Mediagazer: Yahoo CEO Mayer has advertisers' attention, but can she get their dollars? (Reuters)

8:50 AM ET, October 14, 2013

Top News:

BuzzFeed's Brazen, Nutty, Growth Plan — Crowdsourced Translations to Send ‘Listicles’ Overseas — Jonah Peretti, the founder of BuzzFeed, disclosed in a recent letter to investors that its traffic tripled over the past year, hitting 85 million visitors in August.

Discussion: Fast Company, @kahoakes, @zoebfox, The Next Web, @buzzfeedben, @brennakl, @mathewi, @jerometaylor, App Advice, @miriamelder, @albertonardelli and New York Magazine

Ed Pilkington / Guardian:

New York Times says UK tried to get it to hand over Snowden documents — Jill Abramson says she was approached by UK embassy officials after announcing collaboration with Guardian over NSA files — The editor of the New York Times, Jill Abramson, has confirmed that senior British officials attempted …

Discussion: @arusbridger, @liarpoliticians, @kenroth, @jlllow, New York Times and @neilwallis1

Ed Pilkington / Guardian:

New York Times's Jill Abramson: ‘The First Amendment is first for a reason’ — The executive editor on the new challenges facing investigative journalism and the paper's international expansion programme — For a newspaper that has yet to put a great deal of marketing muscle behind …

Discussion: @williamsjon, @m_cetera, @wblau, @philosophybites, @rajunarisetti, @neilwallis1, @oliverlaughland and WikiLeaks

Hadas Gold / Politico:

Jim VandeHei named president, CEO of POLITICO and Capital New York — POLITICO co-founder and executive editor Jim VandeHei will take over as president and CEO of POLITICO and Capital New York, Allbritton Communications Company chairman and CEO Robert Allbritton announced in a memo Sunday evening.

Discussion: New York Times, The Huffington Post, @brianstelter, Capital New York, @r_allbritton, @sdkstl, @politico, @joshsternberg, @mlcalderone, New York Magazine, @r_allbritton and USA Today

Shalini Ramachandran / Wall Street Journal:

Netflix in talks with cable providers to make its service available on set-top boxes — Online Video Service Would Be Available on Set-Top Boxes — Netflix Inc. NFLX -1.03% is in talks with several U.S. pay-television providers including Comcast Corp. CMCSA +1.55% and Suddenlink Communications …

Discussion: GigaOM, NetNewsCheck Latest, Softpedia News, TechCrunch, Variety, Pocket-lint, Gizmodo, Reuters, @jessicalessin, The Verge, memeburn, @awallenstein, @rossataca, SlashGear, The Next Web, CNET, Engadget, App Advice, Electronista and AllThingsD

Reuters:

Canadian gov't to push cable providers to unbundle channels — The Canadian government will soon require cable and satellite television providers to make it easier for customers to buy only the channels they want rather than pay for bundles, the country's industry minister said on Sunday.

Discussion: SlashGear, @reddit4savages, @alistairjhogg, @robpegoraro, @rowast and @rafat

Serge Schmemann / New York Times:

The Life of a Newspaper — This is the last time you will be reading the International Herald Tribune; as of tomorrow, it is the International New York Times. But weep not: — This is not the first name change for what was popularly known in its early years as the “Paris Herald,” …

Discussion: @om, Garcia Media, @antloewenstein, @zseward, @yasmineryan, @chellaney, @romenesko, @danbilefsky, @jackshafer, @kenroth and sans serif

Peter Kafka / AllThingsD:

Waywire, Cory Booker's Attempt to Build a Web Video Startup, Sells to Magnify — Waywire, the video startup best known for its association with politician Cory Booker, is being sold to Magnify, a Web video distributor. — People familiar with the transaction say that Magnify …

Discussion: Beet.TV, Business Insider, @vivianschiller, TechCrunch and The Next Web

Reuters:

Yahoo CEO Mayer has advertisers' attention, but can she get their dollars? — Three weeks ago, Yahoo Inc Chief Executive Marissa Mayer strode into a Manhattan hotel and was greeted like a rock star by hundreds of advertising executives who snapped pictures as she sat down for an interview with journalist Charlie Rose.

Discussion: Digiday, AllThingsD and Gaining Green

David Carr / New York Times:

Philadelphia Newspaper's Owners at War — When a group of wealthy, politically connected local businessmen bought The Philadelphia Inquirer in April 2012, there were concerns that they would use its influence to further their own interests, ruining what was left of a once remarkable American newspaper.

Discussion: @kheller, @amysrosenberg, @ckrewson and @mathewi

Frédéric Filloux / Guardian:

Quartz: how viable is its business model? — In the second of two articles, we look at the business site's native advertising approach - and whether it can scale up — Last week, we looked at Atlantic Media's business site Quartz (qz.com) from an editorial and product standpoint.

Evelyn M. Rusli / Wall Street Journal:

Google's New Ad Star: You — Google Inc. plans to make its users the stars of advertisements—without first asking for permission. The move encourages word-of-mouth marketing but is bound to raise privacy alarms. The search giant on Friday alerted users in a bright blue warning across its home page that …

Discussion: TechCrunch