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4:05 PM ET, January 9, 2023

Mediagazer

 Top News: 
Sara Fischer / Axios:
The Intercept is spinning off as an independent nonprofit from its parent First Look Media and lays off an undefined number of staff  —  The Intercept, a progressive nonprofit investigative news outlet, is spinning 0ff as an independent nonprofit from its parent, First Look Media, according to a memo sent to staff obtained by Axios.
Dade Hayes / Deadline:
OpenAP, Fox, NBCUniversal, Paramount, TelevisaUnivision, Warner Bros. Discovery, and the Video Advertising Bureau form a committee to push Nielsen alternatives  —  Media ratings collective OpenAP, along with national programmers Fox, NBCUniversal, Paramount, TelevisaUnivision …
Max Tani / Semafor:
A look at Punchbowl News' relationship with Kevin McCarthy, as its newsletters and Jake Sherman's Twitter helped drive the narrative around the race for Speaker  —  The crazy fracas on Capitol Hill Friday night had a few winners: C-SPAN, of course; the right-wing House Freedom Caucus …
CNBC:
Email: Disney CEO Bob Iger tells hybrid staff to return to the office four days a week starting on March 1, stressing the importance of in-person collaboration  —  - Disney CEO Bob Iger told hybrid employees on Monday they must return to corporate offices four days a week starting March 1, according to an email obtained by CNBC.
Aisha Malik / TechCrunch:
YouTube will begin sharing ad revenue with Shorts creators on February 1, and starts rolling out new terms for all creators in the YouTube Partner Program  —  YouTube will begin sharing ad revenue with Shorts creators on February 1, the company revealed on Monday.
Discussion: 9to5Google and MediaPost
Axios:
Alex Barker / Financial Times:
A look at the Murdoch family's succession dilemmas, questions about plans to reunite Fox and News Corp, and whether heir apparent Lachlan will get free reign  —  The proposed Fox-News Corp merger could portend a realignment of the interests of Rupert Murdoch's children
Sara Guaglione / Digiday:
An analysis of US publishers' self-reported employee diversity data from 2020 to 2022: media businesses are slowly getting less white and less male-dominated  —  This article is part of a limited editorial series, called The 2023 Notebook, and is designed to be a guide to marketing and media buying in the new year.
Todd Spangler / Variety:
Netflix Worldwide Ad President Jeremi Gorman says the company is pleased with its ad tier's growth and will add single-show sponsorships and targeting options  —  Netflix is “pleased with the growth that we're seeing” in its ad-supported tier since its launch nine weeks ago, said Jeremi Gorman, president of worldwide advertising.
Shaad D'Souza / The Guardian:
Designers for major tours, including Lady Gaga's Chromatica Ball and Lorde's Solar Power, discuss creating social media-friendly sets and other considerations  —  From Lorde to Rosalía, today's biggest stars deliver shows that seem precision-engineered for social media.
Nate Raymond / Reuters:
SCOTUS lets Meta's WhatsApp pursue a lawsuit accusing Israel's NSO Group of exploiting a bug to install spyware, allowing the surveillance of 1,400 people  —  The U.S. Supreme Court on Monday let Meta Platforms Inc's (META.O) WhatsApp pursue a lawsuit accusing Israel's NSO Group of exploiting …
 
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 More News: 
Eric Ducker / New York Times:
A look at music trailerization, the practice of reworking existing tracks to maximize their impact in TV and movie previews
Alex Kantrowitz / Big Technology:
The economic downturn is hurting the creator economy, one of the most-hyped sectors of the past decade, in particular since its middle class hasn't yet emerged
Karen Hao / Wall Street Journal:
The Cyberspace Administration of China will start regulating “deep synthesis” tech like AI-powered image, audio, and text-generation software on January 10
 Earlier Picks: 
Bloomberg:
Sources: Twitter cuts staff in its already diminished trust and safety team handling global content moderation and in a unit for hate speech and harassment
Austin Karp / Sports Business Journal:
Sports accounted for 94 of the 100 most-watched US telecasts in 2022, of which a record 82 were NFL games; no scripted show made the top 100 for the second year
Katy Waldman / New Yorker:
An interview with NYT reporter Maggie Haberman about her book Confidence Man, her “contextual scoops”, why she sees herself as a Trump “demystifier”, and more
William Turvill / Press Gazette:
A look at the expansion of British news outlets into the US, looking for more ad revenue per user and a larger audience to compensate for years of print decline
Andy Maxwell / TorrentFreak:
A US judge partly grants a summary judgment in YouTube's favor in a 2020 class action copyright lawsuit filed by musician Maria Schneider, as the case continues
Discussion: Plagiarism Today and ScreenRant
Matt Tamanini / The Streamable:
fuboTV raises its subscription prices by $5 to $75/month for the Pro plan and $85/month for the Elite plan, the company's second increase in eight months