Mediagazer: Publishers Turn to the Crowd to Find the Next Best Seller (Alexandra Alter/New York Times)

5:50 PM ET, August 13, 2014

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Alexandra Alter / New York Times:

Publishers Turn to the Crowd to Find the Next Best Seller — Sandy Hall was nervous. Ms. Hall, a librarian in Morristown, N.J., was preparing one recent night to lead her weekly book club meeting with a group of 14 teenagers. The book being discussed, a young-adult romance titled …

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