Mediagazer: Huffpo Isn't Huffpo Without the People. Does AOL Know That? (Jeff Bercovici/Mixed Media)

12:40 AM ET, February 10, 2011

Top News:

Mathew Ingram / GigaOM:

Why Didn't a Newspaper Create The Huffington Post? — Amid all the discussion about whether AOL overpaid for The Huffington Post, how much founder Arianna Huffington made from the deal, and whether the kind of search-engine optimization the site does is losing its relevance …

Discussion: @chucktodd, The Atlantic Online, Drudge Report, Mixed Media, Los Angeles Times and Kempton, Thanks:mathewi

Jeff Bercovici / Mixed Media:

Huffpo Isn't Huffpo Without the People. Does AOL Know That? — Everyone's anxious to know whether AOL got a sweetheart deal or a bum one when it bought the Huffington Post. A majority of commentators are inclined to think the latter, and Wall Street agrees: In a neat coincidence …

Discussion: The Evolving Newsroom

Tim Rutten / Los Angeles Times:

AOL ♥ HuffPo. The loser? Journalism — To grasp the Huffington Post's business model, picture a galley rowed by slaves and commanded by pirates. — Whatever the ultimate impact of AOL's $315-million acquisition of the Huffington Post on the new-media landscape …

Discussion: Washington Post, Opinion L.A., The Big Picture, MarketWatch, Pressthink, Hot Air, About.com Journalism, The Daily Caller, Poynter, Mediaite and blogs.journalism.co.uk

Matt Welch / Reason:
Arianna Huffington, Slavemaster?

Discussion: Opinion L.A.

New York Post:
AOL stock sheds $315M — HuffPo price tag

Discussion: FishbowlNY and Future of Journalism

Associated Press:
Newspaper stocks jump on content hopes

Discussion: New York Observer and blogs.journalism.co.uk

Keith Richman / AdAge:
Now That AOL Has Huffpo, Where's the Video?

Discussion: The Huffington Post, The Wire, Ken Doctor's Instablog, NetNewsCheck Latest and Search Engine Land

Post Now:

WJLA to take over TBD.com — This story has been updated. — Allbritton Communications will reorganize its fledgling local news site, TBD.com, by naming a new boss for the operation, and restoring the Newschannel 8 name to the cable TV station it rebranded as TBD TV last summer, Paul Farhi reports.

Discussion: Lost Remote, Terry Heaton's PoMo Blog, Poynter, @jimbradysp, Washington Examiner, @jimbradysp, bizjournals, The Wrap, @jayrosen_nyu, DCist, @lavrusik, @dangillmor and NetNewsCheck Latest

Megan Garber / Nieman Journalism Lab:
Wait, everyone! TBD's not dead, but changes coming with TV takeover

Discussion: Recovering Journalist and GigaOM

Peter Kafka / MediaMemo:

Time Inc. Gets the Tablet Magazine Subscriptions It Wants-With HP — Time Inc., which has been unable to come to terms with Apple over subscriptions for digitized magazines, has found a company it can work with: Hewlett-Packard. — HP has agreed to let Time Warner's publishing unit provide subscriptions …

Discussion: Folio, Mediaweek, FishbowlNY, Digital Daily and NetNewsCheck Latest

Staci D. Kramer / paidContent: Time Inc's Rothenberg: No ‘One-Size-Fits-All Model’ For Subscriptions; HP Up First

Byrne / majordojo:

How did WordPress win? — When we are passionate about something, it is sometimes hard for us to wrap our heads around why someone else might not be passionate about the same thing. You see this in the WordPress community often - fans and users of WordPress are often flabbergasted that someone might choose something else.

Discussion: @mathowie

Brian Stelter / Media Decoder:

Gawker's Scoop Draws Eyes to a New Format — Representative Christopher Lee's sudden resignation on Wednesday was triggered by an article on Gawker, the Manhattan-based gossip Web site. — The story of the married “Craigslist Congressman” who evidently sought out a woman via …

Discussion: New York Times, Gawker, Piers Morgan and @jyarow

Ben Popper / New York Observer:

AdKeeper CEO Scott Kurnit Says Every Day Can Be Super Bowl Sunday ... For Ads — It's okay, you can admit it, you love ads. It's just human nature. — So says Scott Kurnit, CEO of AdKeeper, in a lengthy op-ed in All Things Digital today. — AdKeeper is a New York startup that plans …

Discussion: Voices on All Things Digital

Newsosaur / Reflections of a Newsosaur:

Not all content is king on Wall Street — While journalists and other media types like to think professionally produced content is king, our friends in the financial community apparently don't agree. — Recent deals like the Facebook financing, the Demand Media IPO and the Huffington Post sale show …

Discussion: Andy Beal's Marketing Pilgrim

Howard Kurtz / The Daily Beast:

CBS Wants Contract Extension for Katie Couric — The network, which is shaking up its management, has asked anchor Katie Couric to stay on through the 2012 elections—for significantly less money than her original $15 million deal, a source tells Howard Kurtz.

Discussion: Yahoo! News, TVNewser, mediabistro.com, Mediaite, The Daily Beast and The Huffington Post

Andrea Morabito / Broadcasting & Cable:
New CBS News Chair: 'I Don't Know Whether' Couric Wants To Stay

Discussion: Tower Ticker, Poynter, Media & Entertainment, B&C, Yahoo! News, mediabistro.com, Chickaboomer, The Huffington Post and Media Decoder

Ellie Behling / eMedia Vitals:

Financial media outlets tweet with care — The New York Stock Exchange wouldn't be my first choice as a venue to talk about Twitter, but there we were at last night's Social Media Week event, listening to how financial media companies have adopted social media.

Discussion: NYConvergence.com

Amy Chozick / Wall Street Journal:

Working Stiffs: Playing Dead on TV Can Keep a Career on Life Support — Actors Are Sorely Needed for Corpse Duty; A Reporter Gets Shot on ‘Law & Order’ — “Corpses, hold your breath...and, Action!” the director yelled. I had been slumped in an office chair on a Hollywood set for hours …

Discussion: Company Town

Andrew Adam Newman / New York Times:

For Rihanna's Perfume, a Video Meant for Rewatching — WHEN new perfumes are introduced, fragrance companies typically mount introductory advertising campaigns that run widely in women's fashion magazines, often including sample strips. — But to introduce a new perfume named for the singer Rihanna …

Greg Masters / American Journalism Review:

“Verve and Attitude” — The new editor of the Philadelphia Daily News wants his reporters to write with a point of view. Posted: Wed, Feb. 9, 2011 — Greg Masters (gmasters@ajr.umd.edu) is an AJR editorial assistant. — “I hereby free you from the tyranny of the Inverted Pyramid,” the list rousingly begins.

Discussion: Poynter

Peter Kafka / MediaMemo:

Local TV News + Twitter's Talking Heads = NBC's “The 20″ — If you're reading this, there are decent odds you don't watch your local TV news broadcast. Would you be any more inclined if it featured a dollop of Twitter? — NBC will find out. Its Local Media unit …

Discussion: Lost Remote and ReadWriteWeb

Damon Kiesow / Poynter:

Boston Globe's augmented reality project an example of quick, cheap innovation — Augmented reality is still a foreign concept for most journalists, but The Boston Globe showed last weekend that “AR” can be done quickly and cheaply, making it an experiment worth trying in any newsroom.