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5:25 PM ET, January 4, 2022

Mediagazer

 Top News: 
David Gelles / New York Times:
Ben Smith is leaving the NYT to start a global news organization with Justin Smith for the “200M people who are college educated, who read in English”  —  Mr. Smith will help start a new organization with Justin Smith, the chief executive of Bloomberg Media.
RELATED:
Benjamin Mullin / Wall Street Journal:
The New York Times Company:
WaPo's David Fahrenthold, who won the 2017 Pulitzer for an investigation into Trump's charitable giving, will join NYT's DC bureau as an investigative reporter  —  David is joining The Times's Washington bureau as an investigative reporter.  Read more in this note from Elisabeth Bumiller.
Ben Smith / New York Times:
After leaving Meta, CrowdTangle co-founder Brandon Silverman has helped a bipartisan group of US senators craft a bill to boost social networks' transparency  —  The co-founder of CrowdTangle has been working with Congress on legislation to make tech companies disclose their inner workings.
Vania Andre / THE CITY:
NYC-based independent and nonprofit news site The City appoints Richard Kim as EIC, starting on February 1; Kim was previously HuffPost's executive editor  —  THE CITY, an independent, nonprofit newsroom dedicated to serving the people of New York, is delighted to announce the appointment of Richard Kim as editor in chief.
Gideon Lichfield / Wired:
Wired merges its US and UK websites, but will still publish two separate print editions, as it vows to reject “the optimist and pessimist views of tech”  —  The future begins here—again.  —  In the next few decades, virtually every financial, social, and governmental institution …
Kayleigh Barber / Digiday:
A look at publishers' NFT experiments in 2021, including Decrypt Studios, Yahoo's NFT New York Fashion Week ad deal, and Turner Sports' NFT-based golf game  —  Many publishers closed out 2020 in a better financial position than they expected early on in the pandemic, giving them the flexibility …
Discussion: @sarahmarshall
Axios:
Chartbeat survey of 4,000+ publishers globally: traffic declined 8% between 2020 and 2021 and ~20% between January 2021 and December 2021  —  Engagement with news content plummeted last year compared to 2020, and given the ongoing decline in interest in news about COVID-19 and politics, it doesn't look like 2022 will be much better.
Helen Davidson / The Guardian:
Independent Hong Kong news outlet Citizen News will close on Tuesday, citing “the rapid changes in society and worsening environment for media”  —  Independent online news portal to cease operations amid ‘worsening environment for media’ in city
Sarah Perez / TechCrunch:
Twitter completes its $1.05B sale of MoPub to AppLovin, which expects its unified platform with MoPub to process $15B+ of annualized advertiser spend by 2023  —  Twitter announced today it has completed the sale of its mobile ad platform, MoPub, to the mobile game maker and marketing software …
Ingrid Lunden / TechCrunch:
Atmosphere TV, which streams ad-supported video channels often without audio, raises an $80M Series C and $20M in debt, bringing its total funding to $140M  —  Companies like Muzak have made a big business out of building catalogues of licensed audio content for commercial venues …
 
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 More News: 
Jim Waterson / The Guardian:
Twitter permanently bans Politics For All, a UK news aggregator founded by 19-year-old Nick Moar, for violating platform manipulation and spam rules
Chantal Flores / Study Hall:
Investigative journalists of color face safety risks, “objectivity” issues, editors worried about making white readers uncomfortable, and a lack of resources
Sara Fischer / Axios:
Protocol adds 25 positions, aiming to bring its employee count to 80 by the end of 2022, and says it is 100% ad-supported and has 200K newsletter subscribers
Sara Fischer / Axios:
NPR adds new shows and subscriber-only benefits to NPR+, and plans to launch an on-demand podcast bundle in H2 2022 as a benefit of membership to local stations
Todd Spangler / Variety:
EVP and GM of Viacom Digital Studios Stefanie Schwartz leaves to join Jellysmack as the creator-centric video distributor's global head of platform partnerships
Discussion: Tubefilter
 Earlier Picks: 
Tyler O'Neil / Fox Business:
Facebook reinstates the ad account of conservative children's book publisher Heroes of Liberty, saying the account was permanently disabled in error
Margaret Sullivan / Washington Post:
While The Atlantic and others have covered the United States' teetering democracy, major publications have yet to make the topic a central focus
Jem Aswad / Variety:
David Bowie's estate sells the singer's publishing catalog to Warner Chappell Music, sources say for over $250M
Heidi Chung / Variety:
2022 media trend predictions: subscription video streaming and global digital ad revenue will likely remain growth stories, and the M&A fever will rage on