Mediagazer: My Plan To Build The Next Great Media Brand (Owen Thomas/The Wire)

6:25 PM ET, April 1, 2011

Top News:

Arianna Huffington's Next Move — You've called your father a newspaperman. What did he do? — I grew up with my father starting small newspapers in Greece. None of them survived. Maybe this has something to do with the fact that I've never had any desire to have Huff Post have a print component.

Discussion: Poynter, Mediaite, The Huffington Post, The Wire, On Media's Blog, Runnin' Scared, The Raw Story, The Atlantic Wire, FishbowlNY and Weigel

Joshua Benton / Nieman Journalism Lab:

Goodbye, NYTClean, hello new name? A Canadian coder gets a letter from the NYT's legal department — Remember David Hayes, the Canadian coder who, when confronted with the new New York Times paywall, figured out a way to evade it with four lines of JavaScript? (Technically, only three lines of code and one line of comment.)

Discussion: Techdirt, NetNewsCheck Latest, The Atlantic Wire, mediabistro.com and Euri.ca Blog

Megan Garber / Nieman Journalism Lab:

“Trimming the Times”: The Atlantic Wire's new feature wants you to make the most of your 20 clicks — Add another entry into the growing group of New York Times meter-beating strategies: The Atlantic Wire is now providing a daily summary of the best content in the paper.

Discussion: The Atlantic Wire, CJR and Future of Journalism

Michael Walker / Los Angeles Times:

Why should writers work for no pay? — Contributors to the Huffington Post have begun to chafe at the no-pay policy. They could take a lesson from stand-up comedians who faced a similar insult in the 1970s. — Arianna Huffington, president and editor in chief of Huffington Post Media Group.

Discussion: Mixed Media, MediaPost, The Atlantic Wire and Poynter

Elizabeth Jensen / Media Decoder:

Bill Moyers Eyes a Possible Return to PBS — Bill Moyers' retirement from weekly television last year may not last long. He has received preliminary approval for a major grant to return to PBS with a half-hour show with the working title “Something Different With Bill Moyers.”

Discussion: Mediaite, TVNewser, The Huffington Post, Poynter and New York Observer

Eriq Gardner / Hollywood Reporter:

Google Answers Viacom in YouTube Appeal (Exclusive) … Google has filed its brief to the Second Circuit Court of Appeals in the closely-watched $1 billion lawsuit brought by Viacom over alleged copyright infringement on YouTube. — In the 94-page document, Google outlines why it believes it qualifies for …

Discussion: Techdirt and TechEye, more at Techmeme »

Damon Kiesow / Poynter:

Zite incident shows why publishers need to enable automatic, controlled content distribution — In an era of free, frictionless content distribution, how can creators of that content be paid for their work? — The question was highlighted on Wednesday as 11 major media organizations …

Discussion: Techland, Editors Weblog, eMedia Vitals, TeleRead, ReadWriteWeb and Local Media Watch

Ben Fritz / Company Town:

Hollywood firming up launch plans for premium video-on-demand — Hollywood's plan to start offering $30 video-on-demand rentals of movies about eight weeks after they hit theaters is expected to start around late April through satellite television provider DirecTV.

Discussion: Multichannel, TVWeek.com, Los Angeles Times and The Wrap

Owen Thomas / The Wire:

My Plan To Build The Next Great Media Brand — As many of you know, today I leave my post as executive editor of VentureBeat for a new opportunity. I've joined the Daily Dot, a media startup, as its founding editor. — What's that, you ask? The Daily Dot is a bold experiment …

Discussion: Poynter and GigaOM

Joe Mullin / paidContent:

AP Is First News Organization To Use ‘Do Not Track’ On Large Scale — Both Mozilla and Microsoft (NSDQ: MSFT) are putting Do Not Track “headers” in their new web browsers; of course, those headers are just signals that users send to websites telling them they don't want to be tracked …

Discussion: TechEye, Editors Weblog and Epicenter

Rip Empson / TechCrunch:

April Fools 2011: The Big List — Yes, folks, that's right. That special, special time of year is upon us. It's April Fools 2011! We take April Fools pretty seriously around here, so we'll be constantly updating this post with the best April Fools jokes and pranks the World Wide Interwebernets has to offer.

Discussion: blogs.journalism.co.uk, CNN, Seth's Blog, SAI, The Huffington Post, PopWatch, AOL News, Pocket-lint, PC Magazine, Yahoo! News, GeekWire, Digits, Venture Capital Dispatch and NetNewsCheck Latest, more at Techmeme »

Robert Andrews / paidContent:UK:

Guardian.co.uk Picks Current Editors To Reboot Its U.S. Odyssey — Guardian News & Media will dispatch part of its existing Guardian.co.uk team from London to reboot its U.S. editorial foray from New York. — Guardian.co.uk's current editor Janine Gibson will lead the editorial team …

Discussion: Yahoo! News, Guardian, @emilybell and The Wrap

Peter Kafka / MediaMemo:

Q&A: MLB.com Boss Bob Bowman on Android Owners, Facebook Video and Apple's Subscription Rules — It's odd to talk about baseball when part of the country is still getting fresh snow. But yesterday was indeed opening day, which makes it a good time to check in with Bob Bowman …

Alfred Hermida / Reportr.net:

Studies find journalists use Twitter for broadcast — The final research paper at the ISOJ focused on how newsrooms were using Twitter. — Dale Blasingame from Texas State University, San Marcos, looked at how Twitter was changing TV news. — He started by saying that a web first approach …

Todd Spangler / Multichannel News:

Video Everywhere: ESPN Needs Blackouts On TWC iPad App — Murphy: Sports Programmer Is ‘In Conversations’ With MSO About Enabling Live Feed — New York — The live feed of ESPN's flagship network is not available via Time Warner Cable's iPad app because the cable operator does not currently …