Mediagazer: Yes, The Verge's $700 Super Bowl ad was a marketing stunt, and it worked (Nilay Patel/The Verge)

11:35 PM ET, February 2, 2015

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Nilay Patel / The Verge:

Yes, The Verge's $700 Super Bowl ad was a marketing stunt, and it worked — We ran a Super Bowl ad... in Helena, Montana — So here's what happened. — I was at the airport waiting for my flight home from CES — exhausted, sick, and not a little partied out from a week in Vegas.

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