that what students are learning? — Are you ready to be a journalist of the future?

Ken Doctor / Nieman Journalism Lab:

The Newsonomics of news anywhere — [Each week, our friend Ken Doctor — author of Newsonomics and longtime watcher of the business side of digital news — writes about the economics of the news business for the Lab.] — Facebook isn't trying to replace Gmail or Yahoo Mail …

Discussion: Computerworld

Discussion: The Wall Blog

Michael Calderone / Yahoo! News:

Fox News chief apologizes to ADL for ‘Nazi’ remark — Fox News chief Roger Ailes apologized Thursday to Abraham Foxman, national director for the Anti-Defamation League, after calling NPR executives “Nazis” in an interview with The Daily Beast. — Ailes, in a letter, began by following up on …

Discussion: The Big Picture, Gawker, The Awl and New York Magazine

Discussion: Mediaite, Media Decoder, Politics Daily, Media Matters for America, Romenesko, Salon, Guardian, New York Observer, Gawker, BlogPost, New York Magazine, The Politico and The Huffington Post

Wayne Friedman / MediaPost:

Comcast-Controlled NBC Names Starting Management Lineup — Just like Fox did the day before, the new Comcast-controlled NBC Universal decided to stay inside when it came to promoting its advertising executives in the newly formed company. — Longtime senior ad sales executive Marianne Gambelli …

Discussion: AdAge

Discussion: Company Town, Media Decoder, mediabistro.com, Mediaite and Broadcasting & Cable

New York Times:

A Trailblazer With Her Eye on the Bottom Line — She grew up sheltered and privileged, in a middle-class Irish enclave of Chicago at midcentury, attending Catholic schools and riding horses at a country club where blacks and Jews were not allowed. Yet from age 28, she blazed a trail for working women …

Discussion: City Room, New York Magazine and The Daily Politics

Information Architects:

News on iPad, the Obvious Way — November 18, 2010 by Oliver Reichenstein. Average Reading Time: about 6 minutes. — Today our first news project for iPad went online and we are proud like kids. Technically, it's “just” an HTML5 optimization, but it has been a demanding design process …

Discussion: Poynter Online

Lewis DVorkin / The Copy Box:

A new breed of journalist fits right in at Forbes — I've called myself a journalist for decades. I've worked for the best and learned from the best. I've spent exhilarating nights in the newsroom — at newspapers, magazines, TV and a web portal. I've even been lucky enough to watch and edit Pulitzer prize winners at work.

Dan Gillmor / Salon:

Let the tablet wars begin — Samsung's new Galaxy Tab is the first serious competition to Apple's iPad, and it's about time — I just bought my first touch-screen computer that's bigger than a phone. It's the Samsung Galaxy Tab, a device with a seven-inch screen running the Android operating system …

Robert Andrews / paidContent:

News Corp's Australian Favours WSJ's Paid Model Over The Times' Approach — Web fees for News Corp (NSDQ: NWS) online newspapers is a direction rather than a template. Down under, The Australian seems unwilling to follow in the furrow ploughed by The Times in the UK.

Discussion: ABC News

eMedia Vitals:

Fair use: how much is too much? — Fair use: how much is too much? — Reactions: 8 — Page view “journalism” and content aggregation are the cornerstones of the explosive growth of Gawker, Huffington Post and slews of other blogs, but does that growth come at the expense of the publications who conducted the original reporting?

Carl Warner / Adweek:

The Science of the Art of Advertising — Measurement, impact and adland's torrid pace — Spray mount, X-Acto blades and rubber cement picker-uppers were just some of the tools of our trade when I was hired as an art director at The Richards Group. — I suspect there are two generations …

Laurie Sullivan / MediaPost:

Click-Through Ad Rates Level Off — The debate over whether click-through rates capture the full influence of online display advertising continues to remain top-of-mind for ad executives. Most believe this is only a partial measurement of online ad success.

George Winslow / Broadcasting & Cable:

ORMMA Pushes Open Standard for Mobile Ads — Initiative backed by the Weather Channel, Crisp and TringApps — The Open Rich Media Mobile Advertising initiative has unveiled rich media advertising specifications and code that can be used by any publisher looking to serve rich ads across all mobile platforms and devices.

Penelope Cruz / CBS News:

“60 Minutes” iPad App Debuts — New App Features Hard-Hitting Reports, Interview and Features Seen on Broadcast And More — (CBS) “60 Minutes,” America's number-one news program, is now available on iPad - the first prime time news magazine to have its own stand-alone application for the hand-held device.