Mediagazer: ViacomCBS buys exclusive US rights to Italy's Serie A soccer championship, and Paramount+ will air 400 games live each season through 2024 (Etan Vlessing/Hollywood Reporter)

3:10 PM ET, March 25, 2021

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Eric Lutz / Vanity Fair:

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News Corp:

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Mel / @wearemel:

[Thread] Mel, the men's magazine backed by Unilever's Dollar Shave Club, is stopping publishing, ending its ties with Dollar Shave Club, and seeking a new owner — Some news: After six years of successful partnership and transforming the men's health and media spaces for the better, MEL and Dollar Shave Club's financial relationship will come to an end in 60 days.

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Eric Levitz / New York Magazine:

Substack is only a “scam” in the same way that modern media is, where star pundits profit and talented reporters go underemployed — If you aren't sufficiently broken inside to be an extremely-online journalist — or, worse, a non-journalist who diligently monitors the beefs within …

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Katie Robertson / New York Times:

The New Republic names Michael Tomasky as its top editor and is moving back to Washington, DC from New York — The New Republic named a new editor on Thursday and announced that it was moving back to Washington, its home city for most of its 107-year existence.

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Wayne Friedman / MediaPost:

PrendeTV, Univision's Spanish-language, ad-supported streaming service is launching March 29 with 35 channels and 30K hours of content — Univision Communications held a virtual upfront-like advertising event on Wednesday, touting its new streaming service PrendeTV and promoting growing content investments and global pursuits.

Discussion: Ad Age, The Streamable, Beet.TV and Hollywood Reporter

Etan Vlessing / Hollywood Reporter:

ViacomCBS buys exclusive US rights to Italy's Serie A soccer championship, and Paramount+ will air 400 games live each season through 2024 — The three-year deal will see 400 top flight games in Italy, including those with Cristiano Ronaldo and Juventus, air or stream each year through 2024.

Discussion: The Streamable, Light Reading, CBS Chicago, Cord Cutters News and Engadget

Alex Shephard / New Republic:

This week's coverage of the border lacks proper context, ignores the humans at the heart of it, and injects conflict into a relatively drama-free administration — On Sunday, ABC's This Week sent its weekly roundtable—excuse me, its Powerhouse Roundtable—on a field trip to the U.S.-Mexico border.

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Tommy Christopher / Mediaite:
Politico Playbook criticized for an item that cast Trump's administration as having been more transparent than Biden's on migrant detention at the border

Bloomberg Media:

Bloomberg Quicktake says it had an average of 7.4M monthly viewers for its livestream channel and 56M for on-demand videos in its first three full months — New over-the-top streaming services include The Roku Channel, … The network also had 56 million average monthly viewers …

Discussion: @bbgmedia

Brian Steinberg / Variety:

Fox partners with Comcast's Freewheel, which specializes in digital ads, to offer addressable ads on Fox content viewed on Comcast properties like Xfinity — Fox Corporation is moving to offer the advertising of the future. — The company said it struck a partnership with FreeWheel …

Discussion: Ad Age, MediaPost, Radio & Television …, @robabramowitz, @caitlinmurr, @spj_tweets, @chrissieevert, Beet.TV and FierceVideo

Calvin Reid / Publishers Weekly:

A look at BookClub, a subscription-based, virtual book club for author-led book discussions, which is launching in the spring — Scheduled to launch sometime in the spring, BookClub is a virtual book club platform driven by author-led book discussions and designed for mobile devices.

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Taylor Lyles / The Verge:
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