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3:50 AM ET, December 31, 2010

Mediagazer

 Top News: 
Nick Davies / The Huffington Post:
The Julian Assange Investigation — Let's Clear the Air of Misinformation  —  Bianca Jagger last week launched a fierce attack on the Guardian for carrying my story about the evidence collected by Swedish police who have been investigating the claims of sexual assault by the founder of WikiLeaks, Julian Assange.
Discussion: Jon Slattery
Mathew Ingram / GigaOM:
If an App Is Your Content Strategy, You Are Doomed  —  When the iPad first arrived on the scene, many newspaper and magazine publishers seemed to see it as a digital savior that would restore their fortunes and allow them to withstand the whole “information wants to be free” aspect of the Internet.
Discussion: A VC, SAI and eMedia Vitals
RELATED:
Newsosaur / Reflections of a Newsosaur:
How to rescue magazine sales on iPad
Discussion: PC Magazine, MarketingVOX and GigaOM
Mary Ann Giordano / New York Times:
The Year in Collaborative Journalism  —  Some end-of-year thank yous — and explanations.  —  This time last year, The Local was in a state of flux.  Our founding reporter/blogger, Andy Newman, had just been elevated to run City Room, the popular blog for all things NYC on nytimes.com.
Staci D. Kramer / paidContent:
Parsing Pew: What The Latest Online Content Buying Numbers Really Say  —  You are about to see a host of references to a new batch of numbers from the Pew Internet & American Life project pop up all over the place.  The headline is tantalizing: 65 percent of those surveyed this fall paid for online content.
RELATED:
Mark Walsh / MediaPost:
Pew: Two-Thirds of Web Users Buy Online Content
Felix Salmon:
The evanescence of Twitter debates  —  Rob Beschizza has a very good post on the dynamics of the spat between Wired.com and Glenn Greenwald.  For an excellent overview of the fight and what it's about, I recommend Blake Hounshell.  But Rob picks up on something else:
Sarah Perez / ReadWriteWeb:
News.me, Betaworks & NYT's Stealthy Social News Project, Starts Accepting Invite Requests  —  News.me, the stealthy social news project being developed by Betaworks in conjunction with The New York Times, has just started accepting invite requests.  As part of the partnership deal …
Nick Bilton / Bits:
Finding a Use for Tumblr  —  To tumble or not to tumble, that is the question.  Well, it's a question I hear often from friends and people in the tech world: “Do you use Tumblr?”  —  My response is usually the same.  I explain that “I try to use Tumblr — that I want to use it — I just can't find a use case for the service.”
Discussion: New York Observer
Erick Schonfeld / TechCrunch:
Yext Organizes The Anti-Google Local Advertising Alliance (Screenshots)  —  Google, as you may have heard, is making a big push into local advertising.  It is currently offering $100 million in AdWords credits to new small businesses that sign up and promotes Google Places results for all local searches.
Staci D. Kramer / paidContent:
Nonprofit Start-up Bay Citizen Adds $9.5 Million In Funding  —  The Bay Citizen is going public with a new round of funding a little sooner than planned after a column in the rival San Francisco Chronicle left the impression it was running out of money.  Editor-in-Chief Jonathan Weber told paidContent …
Discussion: NetNewsCheck Latest
Dan Sabbagh / Guardian:
Murdoch media to control more than a fifth of UK news consumption  —  Enders Analysis concludes that News Corp and Sky will produce 22% of all the news that Britons consume daily  —  Discussing the implications of the News Corporation-Sky transaction can easily get lost in an irrelevant point.
Damon Kiesow / Poynter:
In its debut year, the iPad has not saved journalism, but it offers 3 lessons for media companies  —  The iPad was announced in January of this year, and it has yet to save journalism.  So much for that New Year's resolution.  —  True, Apple's tablet did make 2010 “the year of mobile,” …
Business Wire:
WPP Digital acquires Blue State Digital, LLC  —  Full-service digital agency developed “Obama for America” online campaign  —  NEW YORK & LONDON—(BUSINESS WIRE)—WPP (NASDAQ: WPPGY), the world's largest communications services group, announces that it has agreed to acquire all the assets …
 
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 More News: 
John Shelton / iMediaConnection Blog:
TV Advertising Still Rules in 2011
Marshall Kirkpatrick / ReadWriteWeb:
How We Shared Content in 2010: Still More Facebook, More Email …
Mandy / Zombie Journalism:
New media ethics, same as old media ethics
Fortune:
Lack of demand for Demand Media
 Earlier Picks: 
Joe Pompeo / Yahoo! News:
The best long-form media writing of 2010, magazine edition
Discussion: FishbowlNY
Jonathan Gold / LA Weekly:
Two Cheers for Anonymity  —  Red Medicine panicked …
Discussion: Los Angeles Times and LA Observed
Erik Sass / MediaPost:
Online Ad Revenue to Grow 10% in 2011, S&P Predicts