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5:00 PM ET, November 20, 2024

Mediagazer

 Top News: 
CNBC:
Comcast confirms plans to spin off its NBCUniversal cable TV networks, including MSNBC and CNBC, with Mark Lazarus as CEO; the separation may take about a year  —  Comcast is moving forward with the spinoff of its cable network channels, including CNBC, MSNBC and E!, the company said Wednesday.
RELATED:
Brian Steinberg / Variety:
Sources: Comcast execs told staff that MSNBC may have to change its identity as part of the spinoff, including losing access to NBC News' newsgathering process  —  MSNBC fans who are disappointed in the progressive-leaning network after Donald Trump's victory in the 2024 election may no longer have it to kick around.
Liz Hoffman / Semafor:
Sources: under current plans, Comcast's new spun off entity would carry little of its $101B of debt, giving it the ability to borrow for acquisitions  —  The Scoop  —  Corporate spinoffs are born as takeover prey.  They're often unloved, underperforming divisions, flung out to shareholders wearing a …
Discussion: Bloomberg and @semaforben
James Warrington / Telegraph:
Almost 93% of 600 Guardian and Observer staff organized by the NUJ vote in favor of strike action over the proposed sale of The Observer to Tortoise  —  Union leaders say walkouts can be avoided if the company ends discussions with Tortoise  —  The Guardian is braced for strike action …
RELATED:
Dominic Ponsford / Press Gazette:
Tortoise says it plans to invest £25M in Observer over five years, aiming to turn it into a self-funded, paywalled newsbrand with 100K new digital subscribers  —  Guardian and Observer journalists have agreed to a 48-hour strike in protest at the planned sale of The Observer to Tortoise Media.
Manuela Vega / Toronto Star:
Rogers Sports & Media lays off more than two dozen employees in its radio and podcasting divisions, citing declining revenue and challenges in advertising  —  The company has said there will be no closures or terminations of stations, programming or podcasts.
Discussion: CBC News and Globe and Mail
Josh Hersh / Columbia Journalism Review:
Q&A with Vulture's podcast critic Nicholas Quah about how Trump tapped into the podcast world, podcasters like Joe Rogan being “politically squishy”, and more  —  Donald Trump surprised a lot of people when he appeared on a number of nonpolitical podcasts this summer …
Discussion: @joeroganhq
Mia Sato / The Verge:
Google tightens its rules against “parasite SEO” content, or articles that have little to do with the website's focus, after cracking down on “reputation abuse”  —  Google is tightening its rules against “parasite SEO” content, or articles and pages that often have little …
Sam Gutelle / Tubefilter:
Streamlabs: Twitch accounted for 82.3% of total Q3 streaming hours, with YouTube Gaming in second place at 5.6%; Kick grew 204% from Q2 2023 to Q3 2024  —  For years, the Logitech-owned creator dashboard Streamlabs and its data partner Stream Hatchet have compiled quarterly progress reports for the streaming industry.
Discussion: Streamlabs
Oliver Darcy / Status:
Nielsen: Morning Joe's total audience fell 17% from the 6am hour to the 7am hour after Joe Scarborough and Mika Brzezinski said they met Trump, an unusual drop  —  The decision from Comcast will notably rip apart NBCU News Group boss Cesar Conde's kingdom, with MSNBC and CNBC being spun off.
Sara Fischer / Axios:
The Trade Desk is building a CTV OS called Ventura; CEO Jeff Green says existing providers like Roku have a conflict of interest because they own content  —  - “We're looking at a concentration around a handful of players that lack objectivity,” Green said.
 
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 More News: 
Anil Dash:
Substack wants writers to call their work by its brand name because “they control your audience and distribution” and “want to own your content and voice”
 Earlier Picks: 
Drew Harwell / Washington Post:
Trump Media now has a ~$7B market cap despite struggling to build a profitable revenue stream; Similarweb says site visits fell 20% MoM to 10M in October 2024
Kanis Leung / Associated Press:
Apple Daily founder Jimmy Lai testifies for the first time in his years-long national security trial; he is already serving a jail term for a fraud conviction
Winston Cho / The Hollywood Reporter:
A lawsuit against Netflix and Meta claims the two made a deal where Meta scaled back original video programming in trade for Netflix data and ad spending