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3:15 PM ET, March 28, 2013

Mediagazer

 Top News: 
Patrick Smith / TheMediaBriefing:
Behind the business model of MailOnline, the biggest newspaper site in the world  —  There is much talk of paywalls at the moment, but don't forget the other side of the payfence: there is a huge opportunity in ad-supported free media and MailOnline is showing the way forward.
Discussion: paidContent and @jayrosen_nyu, Thanks:@mediabrief
Brian Stelter / Media Decoder:
After Casting Wide Net, CNN Finds Co-Host for Morning Show  —  In his search for a new morning television host that lasted months, the new head of CNN, Jeffrey Zucker, considered dozens of names, some boldface and some unknown.  It wasn't until he paired Christopher Cuomo …
Ken Yeung / The Next Web:
Storify starts to monetize with VIP, a premium plan for live-blogging, custom sources and more  —  Storify is moving forward with plans to realize its business model.  Today, the social media curator is announcing the launch of Storify VIP, its premium service designed for media organizations …
Discussion: TechCrunch, Mashable and Storify
Joe Flint / Los Angeles Times:
Steve Swartz to succeed Frank Bennack as CEO of Hearst Corp.  —  One of the longest-serving chief executives in the media industry is stepping down.  —  Frank A. Bennack Jr., chief executive of Hearst Corp. since 1979, will give up that title in June.  Steven Swartz, currently president and chief operating officer, will become CEO.
RELATED:
Edmund Lee / Businessweek:
AOL Waits for a Huffington Post Payoff  —  Two years after their merger, seated side by side in a corner conference room at AOL's (AOL) Manhattan headquarters on March 20, Chief Executive Officer Tim Armstrong and Huffington Post founder Arianna Huffington say they couldn't be happier.
Discussion: @natives
Jack Mirkinson / The Huffington Post:
Barbara Walters Retiring Next Year  —  Barbara Walters is set to retire from broadcasting in May 2014, a person familiar with her plans told The Huffington Post.  —  There will be a years' worth of specials about Walters' storied broadcasting career before then.
Ann Friedman / Columbia Journalism Review:
Quotas get results  —  A chat with MSNBC's Chris Hayes on tapping sources more diverse than the usual pool of white dudes  —  Let's face it: The conversation about diversity in journalism is mostly boring hand-wringing.  With each new byline count, it's easy to despair that gender …
Discussion: TVNewser, Poynter, Politico and @jcstearns
Jessica Testa / BuzzFeed:
Matt Lauer Apologizes To Disgruntled Former Intern On Twitter  —  Sort of.  The Today host is not having the best week.  It started Tuesday, when an executive producer at Fox 8 in Cleveland tweeted something said by anchor/reporter Mark Zinni.
Laura Hazard Owen / paidContent:
Penguin will offer its new ebooks to libraries again as of April 2  —  In 2011, Penguin decided to stop offering new ebooks to libraries, citing “concerns about the security of digital editions.”  The publisher then ended its relationship with digital library distributor OverDrive.
John Jannarone / Wall Street Journal:
Data Don't Add Up for Thomson Reuters  —  When Thomson Corp. and Reuters Group merged, employees from the two sides suffered a typical culture clash.  Nearly five years later, it is investors in the combined company who may feel most out of place.  —  Shares of Thomson Reuters remain 13% below …
Discussion: MarketBeat and NetNewsCheck Latest
Rachel McAthy / Journalism.co.uk:
Two years in: Reflections on the New York Times paywall  —  A look at the metered pay model's first two years and some of the key lessons learned along the way  —  Paywalls, in particular the metered model, have been in the news as recently as this week.  On Tuesday the Daily Telegraph announced …
Keith Weir / Reuters:
Perform teams up with Sporting News for U.S. push  —  (Reuters) - British digital rights company Perform joined forces on Thursday with the owner of historic U.S. media brand Sporting News to accelerate its expansion in the North American market.  —  Perform, floated in London two years ago …
Discussion: Poynter, AllThingsD and The Big Lead
Erik Grimm / INMA:
Digital newspaper: same advertising impact and so much more  —  New research reveals advertising impact is just as powerful on tablets as it is in print, especially if the online edition carries over the look and feel of the news brand.  —  Dutch news media have invested heavily in editions …
 
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 More News: 
Andrew Beaujon / Poynter:
Court approves Journal Register bankruptcy sale
Discussion: Digital First Media
Will Sommer / Washington City Paper:
Washington Post Publisher Made $2.4 Million Last Year
Alison Langley / Columbia Journalism Review:
French antipiracy efforts unsuccessful
Marco Arment / Marco.org:
The power of the RSS reader
Discussion: Fast Company
Charlotte Woolard / BtoB Online:
Forbes.com strategy helps grow revenue, unique visitors
Greg Sandoval / The Verge:
US government agencies are advertising on accused pirate sites
 Earlier Picks: 
Michael Calderone / The Huffington Post:
Digital Ad Network Files For Bankruptcy
Discussion: National Review
NetNewsCheck:
SCOTUSblog, NYT's ‘Snowfall’ Win Peabodys
Jason Deans / Guardian:
BBC schedules face disruption from strike action on Thursday