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7:10 AM ET, May 16, 2012

Mediagazer

 Top News: 
Sarah Perez / TechCrunch:
Flipboard Expands: Adds Audio From NPR, Public Radio & SoundCloud; Introduces Japanese Version  —  “Social magazine” Flipboard may have to think up a new tagline for itself, as tonight the company is rolling out an update which greatly expands its focus beyond text-based content to also include audio.
Andrew Beaujon / Poynter:
New USA Today publisher Larry Kramer gets to apply his theories about newsroom evolution  —  New USA Today Publisher Larry Kramer hasn't had a newspaper job since 1991, when he left the San Francisco Examiner to found DataSport, and eventually MarketWatch.  But he's thought about newspapers ever since …
Richard Sandomir / Media Decoder:
ESPN Doubles Up on ‘30 for 30’ Documentary Series  —  ESPN's faith in sports documentaries is so deep that on Tuesday it will announce a second go-round for its “30 for 30” series, which made its debut in the fall of 2009.  —  The first 30 films — produced by independent filmmakers as diverse …
Jonathan Stray:
The hard part of solution journalism is agreeing on the problems  —  The only editorial mantra that ever made any sense to me comes from the Voice of San Diego new reporter guidelines: “Our bent: Reform.  Things can always be better.”  It's been said that the role of journalism is to inform …
Bloomberg:
Disney's ESPN in Talks With Apple To Expand Digital Access  —  Walt Disney Co. (DIS)'s ESPN sports network is talking with Apple Inc. (AAPL) about including the WatchESPN application on the computer maker's television device, network executive Sean Bratches said.
Robert Andrews / paidContent:
Video reveal: BBC super-sizing “the first truly digital Olympics”  —  NBC may have been criticised for not streaming enough Olympics Games - but, in the U.K., the BBC plans to stream all 2,500 hours of this summer's London 2012 events (up from 1,500 in 2008), in what it's calling “the first proper digital Olympics.”
Discussion: bbc.co.uk and Guardian
Steve Myers / Poynter:
Google explains why Adweek ‘survey wall’ stopped Gawker editorial director  —  Scott Kidder, director of editorial operations at Gawker Media, said it was “desperate” that Adweek's website tried to get him to share a story on Facebook, Twitter or Google+ before he had read it.
Press Association:
Angry Rebekah Brooks attacks police and prosecutors over charges  —  Rebekah Brooks angrily attacked police and prosecutors for dragging her friends and family into the phone hacking scandal tonight as she said she was “baffled” to face charges.  The former News International chief executive …
RELATED:
Rembert Browne / Grantland:
JaVale McGee's Crusade for Investigative Journalism and Non-Speculative, Facts-Based Reporting  —  On the JaVale McGee front, news broke today that a bill has been filed in the Philippines House of Representatives to naturalize McGee as a citizen.  Among other things, this would make him eligible …
Discussion: SBNation.com
Stuart Elliott / New York Times:
In Evolving Media Landscape, Television Holds Sway  —  FOR television as an advertising medium, these seem like troubled times: declining ratings for many shows, increasing use of DVRs, difficulties in reaching prized younger viewers, fragmentation of audiences, the growing appeal of digital media …
Joe Pompeo / Capital New York:
‘Businessweek’ editor won't say whether they're making money, describes the ‘luxury’ of doing long pieces  —  Is long-form journalism doomed to being subsidized by traffic-baiting animal slideshows?  That was one of the questions lobbed at a panel of reporters and editors from Bloomberg Businessweek …
Discussion: Folio and Talking Biz News
Charles Cooper / CNET:
Consumer e-book suit against Apple, publishers gets go-ahead  —  Judge nixes request from Apple, publishers to dismiss class action lawsuit alleging collusion to reduce retail competition.  —  Follow @coopeydoop  —  Apple and five big publishers are still on the hook to battle allegations …
Erik Wemple / Washington Post:
How not to retract a falsehood  —  MSNBC last week did the world of journalism a good turn.  It exposed as a hoax a much-circulated story that a female dentist in Poland had pulled out all the teeth of her ex-boyfriend in an act of revenge.  The bogus piece of news, according to MSNBC …
 
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 Sponsor Posts: 
AdExchanger:
Hearst Magazines Deepens Relationship With Acxiom And Moves To Cloud  —  Hearst Magazines plans to remove its marketing data from silos and bring it to the cloud using Acxiom.  Hearst hopes this move helps it bring together siloed customer information.
Search Marketing Expo News:
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Say Media / Say Daily:
Native Ads in the UK: They're Popular But What Are They?  —  A new Say Media UK study finds most UK marketers like native ads - they're just not always sure what they are.  —  The study sampled more than 150 advertising …
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 More News: 
Daniel Frankel / paidContent:
How broadcasters could have stopped Dish's Hopper
Discussion: Techdirt and Hollywood Reporter
Jim Romenesko:
NPR's Reber joins Center for Investigative Reporting
Michael Learmonth / AdAge:
YouTube's Video Views Are Falling — By Design
Discussion: Softpedia News and WebProNews
 Earlier Picks: 
Steve Myers / Poynter:
Photographer says CNN's first edit of her Appalachia photos misrepresented her work
Discussion: Walk your camera
Alex Weprin / TVNewser:
CNN To Launch ‘CNN Films’ Features Banner
 

 
From Techmeme:

Bloomberg:
Christian Bale to play Steve Jobs in Aaron Sorkin's film, which will begin shooting in next couple of months

Marcus Wohlsen / Wired:
Mark Zuckerberg gives 30-minute public interview in Chinese at Tsinghua University

iFixit:
iPad Air 2 Teardown

 
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