Mediagazer: Green Website finds sustainable model in creating custom ads (Prescott Shibles/eMedia Vitals)

David Carr / New York Times:

A News Corp. Newspaper, but Not in Print — People who own an iPad will tell you it makes everything look sexier. Maybe even a newspaper. — Rupert Murdoch, an old-timey newspaper romantic, has nonetheless deputized himself as the digital savior of paid content.

Discussion: Between the Lines Blog, Scott Rosenberg's Wordyard, Mixed Media, Poynter Online, The Huffington Post, Beet.TV, On Media's Blog, Free Press, Trends in the Living Networks, Romenesko, Engadget and Garcia Media, more at Techmeme »

Erick Schonfeld / TechCrunch:

What Should An iPad Newspaper Look Like? — News Corp is taking the iPad very seriously as a new way to distribute the news. The media giant is taking it so seriously that it is developing a new publication called the Daily which will only be available on the iPad (no print edition, no Website).

Discussion: Media News, more at Techmeme »

Horace Dediu / asymco:

The integrated iPad news daily: Read all about it! — When I wrote my opinion on the future of publishing (Citizen Publisher), I focused my lens on books and magazines. Published works that have relatively low time-sensitivity and hence relatively long shelf life are quite different …

Discussion: Gizmodo

Philip Elmer-DeWitt / Fortune:
Steve Jobs and Rupert Murdoch, BFF?

Discussion: Mashable!, Journalism.co.uk and Guardian

Brian Stelter / New York Times:

For NBC Sale, Tensions Rise in Washington — Comcast is still in negotiations with the government over its proposed takeover of NBC Universal, but that did not stop the cable company from announcing a new management slate for the entertainment giant last week.

Discussion: Online Video News, Hillicon Valley and Gizmodo

James Robinson / Guardian:

UK papers ‘too dependent on ads’ — Book edited by Oxford University academics also claims there is no correlation between internet use and newspaper profitability — British newspapers are too dependent on advertising according to a new book edited by academics at Oxford University.

Discussion: Editor's Blog and Media Law Prof Blog

Michael Learmonth / AdAge:

Old Media Decides Digital Still Needs a ‘Chief’ — Time Inc., Gannett, Clear Channel and Wenner All Seek a New ‘CDO’ — NEW YORK (AdAge.com) — It's a good time to be a “chief digital officer,” or at least play one inside a media organization. After a brief heyday mid-decade …

Discussion: Romenesko

Wall Street Journal:

Online TV Streams Come Under Fire — In the latest cat-and-mouse game between media companies and technology start-ups threatening to undermine their businesses, the big networks are intensifying their fight to stop Internet services that stream TV stations online.

Discussion: Company Town

Greg Sandoval / Media Maverick:

Netflix's secret sauce for acquiring content — If you're a Netflix subscriber, you should be happy with the sounds coming out of Hollywood. — One entertainment executive told me last week that other Web video companies looking for content should use Netflix as a model for how to work with the major studios.

Discussion: New York Post

Irina Slutsky / AdAge:

YouTube Readies New Ad Units That Users Can Skip — New Units Will Give Consumer's Choice — Even if That Choice Is to Opt Out — SAN FRANCISCO (AdAge.com) — Whether it's walking out of the room, fast-forwarding on a DVR or paying for premium cable, consumers are used to having choice with ads on TV.

Discussion: Andy Beal's Marketing Pilgrim

Frédéric Filloux / Monday Note:

Fighting Unlicensed Content With Algorithms — It's high time to fight the theft of news-related contents, really. A couple of weeks ago, Attributor, a US company, released the conclusions of a five-month study covering the use of unauthorized contents on the internet.

Jay Rosen / Pressthink:

Resentment News (and More Blondes Per Square Foot): Explaining What Fox News Channel Is — Not sure whether I will continue to do these things, but I recorded my second Late Night with PressThink video. It tries to explain “what Fox News actually is, which really means explaining it to myself...”

Discussion: Balloon Juice, Terry Heaton's PoMo Blog and NPR

WWD Media Headlines:

Memo Pad: Kate Middleton, Cover Girl... Jones Empowerment — KATE MIDDLETON, COVER GIRL: Move over, teen moms from middle America, it looks like Kate Middleton will be the new queen of celebrity weeklies for a while. After an eight-year courtship, it was announced last week that Middleton …

Discussion: New York Observer

Boris Kachka / New York Magazine:

Reinventing the Book — Jonathan Safran Foer's object of anti-technology. — According to one of Jonathan Safran Foer's favorite essays, John Ashbery's 1968 classic “The Invisible Avant-Garde,” what makes innovative work exciting is that you're never sure it's any good.

Prescott Shibles / eMedia Vitals:

Green Website finds sustainable model in creating custom ads — While many have swung blindly for a web publishing revenue model, Mother Nature Network (MNN.com) has become profitable in only 18 months. In 2009, the site earned $3 million, and CEO Joel Babbit projects that will more than double …

Discussion: AdAge