Mediagazer: New ASME guidelines recommend that native advertising be clearly labeled and distinguished from editorial content (American Society of Magazine Editors)

3:35 PM ET, April 15, 2015

Top News:

Capital to become POLITICO New York as parent company sets expansion plans — Capital will be rebranded and relaunched as POLITICO New York as part of an expansion at its Beltway-based parent company, which is gearing up to roll out new satellite publications across the U.S. and Europe.

Discussion: USA Today, Poynter, LA Observed, New Jersey Online, Media Wire Daily, FishbowlNY, The Wrap, @jrsterne, @mlcalderone, @jayrosen_nyu, @joepompeo, @mlcalderone, @stefanjbecket and @raju

Joe Pompeo / Capital New York:

Politico Europe hires Alex Spence for media, as slew of hires, bureaus is announced — POLITICO Europe has hired Alex Spence as its European media correspondent, a sign that readers of the soon-to-launch venture can expect aggressive coverage of the continent's industry sagas.

Discussion: @ryanheathwriter, Guardian, @djpolitico, @joepompeo and @annelaumen

Dylan Byers / Politico:

Politico launching sites for New Jersey and Florida, plus Playbook tipsheets in New Jersey, California, Illinois, and Massachusetts — POLITICO to rebrand ‘Capital New York,’ expand to New Jersey and Florida — As part of its expansion into states, POLITICO will rebrand 'Capital …

Discussion: Columbia Journalism Review and New York Times

American Society of Magazine Editors:

New ASME guidelines recommend that native advertising be clearly labeled and distinguished from editorial content — Editorial Guidelines — ASME Guidelines for Editors and Publishers — The true value of a print or digital magazine brand lies in its relationship with its readers.

Discussion: Poynter

Michael Sebastian / AdAge:

New ASME guidelines remove barriers to editors creating ad content and publishers selling magazine cover ads — Magazine Trade Group Overhauls Advertising Guidelines — Now OK for Editors Make Ads — The American Society of Magazine Editors has overhauled its guidelines …

Joe Pompeo / Capital New York:

NYT Now relaunching as free app on May 11 — The New York Times will relaunch NYT Now as a free app on May 11 in a bid to attract younger readers who get their news on mobile devices. — Additionally, the Times' core mobile app will relaunch April 24 in conjunction with the debut of the Apple Watch …

Discussion: Poynter, FishbowlNY, Bloomberg Business, Bloomberg Business, The Next Web, @the_fjp, @jasonabbruzzese and @bydanielvictor

Ron Nixon / New York Times:

The recent loss of two top execs demonstrate the Voice of America's recent decline — Signs of Turmoil Seen for Voice of America — WASHINGTON — When David Ensor announced last week that he was stepping down as the director of the Voice of America, critics saw the move as the latest sign …

Jane Martinson / Guardian:

News Corp confirms Rebekah Brooks is in talks on new digital business — Rupert Murdoch publisher's former UK chief, who was cleared of phone-hacking charges last year, is unlikely to be involved with the Sun, according to sources — Rupert Murdoch's News Corporation has confirmed …

Discussion: exaronews, The Independent, International Business Times, Western Morning News, @craigsilverman and Press Gazette

Ryan Thornburg / Idea Lab:

Open N.C.'s Data Dashboard Brings Public Records to Reporters — Reporters in North Carolina are starting to use a new tool developed at the University of North Carolina at Chapel Hill that will help them speed up their everyday reporting and find stories that are hidden in the mass …

David Lumb / Fast Company:

Reddit announces Upvoted Weekly curated newsletter highlighting stories from across communities — NOW YOU CAN GET REDDIT IN NEWSLETTER FORM — Three months ago, Reddit launched Upvoted, a podcast exploring significant Reddit stories. Its 14 episodes have received 600,000 total downloads so far …

Discussion: reddit, WebProNews, Mashable and The Next Web, Thanks:@steverubel

Joseph Lichterman / Nieman Lab:

Its journalism is behind a paywall, but The Times of London's developers embrace open source — LONDON — For Callum Jones, a digital reporter at The Times of London, every morning begins with a 4:30 a.m. wakeup call. Jones is responsible for assembling and sending Red Box …

Discussion: Medium

Dylan Byers / Politico:

Analytics firm StatSocial ranks, categorizes Twitter's most influential political journalists; Ezra Klein, Nate Silver, Mike Allen, and Ben Smith lead list — Twitter's most influential political journalists — Ezra Klein, Nate Silver, Mike Allen and Ben Smith are the most influential …

Discussion: TVNewser, @weskrantz, @chrisgeidner, bookforum.com, @raju, @elongreen, @b_fung, @petersterne, @dliebelson, @rameshponnuru, @walshfreedom, @ewerickson, @monikabauerlein, @olivianuzzi, @freddoso, @profjeffjarvis, @hadas_gold and @jayrosen_nyu

Jasper Jackson / Guardian:

Liberal Democrats set out plans to protect journalists in manifesto — British ‘First Amendment’ law, right to challenge Ripa and protecting freedom of expression in wake of Charlie Hebdo attacks among key measures — The Liberal Democrats are promising a slew of measures to protect journalists …

Discussion: Press Gazette