Mediagazer: AT&T's advertising business, Xandr, launches Xandr Monetize, a sell-side platform for media companies to do direct and programmatic sales (Jon Lafayette/Broadcasting & Cable)

Laura Hazard Owen / Nieman Lab:

The Atlantic reinstates its paywall, starting at $49.99 per year for digital access only; users will be able to access five free articles per month — More than a decade after it dropped its paywall, The Atlantic has joined the growing group of magazine publishers with a meter …

Discussion: The Atlantic, MediaPost, @jemelehill, @impcapital, @dgardner, @calebslinkard, @shanedingman, @andyswan and @bw_jones

Julia Alexander / The Verge:

The YouTube-FTC deal on child privacy violations includes conditions that could depress revenue and views for creators, like removing comments and notifications — A community is fearful that major shifts are coming — On Wednesday, the Federal Trade Commission fined YouTube $170 million …

Discussion: @kreekcraft, @loudmouthjulia, @baltmatrix and @loudmouthjulia, more at Techmeme »

Tiffany Hsu / New York Times:
Advertising watchdog files complaint with FTC accusing YouTube channel Ryan ToysReview of deceiving children with sponsored videos that are made to look organic

Discussion: Truth in Advertising, Marketing Dive, MediaPost, Tubefilter, Scroll.in, Yahoo Finance and Truth In Advertising

CNBC:
Google will pay a $136M fine to the FTC and $34M to the New York Attorney General to settle claims that it violated child privacy laws on YouTube

Matt Sheets / The Keyword:

Google introduces personalized movie and TV show recommendations in mobile search using a swipe left/right interface like in dating apps — When you're settling in for a movie night, or figuring out which shows you might want to binge before they return this fall, it's not always easy to choose from all the options out there.

Discussion: TechCrunch, @teogeorgiou, Search Engine Land, Engadget, Fast Company, VentureBeat, The Verge, 9to5Google and CNET, more at Techmeme »

Jon Allsop / Columbia Journalism Review:

CNN's climate town hall moderators conveyed the urgency of the crisis, though some questions made the sacrifices needed seem more dire than the crisis itself — Ahead of CNN's climate-focused town-hall marathon, which took place across seven hours last night and featured 10 Democratic presidential candidates …

Discussion: @mlcalderone, HEATED, @jon_allsop, @poniewozik, @emorwee, @moelleithee and Mother Jones

Sarah Perez / TechCrunch:

Apple launches a public beta of Apple Music on the web, available to all subscribers worldwide — Apple Music is coming to the web. Apple today is launching a public beta of its popular music streaming service on the web, which will be available to all Apple Music subscribers worldwide.

Discussion: VentureBeat, The Verge, MacRumors, 9to5Mac, Cult of Mac and Engadget, more at Techmeme »

Jon Lafayette / Broadcasting & Cable:

AT&T's advertising business, Xandr, launches Xandr Monetize, a sell-side platform for media companies to do direct and programmatic sales — Xandr Monetize based on AppNexus technology — AT&T's advanced advertising and analytics company Xandr introduced a sell-side platform for media companies called Xandr Monetize.

Discussion: MediaPost, AdExchanger, Ad Age and The Drum

Dylan Byers / NBC News:

Sources: John Stankey has been considering offering HBO Max for $14.99/month, the same price as an HBO subscription, and eyeing an April 2020 launch date — Moving the Market: Janice Min, the star Hollywood editor and Quibi news content chief, abruptly left Jeffrey Katzenberg's short-form …

Discussion: The Streamable, CNET and FierceVideo

Keith J. Kelly / New York Post:

Time names Susanna Schrobsdorff both executive editor and senior VP, partnerships, creating overlap between ad-marketing and editorial — Marc and Lynne Benioff, the billionaire husband and wife team who bought Time magazine, are spending money on digital talent — but also appear …

Discussion: @lmoses

Pittsburgh Post-Gazette:

The Pittsburgh Post-Gazette newsroom donates its $15,000 Pulitzer Prize award for coverage of a synagogue shooting to the Tree of Life congregation — Staffers at the Pittsburgh Post-Gazette were surprised to learn April 15 that, along with the Pulitzer Prize for breaking news, came a monetary award of $15,000.

Discussion: CNN, Fox News and KTLA

Katherine Rosman / New York Times:

YouTube launches a fashion vertical, aggregating the platform's fashion content into one place, as it seeks to expand in the industry — The video platform woos the style set. Will it work? — It's not a “collabo.” It's a “collab.” And it's pronounced “/kəˌlab.”

Discussion: Hollywood Reporter, @katierosman, @evanrosskatz, YouTube Blog, TechCrunch, Engadget, Tubefilter, 9to5Google, @kerrymflynn and CNET, more at Techmeme »

Brian Welk / The Wrap:

Participant Media promotes longtime executive Diane Weyermann to the new post of chief content officer, where she will focus on documentary film and TV — Diane Weyermann, a 14-year veteran at Participant Media, has been promoted to the role of chief content officer, the company's CEO David …

Discussion: Variety, Hollywood Reporter and Deadline

Nadezhda Tsydenova / Reuters:

Russian internet firm Yandex and the NHL reach a multi-year agreement to stream all NHL games in Russia, starting with the 2019-2020 season — MOSCOW (Reuters) - Russian internet firm Yandex and the National Hockey League (NHL) have reached a multi-year agreement for the streaming of all NHL games in Russia, they said on Thursday.

Melissa Bierly / Parse.ly:

Parse.ly says it has upgraded its Apple News integration to support real-time analytics; no personal info from Apple News readers, like IP addresses, is shared — When we asked our customers why they publish in Apple News, there was a clear consensus: Apple News features quality journalism …

Discussion: @amontalenti, @amontalenti and @amontalenti