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3:50 PM ET, August 11, 2021

Mediagazer

 Top News: 
Max Willens / Digiday:
Medium says its Partner Program has 200,000+ enrollees as it launches a referral program that will give participants a ~50% cut of new subscriber revenue  —  As the creator services arms race intensifies across digital media, Medium is hoping to stand out by sharing more of its spoils with a smaller …
Alex Heath / The Verge:
Facebook claims it is undertaking a “very meaningful pivot”, still in its infancy, to change how its ad tools work with a focus on privacy  —  A ‘very meaningful pivot’ is underway inside the world's largest social network  —  Facebook's massive business was built on its ability to track users across the internet.
The Atlantic:
Filing: The Atlantic added 280,000 subscribers in the last 12 months, for a total of 833,410, with the average value of a subscription growing 45% since H1 2019  —  The Atlantic's paid readership jumped by more than 280,000 in the last 12 months, according to the latest circulation statement filed …
Sara Guaglione / Digiday:
Quartz says it has 27,000 members, up 71% YoY, and is set to generate $3M+ in subscription revenue in 2021, as it refocuses subscription program on newsletters  —  Quartz is making changes to its three-year-old subscription program, with a new focus on its email newsletters after the publisher found …
Discussion: @zseward
Clara Hernanz Lizarraga / Bloomberg:
Lionel Messi's exclusive interview with a Twitch influencer following his move to Paris shows how sports programming is shifting steadily to streaming platforms  —  - Interview after star's Paris move is a coup for the Amazon app  — Clubs working with influencers to tap new generation of fans
Rick Edmonds / Poynter:
Stewart Bainum, who tried to buy The Baltimore Sun from Alden, has posted job listings for a startup news outlet in Baltimore; source: plans are preliminary  —  Bainum's bid to buy The Baltimore Sun from Alden Global Capital fell through in the spring.  Now he envisions taking on the Sun with a new nonprofit.
Helen Davidson / The Guardian:
Chinese state media deletes articles quoting a Swiss biologist critical of the US over COVID-19 origin investigations, after Switzerland says he does not exist  —  State media quietly erases articles on biologist Wilson Edwards after Switzerland says he does not exist
Jacob Silverman / @silvermanjacob:
Kayleigh Barber / Digiday:
Sports publishers like Overtime and Team Whistle are positioning themselves as content partners for college athletes' name, image, and likeness (NIL) deals  —  Overtime is finally able to fill an age gap in the pool of talent it's able to pay to feature in its video series and digital content — college athletes.
Dade Hayes / Deadline:
Sports-focused FuboTV reports Q2 revenue of $130.9M, up 196% YoY, with ad revenue up 281% YoY, and says it has added 91,291 subscribers for a total of 681,721  —  Streaming pay-TV provider FuboTV reported second-quarter results far better than Wall Street analysts expected …
Discussion: The Desk, Yahoo Finance and MediaPost
 
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 More News: 
Matthew Keys / The Desk:
Disney to pay Lionsgate nearly $10M to launch Star Plus in Brazil after local judge said the name sounded too similar to Lionsgate's streaming service StarzPlay
Jessica Toonkel / The Information:
Sources: WarnerMedia is in talks to sell TMZ to Fox
 Earlier Picks: 
Vanessa Gera / Associated Press:
Crowds demonstrate in Poland in support of Discovery-owned network TVN ahead of a vote on a bill that may stop non-European companies from owning Polish media
Robert Channick / Chicago Tribune:
Chicago Tribune names Mitch Pugh, executive editor of Charleston, SC's The Post and Courier, as its top editor; Colin McMahon steps down as EIC after 18 months
Todd Spangler / Variety:
YouTube launches protections for kids: default private uploads, turning off autoplay, and adding “take a break” and “bedtime” reminders by default
Tiffany Hsu / New York Times:
NBCUniversal says average nightly viewership for Tokyo Olympics was 15.5M, down 42% from 2016 and the lowest since it won exclusive US media rights 33 years ago
Erik Wemple / Washington Post:
CNN must investigate Chris Cuomo about his conduct in Gov. Cuomo's sexual harassment pushback effort, as it is more than just an optics problem for the network