Mediagazer: Content licensing: the next revenue stream in mobile? (Ellie Behling/eMedia Vitals)

12:25 PM ET, September 1, 2011

Top News:

Matt Thompson / Poynter:

What journalists can learn from scientists and the scientific method — I don't need to tell you that the Scientific Revolution kickstarted the modern age. Kevin Kelly lists the discovery of the scientific method alongside the invention of libraries and the printing press as “meta-changes” …

Frank Greve / American Journalism Review:

Taking Readers for a Ride — The world of car reviewing is replete with expensive perks and fantasy vehicles. Consumer advocates need not apply. Wed. August 31, 2011 — Taking Readers for a Ride The world of car reviewing is replete with expensive perks and fantasy vehicles.

Discussion: The Truth About Cars

Daniel de Vise / Washington Post:

Why is Northwestern University teaching journalism in Qatar? — Two students at Northwestern University Qatar. (NORTHWESTERN UNIVERSITY) Three years ago, Northwestern University opened a satellite campus for journalism and communications in Qatar. — It might have seemed an odd choice …

John Gapper / Financial Times:

It is right to curtail web anonymity — One of the founding principles of the web - not only the technology but the culture that has grown up with it - is that, as the New Yorker cartoon once put it: “On the internet, nobody knows you're a dog.” — The policy that people are free …

Staci D. Kramer / paidContent:

Hulu Japan Launches WIth Movies, TV From CBS, Sony, Fox & More But No Ads — Hulu's first offering outside the U.S. is live: Hulu Japan, a subscription service with “hundreds” of films and thousands of hours of TV. For ¥1,480 a month or roughly $18.50, Japanese subscribers can watch across …

Discussion: rbr.com, VentureBeat, Home Media Magazine, Business Wire, Hulu Blog, Online Video News, The Wrap, FT Tech Hub, TechCrunch, Company Town and CNET News, more at Techmeme »

John Koblin / WWD:

Tavi's Rookie Gets Ready for Lift Off — TAVI GETS READY FOR LIFT OFF: WWD has learned that Tavi Gevinson's new Web magazine, Rookie, will launch Monday. The editorial content for the site will be dictated by monthly themes. There will be about three posts a day, scheduled for times …

Discussion: The New York Observer

Jeremy W. Peters / Media Decoder:

Scientology Strikes Back at The New Yorker — The Church of Scientology is certainly no withering violet when it comes to defending itself. — “The New Yorker: What A Load of Balderdash,” reads the cover headline on the church's in-house magazine Freedom, which was being handed out for free …

Discussion: Poynter, ANIMAL, The New York Observer, Mediaite, Future of Journalism and Gawker

Max Read / Gawker:

Wikileaks Freaks Out at Newspaper Over Its Own Dumbassery — Wikileaks has always had a healthy sense of self-importance—one that seems, at least in part, well-deserved. But there's something uniquely hubristic about accusing a major newspaper (and former collaborator) of …

Discussion: Guardian, The Huffington Post, Between the Lines Blog, Boing Boing and Press Gazette, more at Techmeme »

Michelle Castillo / CBS News:

Mark Cuban on Google, YouTube partnership: “I still think it's a huge mistake” — (CBS/What's Trending) - Entrepreneur and Dallas Maverick's owner Mark Cuban visited the What's Trending Live set on the tenth anniversary of HDNet, his television network, to look back on the company and talk about the choices he's made.

Discussion: Future of Journalism and The Business Insider

Ellie Behling / eMedia Vitals:

Content licensing: the next revenue stream in mobile? — So far most of the conversation about monetizing mobile has revolved around subscriptions and advertising which is no surprise as both are the bread and butter of media companies. But publishers should also explore alternative revenue streams …

Jim Romenesko / Poynter:

Tribune Co. asks bankruptcy judge to OK $42.5 million incentive plan — The bonuses would go to 640 management employees. Under the plan, Tribune will pay $16.4 million if it achieves “threshold” performance of its planned consolidated operating cash flow, $32.4 million for “target” …

Discussion: Stop Big Media News, Reuters, LA Observed and NetNewsCheck Latest

Connie Loizos / PE Hub Blog:

Groupon PR to peHUB: Call Us Before You Write Another ‘Nastigram’ — For a company that's in registration to go public and thus forbidden from pumping up the company stock in advance of an IPO, Groupon is having an awfully hard time keeping quiet. Last week, of course …

Discussion: Future of Journalism, Venture Capital Dispatch, The Business Insider and Gawker

Laura Hazard Owen / paidContent:

Not Just Random House: Over 20 Percent Of Hachette's Sales Are E-Books, Too — On the heels of the news yesterday that over 20 percent of Random House's U.S. sales are e-books, Hachette Book Group says that e-books made up 20 percent of its U.S. sales in the first half of this year, up from 10 percent in the first half of 2010.

Discussion: TeleRead

Daniel D'Addario / The New York Observer:

Meet the Mollys! Social Network Sweeties Tumbl Upwards — What makes a Molly? — Three well-known Internet writers-Molly Young, Molly Lambert, and Molly McAleer-share more than a name. The three have long attracted attention for their similar methods of self-promotion on the blogging platforms Tumblr and Twitter.