Mediagazer: The Atavist: How Multimedia Should Be Done in Digital Magazines (Richard MacManus/ReadWriteWeb)

5:20 PM ET, June 10, 2011

Top News:

Julie Moos / Poynter:

New York Times draws more “addicted” Web visitors than Huffington Post, which relies on “passers-by” — Early reports Thursday about Huffington Post surpassing The New York Times website in traffic illustrate a critical oversimplification: unique visitors do not equal page views.

Discussion: Future Journalism Project, MediaPost, Financial Post and Editors Weblog

Jeff Bercovici / Mixed Media:

Huffpo Tops NY Times in Traffic, But With a Huge Asterisk — Unique visitors, in thousands, for AOL, Huffpo and nytimes.com. Source: comScore — Arianna Huffington has The New York Times in her crosshairs, and she's packing some major artillery: Her site now has more traffic than the Times.

Discussion: Yahoo! News, NetNewsCheck Latest, Felix, On Media's Blog, The Wire, VatorNews, Digital Trends, memeburn, FishbowlNY, Guardian, Poynter, New York Times, Future of Journalism, Soup, Runnin' Scared and The Atlantic Wire

Alex Salkever / Street Fight:

Patch's Main Problem? Paltry Pay — When I was working at AOL a few years back, the recruiter for Patch.com came through the West Coast offices and I spoke to her a bit about building out the fast-growing hyperlocal news blog company that is something of a bet-the-future venture …

Discussion: Future of Journalism, Future Journalism Project, mediabistro.com and GigaOM

Nicholas Carlson / The Wire:
Confessions Of A Patch Editor: “The Model Isn't Sustainable”

Discussion: VatorNews and The Atlantic Wire

New York Post:

$1M hole in the wall — Conde Nast spent millions when it hired Frank Gehry to design its cafeteria in its current headquarters at 4 Times Square — but the big bucks spent on its upcoming move to 1 World Trade Center will be used for something a little bit different.

Discussion: Felix, The New York Observer, FishbowlNY, Curbed NY, The Wire and New York Magazine

Mark Sweney / Guardian:

Guardian iPhone app attracts more than 400,000 downloads — Latest figures also reveal newspaper's mobile website accounts for more than 10% of total digital traffic — The Guardian's iPhone app has been downloaded more than 400,000 times since its launch in January …

Discussion: Journalism.co.uk and Media Week

Maureen Farrell / Scaling Up:

Former Time Warner CEO on “delicious ironies” of AOL-HuffPo Merger — Don't expect former Time Warner CEO Gerald Levin to call up Tim Armstrong with advice on AOL's buyout of the Huffington Post. “I've made it a practice recalling the time when I was CEO and calls that I would get not to talk …

Discussion: MediaFile, Future of Journalism, The Wire and Market Wire

Richard MacManus / ReadWriteWeb:

The Atavist: How Multimedia Should Be Done in Digital Magazines — As media consumption devices evolve, so too does the form content takes on those devices. A great example is a new iPad and iPhone app called The Atavist, which is changing the way nonfiction stories are created and sold.

David Corn / Mother Jones:

The Sarah Palin Email Saga — Mother Jones requested Palin's gubernatorial emails during the 2008 election. Almost three years later, the wait is over. — Today, at 9 a.m. local time in Juneau, the state of Alaska is scheduled to release 24,199 pages of emails Sarah Palin sent …

Discussion: Yahoo! News, The Atlantic Wire, ProPublica, The Caucus, Gawker, Salon, The Note, Search Engine Land, The New Yorker Blog, msnbc.com, New York Times, News for Digital Journalists and The Daily Dish

Sara Jerome / Hillicon Valley:

FCC says news outlets could make money from online ad tracking — A Federal Communications Commission (FCC) report released Thursday encourages policymakers to see the benefits in behavioral advertising as a debate rages in Washington on how to regulate online tracking to protect the personal data of consumers.

Discussion: Future of Journalism, paidContent, Media News, rbr.com, Fast Company, Nieman Journalism Lab, Multichannel, Free Press and American Journalism Review, more at Techmeme », Thanks:gnagesh

Jim Romenesko / Poynter:

‘A cautionary tale for anyone considering freelancing for The Daily’ — Barbara Correa says she got an assignment from The Daily about the business implications of Oprah's final program and was offered 75 cents a word. She wrote the story, turned it in and got an acknowledgement from an editor.

The Atlantic Wire:

Austan Goolsbee: What I Read — How do other people deal with the torrent of information that pours down on us all? What sources can't they live without? To find out, we regularly reach out to well-informed people to learn more about their media diets. Austan Goolsbee is the chief White …

Discussion: Felix

Jxpaton / Digital First:

WAN IFRA International Newsroom Summit: How The Crowd Saved Our Company — Good morning. — As career journalists and managers we have entered a new era where what we know and what we traditionally do has finally found its value in the marketplace and that value is about zero.

Maria Popova / Nieman Journalism Lab:

In a new world of informational abundance, content curation is a new kind of authorship — Editor's Note: Maria Popova is the editor of Brain Pickings, a curation of “cross-disciplinary interestingness” that scours the world of the web and beyond for share-worthy tidbits.

Discussion: AdPulp

Marisa Guthrie / Hollywood Reporter:

NBCUniversal Executives Huddle for First Retreat Under Comcast … Days after NBCUniversal successfully won U.S. television rights to the Olympics until 2020, top company executives are holed up in Santa Barbara for the first strategy-planning retreat under the new Comcast ownership, according to sources.

Discussion: The Corsair