Mediagazer: Twitter Finally Taps The Massive TV Ad Market with Help From Trendrr (Ben Popper/Betabeat)

5:35 PM ET, August 11, 2011

Top News:

Yinka Adegoke / Reuters:

Rupert Murdoch endorses Carey as next in line — (Reuters) - Rupert Murdoch said top lieutenant Chase Carey would replace him should anything happen to the 80-year-old News Corp CEO. — The comments were the clearest sign yet that Murdoch's son James may be sidelined after a phone hacking scandal swept …

Discussion: Company Town, Wall Street Journal, FishbowlNY, Los Angeles Times, Vanity Fair, Future of Journalism and Reuters

Robert Andrews / paidContent:

News Corp Says It Lost $254 Million On MySpace — News Corp lost $254 million on MySpace, the company said as it reported revenue that beat analysts' expectations. — The loss pushed News Corp.'s Q4 net income down 22 percent to $683 million. — News Corp said MySpace's losses during …

Discussion: Media Week, AllThingsD, Guardian, Forbes, Poynter, PC Magazine, LA Biz Observed, AdExchanger.com, WWD Media Headlines, MediaPost, The Wrap, On Media's Blog and AllThingsD

Robin Wauters / TechCrunch:

AOL Authorizes $250 Million Stock Buyback Program After Share Price Falls Off A Cliff — AOL (which, in case you didn't know, has been the owner of TechCrunch for almost a year now) has announced that its board of directors has given the green light for a stock repurchase program that will allow …

Discussion: Business Wire, Forbes, Associated Press, VatorNews, Betabeat and MediaPost

Jim Romenesko / Poynter:

Brauchli: No plans for a Washington Post paywall — At the AAJA convention in Detroit, Post executive editor Marcus Brauchli said “we are quite content being the largest free premium newspaper online” and that a paywall won't be going up anytime soon. Knight Foundation's John Bracken told the audience that “print is the new vinyl.”

Discussion: @ronlin, MediaPost, Future Journalism Project and aaja.org

Peter Kafka / AllThingsD:

Would-Be Hulu Buyers Will Have Their Checkbooks Ready Next Week — Quick update on the Hulu auction: Would-be buyers are expected to offer up their initial bids by the end of next week, according to people familiar with the company. — That will end the first step of a sales process …

Discussion: VentureBeat, NetNewsCheck Latest and The Business Insider

Al Tompkins / Poynter:

Facebook delivers tiny Minnesota TV station a big roadkill story — On a typical day, KSAX-TV in Alexandria, Minnesota attracts about 10,000 page views. Recently, the station set a record, 250,000 page views in a single day and a million views in four days.

Discussion: The Huffington Post, KRWF and TVSpy

Joel Gunter / Journalism.co.uk:

Cameron: media has a responsibility to hand over riot footage — Prime minister says he will encourage media organisations to hand over unused footage to aid police investigations — David Cameron has said in parliament that media organisations have a responsibility to hand over unused footage of rioters to the police.

Discussion: Guardian and Press Gazette

Jeff Sonderman / Poynter:

Study: Links from other news sites matter more than social networks — A new study of Web referrals to online publishers shows links from other content sites are more important than those from social media. — Links from content sites (including other news publishers or aggregators) …

Discussion: MediaPost, The Outbrain Blog and GeekWire

Ryan Lawler / GigaOM:

Disney to put its shows behind a pay wall online, too — Fox might not be the only broadcaster to begin restricting access to its shows online and requiring next-day viewers to be pay TV subscribers. Disney is also working out deals with distributors that would allow viewers to watch shows sooner if they log on with a cable ID.

Discussion: Electronista

Ben Popper / Betabeat:

Twitter Finally Taps The Massive TV Ad Market with Help From Trendrr — Can Twitter finally make it rain...revenue? — There are an average of 200 weather related tweets per minute in America, with that number spiking to 2 million on a day of severe weather.

Discussion: Broadcasting & Cable, GigaOM, Digits, Lost Remote, AllTwitter, WebProNews and mediabistro.com, more at Techmeme »

Rachel Rodriguez / CNN:

From iReporter to CNNer (and beyond) — iReporter Jordan Sarver interned with the CNN iReport team in 2010. He now works at an Atlanta TV station. — (CNN) — When CNN iReport was created five years ago, it was intended to be a vehicle for people to share their stories with the world. And it is!

Discussion: TVNewser

Jake Tapper / Political Punch:

13 Pieces of Campaign Advice for Young Reporters — No. 13 - Do not rely upon the hotel wake-up call. And don't forget time zones. — No. 12 - “the news was first reported by (reporter) of (rival organization).” Do it. Applies to blogs too. — No. 11 - Someone somewhere thinks things …

Discussion: Poynter, LA Observed and FishbowlDC

Amanda Lucci / eMedia Vitals:

What magazines with the most fans are doing right — Magazine brands with the most Likes are obviously doing something right and other publishers could learn from their strategies. Digital think tank L2 recently released a survey with various statistics about digital presence …

Ken Doctor / Nieman Journalism Lab:

The newsonomics of the next recession — Editor's Note: Each week, Ken Doctor — author of Newsonomics and longtime watcher of the business side of digital news — writes about the economics of news for the Lab. — If the current events of the world are scary for all of us, they're particularly horrifying for news publishers.