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10:00 AM ET, October 22, 2019

Mediagazer

 Top News: 
Maxwell Tani / The Daily Beast:
CNN hires former GOP congressman Sean Duffy as a paid contributor, who immediately floats CNN-debunked conspiracy theory pushed by the White House on first day  —  In two separate CNN appearances, in his first 24 hours as a paid pundit, the ex-congressman pushed the president's unfounded CrowdStrike theory.
Josh Constine / TechCrunch:
Facebook now requires some page owners to disclose the orgs running them and if they're tied to state-owned media, will add labels to pages run by state media  —  Heaven forbid a political candidate's Facebook account gets hacked.  They might spread disinformation...like they're already allowed to do in Facebook ads...
RELATED:
Facebook:
Facebook says it will more prominently label content that fact-checkers deem false on Facebook and Instagram, will ban ads suggesting voting is pointless
Kate Storey / Esquire:
Inside Bustle Media Group CEO Bryan Goldberg's ill-fated attempt to relaunch Gawker, which started with no clear plan and was plagued by scandals  —  Last year, Bryan Goldberg revealed big plans for his relaunch of Gawker, then postponed it indefinitely while laying off the whole staff.
Carol Thompson / Lansing State Journal:
Network of ~40 websites branded as Michigan local news launched this fall with neutral names like Lansing Sun and Ann Arbor Times but offer political messaging  —  LANSING — Dozens of websites branded as local news outlets launched throughout Michigan this fall, with monikers like Lansing Sun …
Megan Graham / CNBC:
Roku to buy ad tech platform Dataxu, which provides software for managing ad campaigns programmatically across digital platforms, for $150M in cash and stock  —  - Dataxu provides marketers with automated bidding and self-serve software to manage ad campaigns programmatically across digital platforms.
Wall Street Journal:
Online influencers are expected to make $4.1B-$8.2B in 2019, but with no good way to measure sales, some advertisers are questioning whether it's worth it  —  Billions are paid to social-media personalities to pitch products in an influencer economy riddled with deceit
Greg Sterling / Marketing Land:
IAB and PwC: US online ad spending reached $57.9B in H1 2019, up 16.9% year-over-year but lower than the 23.1% growth in the same period last year  —  Mobile ad revenues were $39.9 billion or 69% of the total.  —  U.S. online ad spending reached $57.9 billion, representing growth of 16.9% year-over-year …
Todd Spangler / Variety:
Verizon is giving away Disney+ for free for one year to all of its wireless customers on unlimited-data plans and to FiOS and 5G home internet customers  —  New Fios broadband, 5G home wireless internet customers also eligible for 12-month free offer  —  Verizon is giving away Disney Plus …
Discussion: CNBC and The Streamable
Vivian Wang / New York Times:
New York state lawmakers have proposed a requirement that any cable company operating in the state offer an independently produced local news channel  —  Legislators are proposing a first-in-the-nation bill to force cable companies to offer independent local news.
 
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 More News: 
Financial Times:
Sources: FB hasn't offered money to Reuters or AP for its news page, saying wire services don't qualify, despite seven-figure deals with Bloomberg and Dow Jones
Allegra Hobbs / The Guardian:
Journalism and influencer culture is converging: just as influencers use their image to advertise, writers leverage social media presence to sell their work
 Earlier Picks: 
Freddy Mayhew / Press Gazette:
UK's i newspaper launches app that publishes its best journalism in three daily editions alongside live breaking news, priced at £5.99 per month
Charlotte Tobitt / Press Gazette:
Three weekly newspapers in Wales shut down after their publisher Herald News UK ceases operations, six months after announcing plans to invest £1.5M
Matthew Doran / ABC:
Major Australian newspapers black out text on their front pages Monday to protest secrecy laws passed over past two years, after raids of journalists in June