Mediagazer: Long-form journalism starts a new chapter (Bobbie Johnson/Guardian)

1:15 PM ET, August 30, 2010

Top News:

Thinner Time magazine still manages to stand out — Rick Stengel may have his shoulder in a sling, but when it comes to the newsmagazine wars, he's the last man standing. — The reason, says Time's managing editor, is that “we saw what was coming. We wanted to fix the roof when the sun was shining.”

Discussion: The Wire, Salon, New York Observer, Editors Weblog, Romenesko and New York Magazine

Staci D. Kramer / paidContent:

Jimmy Fallon Hits A Couple Of Emmy Home Runs That NBC.com Can't Replay — Another odd chapter in NBC's mixed viral video history: it can't post two of the clips that have the best chance of catching on from the 2010 Emmys. Host Jimmy Fallon knocked it out of the park with an energetic Glee-esque opener …

Discussion: B&C, The Wrap, Mediaite, Best Week Ever, Associated Press, NY Daily News, Hollywood Reporter, The Daily Beast and LA Observed

Marisa Guthrie / Broadcasting & Cable:

‘Modern Family,’ ‘Mad Men’ Take Top Emmy Honors — ABC freshman sitcom snags best comedy Emmy, displacing ‘30 Rock;’ ‘Mad Men’ wins third consecutive drama Emmy — It was Modern Family's night at the 62nd Primetime Emmy Awards. And the freshman show's raft of awards …

Discussion: rbr.com, National Media, Multichannel, blogs.tampabay.com, Hollywood Reporter, The Daily Beast, Speakeasy and The Wrap

Josh Cohen / Google News Blog:

Extending the Associated Press as Hosted News partner — We've extended our existing licensing agreement with the Associated Press that permits us to host its content on Google properties such as Google News. We look forward to future collaborations, including on ways Google and AP …

Discussion: paidContent and Relevant Results

Danny Sullivan / Search Engine Land:
Google & AP Extend Long-Term Content Deal

Discussion: Media Matters for America, FishbowlNY and Associated Press, more at Techmeme »

Financial Times:

Google plans pay-per-view films — Google's YouTube video site is in negotiations with Hollywood's leading movie studios to launch a global pay-per-view video service by the end of 2010, putting it head-to-head with Apple in the race to dominate the digital distribution of film and television content

Ryan Lawler / NewTeeVee: Google Pitching YouTube Pay-Per-View. Anyone Buying?

Bobbie Johnson / Guardian:

Long-form journalism starts a new chapter — With the help of Twitter and sites such as Long Form and The Awl, longer articles are finding a new lease of life as people take the time to find and read them — Everybody's got it in for the web this summer.

Discussion: Editors Weblog

Wall Street Journal:

Comcast Gets Static on Net TV — The Justice Department is focusing in on how Comcast Corp.'s bid to purchase control of General Electric Co.'s NBC Universal television and movie unit could affect the emerging Internet video market, people familiar with the matter say.

Discussion: Online Video News, Company Town and VideoNuze, more at Techmeme »

New York Times:

Retargeting Ads Follow Surfers to Other Sites — The shoes that Julie Matlin recently saw on Zappos.com were kind of cute, or so she thought. But Ms. Matlin wasn't ready to buy and left the site. — Then the shoes started to follow her everywhere she went online.

Discussion: Preston Gralla's blog, John Battelle's Searchblog and Kirk LaPointe's …

Jemima Kiss / Guardian:

Meet the army's own media corps — The Combat Camera Team is the army's own embedded media corps, reporting from Afghanistan — When David Beckham made a surprise visit to British troops in Afghanistan in May, the press wasted no time in splashing photos of him signing autographs …

Dan Nosowitz / Fast Company:

Latest Victim of the Internet: The Oxford English Dictionary — The Oxford English Dictionary, currently a 20 volume, 750-pound monstrosity, has been the authoritive word on the words of the English language for 126 years. The OED3, the first new edition since 1989, may also be the first to forgo print entirely, reports the AP.

Discussion: GigaOm, Associated Press, eMedia Vitals, Telegraph, The Awl, newsfeed.time.com, The Independent, HeraldSun, Pocket-lint, Toronto Sun, Guardian, New York Magazine and ResourceShelf, more at Techmeme »

Joe Pompeo / Silicon Alley Insider:

Forbes' Online Managing Editor, Carl Lavin, Is Out — There's more staff shuffling going on over at Forbes. — We hear that Carl Lavin, managing editor of Forbes.com, is leaving the company. A memo went out to staff early this afternoon, a source tells us.

Ahmad F Al-Shagra / The Next Web:

New AlJazeera English Website Goes Live — The world's largest Arabic speaking news channel and 3rd largest international news network has launched their entirely new and overhauled English website and we thought we'd give you our opinion on it. — The renovated portal comes with some major improvements the most important would be:

Discussion: eMedia Vitals and ArabCrunch

Irina Slutsky / AdAge:

‘Chief Listeners’ Use Technology to Track, Sort Company Mentions — Relatively New Role Is Becoming More Commonplace in Major Marketing Companies — SAN FRANCISCO (AdAge.com) — The role of a “chief listener” evokes images of fuzzy sweaters, chamomile tea and sitting around with a patient ear.

Discussion: The Atlantic Online, NevilleHobson.com and AdPulp

Joshua Benton / Nieman Journalism Lab:

An iPhone app developer's diary, and some thoughts on Android — The reaction to our new free iPhone app has been tremendously positive — if you've got an iPhone and haven't downloaded it yet, I suggest you hop to. On my post announcing the app, there were a few comments I wanted to respond to.

Discussion: Poynter Online