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Walmart says the company is not advertising on X “as we've found other platforms to better reach our customers” — Walmart (WMT.N) said on Friday it is not advertising on social media platform X, the latest brand to say it has dropped the Elon Musk-owned site.
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X accelerates its plan to attract ad spending by SMBs, including outsourcing some ad sales to third parties, such as US-based marketing startup JumpCrew — Social media site accelerates plan to attract small businesses as billionaire owner battles big brands
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Adweek, @intel_steve, @drewharwell@threads.net, @stillgray, @auren, The Guardian, @hankgreen, @eric_seufert, @xdaily, @mattnavarra@threads.net, @hellodavidryan@threads.net, @uhn_plus, @mjbarash, @mikebenzcyber, MediaPost, @tomgara, @davidsacks, @hellodavidryan@threads.net, @eric_seufert, @karstenw, @eric_seufert, The Daily Beast and 9to5Mac, more at Techmeme »

Some marketing agencies say their brands don't plan to return to advertising on X while others advise brands to stop posting on X, after Elon Musk's comments
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Sources: Apple and Paramount have discussed an Apple TV+ and Paramount+ bundle that would cost less than subscribing to both streaming services separately — Streamers are increasingly joining with rivals to offer bundles that help attract and keep subscribers


An interview with Dow Jones CEO and WSJ publisher Almar Latour about how Dow Jones continues to grow subscriptions, news media's prospects for 2024, and more — Interview with Dow Jones CEO and Wall Street Journal publisher Almar Latour. — This year has been a torrid one for most US …
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Adweek, Talking Biz News and Media Voices


Business Insider faces criticism after promoting a story about a female founder in a well-known influencer “snark” subreddit known for harassment against women — But with thousands of subreddits, where exactly news sites should promote their work presents a dilemma


Sources: South China Morning Post reporter Minnie Chan has gone missing after visiting Beijing to cover a forum in October; SCMP says she's “on personal leave” — An award-winning reporter from Hong Kong has gone missing following a business trip to China in late October …


Scholastic magazine unionized employees reach a tentative new contract deal that includes a $65K salary floor, wage increases, and a hybrid work agreement — Unionized employees at Scholastic have reached a tentative new contract agreement with management following their one-day work stoppage last month over wage-related grievances.
Discussion:
@nyguild


CNN launches a test of CNN Shorts, a vertical video player on its website, for smartphones; CNN's mobile app will get a CNN Shorts section in the near future — In its never-ending effort to try to reach younger news consumers, CNN has launched CNN Shorts — a new vertical video player on its website designed for smartphones.

The Washington Post Guild authorizes a 24-hour walkout for December 7 after securing 700 commitments, saying that The Washington Post is bargaining in bad faith — Scoop: The Washington Post Guild has authorized a 24-hour walkout for next Thursday, complete with a picket line outside the office. Guild announced the walkout internally after securing 700 commitments.
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@benmullin, @benmullin, @benmullin, @sarafischer, @genepark, @benmullin, The Wrap and Semafor


Sources: Hasbro's EOne cuts 10% of its workforce before Lionsgate closes its $500M acquisition, likely by 2023's end; eOne cut 20% of its staff in June 2023 — The latest cost-cutting at the studio comes ahead of a $500 million deal for the Hasbro film and TV unit to be sold to the Hollywood studio …


Tegna-owned TV stations, which reach ~39% of US households, go dark on DirecTV after the two companies did not renew their three-year retransmission agreement — TEGNA stations reach approximately 39% of households across the nation — In a notable escalation in the broadcasting industry …


Canada's deal with Google showed the flaws in a link tax, and now California and the US have a chance to adopt provable ways to increase trustworthy local news — “You need Google to stay in this. Otherwise, it devastates the entire industry.” — Is the link tax dead?
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Sources: streaming services like Netflix and Viacom18 plan to collectively lobby India to delay or revamp a bill that would set up content evaluation committees — Netflix (NFLX.O), billionaire Mukesh Ambani's Viacom18 and other streaming companies plan to collectively lobby the Indian government …
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