Mediagazer: Primetime Netflix (Claire Atkinson/New York Post)

10:35 PM ET, December 2, 2010

Top News:

Rebecca Dana on Track to Edit New Newsweek's Front-of-the-Book — Rebecca Dana, a senior correspondent at The Daily Beast, has been tapped to rework the front of the book at the new Newsweek once the two publications' merger has been completed, sources tell The Observer …

Discussion: Yahoo! News

Adrianne Jeffries / New York Observer:
The Guardian Apologizes for Calling Daily Beast “Tiny”

Discussion: Guardian and Yahoo! News

Mathew Ingram / GigaOM:

For Newspapers, the Future Is Now: Digital Must Be First — As newspapers everywhere struggle to stay afloat and remake themselves for a web-based world, many continue to debate how much emphasis they should put on digital vs. their traditional print operations.

Discussion: Poynter, Thanks:mathewi

Jxpaton / Digital First:

John Paton's Dec. 2 Presentation at INMA Transformation of News Summit in Cambridge, Mass. — The Journal Register Company - the Company I took over in February of this year - could be the poster child for what ails the US newspaper industry. — The company counts its products in the hundreds.

Lucia Moses / Adweek:

Hearst Closing In on Deal for Hachette Titles — Word of a deal comes as the French parent revealed it was talking with potential partners — After months of speculation, Lagardère Active is close to a deal to sell to Hearst Corp. its U.S. magazine group, Hachette Filipacchi Media U.S. …

Discussion: MediaPost, paidContent:UK, Gawker, Press Gazette, FishbowlNY and Canadian Magazines

Keith J. Kelly / New York Post:

Hearst hungry for French deal — Tweet — Lagardere Active, the Paris-based media conglomerate that owns the US editions of Elle and Woman's Day, confirmed yesterday it wants to unload its non-French magazine holdings. — Hearst Corp., sources said, is the front-runner to do a deal.

Discussion: Media Buyer Planner and Dow Jones Newswires

Om Malik / GigaOM:

Flipboard: Future is HTML5, RSS & New New Advertising — As traditional publishers struggle to find new business models centered on the iPad and other tablets, Mike McCue, the founder of Palo Alto, Calif.-based mobile media company, Flipboard, seems to have figured out a business model for his 20-person company.

Discussion: paidContent and TeleRead, more at Techmeme »

Michael Learmonth / AdAge:
Publishers Pile Into Flipboard For Ad Test

Discussion: ReadWriteWeb, Lost Remote and Business Week

Claire Atkinson / New York Post:

Primetime Netflix — Tweet — Netflix is making an aggressive play for in-season episodes of hit TV shows to expand its Web streaming service. — The company is in talks with studios about gaining access to current episodes of primetime shows and is willing to pay between $70,000 …

Discussion: ReadWriteWeb, Reuters, paidContent, New York Magazine, Media Maverick, Online Video News, TVbytheNumbers, SlashGear, Fast Company, VentureBeat, The Consumerist, Gizmodo and The Atlantic Online, more at Techmeme »

Maureen Morrison / AdAge:
Effective IPad Ads Are Clean, Simple and Provoke Emotion, Study Shows

Discussion: New York Post, the Econsultancy blog, CNET News, AdFreak, ClickZ, Andy Beal's Marketing Pilgrim and Poynter

Ross Kenneth Urken / New York | Guest of a Guest:

Peter Kaplan Loves Murdoch/Branson iPad Projects; O.K. With New Observer — Last night former New York Observer editor-in-chief Peter Kaplan lauded the iPad as the future go-to medium for journalism and reflected upon his appraisal of Observer publisher Jared Kushner

Discussion: Yahoo! News

Ross Kenneth Urken / New York | Guest of a Guest: Exclusive Interview With Anthony Noguera, Editor of Richard …

Yinka Adegoke / Reuters:

Diller steps down as IAC CEO, Malone swaps stake for cash — (Reuters) - Barry Diller is stepping down as chief executive of IAC/InterActiveCorp, the company said, adding it had bought out one of its largest shareholders, John Malone's Liberty Media Corp. — IAC said on Thursday Liberty …

Discussion: New York Observer, The Wrap, New York Magazine, Company Town, The Huffington Post, Reuters and On Media's Blog

Robin Wauters / TechCrunch:
Liberty Exits IAC For Evite, Gifts.com And $220M In Cash - Diller Steps Down As CEO

Kent Walker / Google Public Policy Blog:

Making Copyright Work Better Online — There are more than 1 trillion unique URLs on the web and more than 35 hours of video uploaded to YouTube every minute. It's some pretty fantastic stuff - content that makes us think, laugh, and learn new things. Services we couldn't have imagined ten years ago …

Anthony Ha / VentureBeat:

Conde Nast digital chief: Murdoch's iPad newspaper “doesn't make any sense” — News Corp mogul Rupert Murdoch is making a big bet on the iPad by hiring big-name (read: expensive) reporters for a new “iPad newspaper” called The Daily. And other media organizations are skeptical.

Newsosaur / Reflections of a Newsosaur:

‘Objective’ journalism is over. Let's move on. — It's time to retire the difficult-to-achieve and impossible-to-defend conceit that journalists are now, or ever were, objective. — Let's replace this threadbare notion with a realistic and credible standard of transparency …

Discussion: Epicenter

Anthony Ha / VentureBeat:

Huffington Post CEO: We will be worth more than the Wall Street Journal — When news blog Business Insider brought executives from the Huffington Post and Wall Street Journal onstage this morning, co-founder Henry Blodget went ahead and asked the awkward question: In five years, will the Huffington Post be worth more than the Journal?

Discussion: Yahoo! News and Poynter

Joe Pompeo / Yahoo! News:

Gawker's Denton reveals site paid $12,000 for Favre scoop — During an interview at Thursday's Ignition conference, Gawker Media boss Nick Denton got right down to talking about what the media world has been buzzing about these past two days — the un-bloggy website redesign that his blog network will undergo in January.

Discussion: The Wire, Runnin' Scared, The New Yorker Blog and The Huffington Post

Paul Farhi / Washington Post:

Fox is quickly becoming the second-chance employer for fiery figures — Don't panic. Fox is hiring. — The leading cable news network and its business news offshoot, Fox Business Network, have made a habit of signing up reporters and media personalities who've found themselves on the wrong side in employee-employer spats.

Cary Spivak / American Journalism Review:

The Fact-Checking Explosion — In a bitter political landscape marked by rampant allegations of questionable credibility, more and more news outlets are launching truth-squad operations. Posted: Thu, Dec. 2 2010 — Cary Spivak (cspivak01@gmail.com) is an investigative reporter …

Jim Romenesko / Poynter:

WP columnist Robinson named to Pulitzer Prize board — Romenesko Misc. — News release — Eugene Robinson, Washington Post Columnist, Joins Pulitzer Prize Board — New York, NY (Dec.2, 2010) - Eugene Robinson, Pulitzer Prize-winning columnist and associate editor at The Washington Post …

Ken Doctor / Nieman Journalism Lab:

The Newsonomics of Google Grouponomics — [Each week, our friend Ken Doctor — author of Newsonomics and longtime watcher of the business side of digital news — writes about the economics of the news business for the Lab.] — It wasn't supposed to be this way.

Discussion: The Atlantic Online, paidContent and ReadWriteWeb

the nytpicker:

NYT Vs. NYU! Pulitzer-Winning Reporter Declares War On Journalism Prof Over Lack of Cinammon At Starbucks. — It seemed innocuous enough to us — or to anyone who has searched for cinnamon to top off an overpriced latte at America's most annoying foamagerie.