Mediagazer: Google Issues DoubleClick AdEx Report Card, Promises Big Lift To Publishers (David Kaplan/paidContent)

3:35 PM ET, January 17, 2011

Top News:

Jeremy W. Peters / New York Times:

For Magazines, a Bitter Pill in iPad — The frustration that the country's magazine and newspaper publishers feel toward Apple can sound a lot like a variation on the old relationship gripe, “can't live with 'em, may get left behind without 'em.” — Since Apple introduced the iPad last year …

Discussion: The Business Insider, AppleInsider, SlashGear, MacRumors, RazorianFly, 606 Tech Forums and Peter O'Kelly's Reality Check, more at Techmeme »

Michael Learmonth / AdAge:

Media World Awaits The Daily to Forge Model for iPad Content — Macy's, Verizon, Pepsi, Land Rover and Virgin Sponsor News Corp./Apple Project — NEW YORK (AdAge.com) — In the coming weeks, News Corp. is set to unveil one of its more audacious content bets in recent years: The Daily …

Discussion: 9 to 5 Mac, 9 to 5 Mac, Electronista and SAI, more at Techmeme »

Edmund Lee / AdAge: IPad Users Prefer Advertising to Pay Model for Content

Andy Plesser / Beet.TV:
iPad is Driving 10 Percent of New Digital Subscriptions for the Financial Times

Discussion: The Huffington Post

Michael Arrington / TechCrunch:

Blog Fight Rules Of Engagement — Blog fights happen. Sometimes for attention, but most of the time because someone is really pissed off about something. And don't count out big media, they jump right in too when they feel it. — No one's ever written down any rules for blog fights that I know of.

Discussion: Joshua Topolsky, SAI and Pluggd.in

Verne G. Kopytoff / New York Times:

2 AOL Tech Blogs Face Off in a War of Insults — SAN FRANCISCO — Anyone who expected Michael Arrington, the pugnacious founder of the technology blog TechCrunch, to mellow after his site was acquired by AOL last year was wrong. In fact, the acquisition provided a new target for his frequent …

Discussion: SAI, Stowe Boyd and Peter O'Kelly's Reality Check

Apple:

Apple Media Advisory — Apple CEO Steve Jobs today sent the following email to all Apple employees: — Team, — At my request, the board of directors has granted me a medical leave of absence so I can focus on my health. I will continue as CEO and be involved in major strategic decisions for the company.

Discussion: Guardian, The Wrap, TechCrunch, MediaMemo, Talking Biz News, Wall Street Journal, Clusterstock, ReadWriteWeb, New York Times, Fortune, I4U News, RazorianFly, VentureBeat, The Apple Core Blog, The Atlantic Online and TechFlash, more at Techmeme »

Dan Lyons / The Daily Beast:

Leave Steve Alone! — With the Apple founder taking a new medical leave, his alter ego, Dan Lyons, says he's retiring “Fake Steve Jobs” and urges the world to similarly honor the visionary's privacy wish. — I've spent the past few years impersonating Steve Jobs online …

Discussion: The Secret Diary of Steve Jobs, blogs.telegraph.co.uk, The Atlantic Online and TechCrunch, more at Techmeme »

Brian Stelter / New York Times:

Piers Morgan Sets Himself as Larry King's Opposite — Fifteen minutes into the taping of his interview for “Piers Morgan Tonight,” the radio personality Howard Stern has already talked about his “King of All Media” bluster, his search for approval from his father, and whether he is …

Discussion: Mediaite, New York Observer, Hollywood Reporter, NPR, Guardian, Yahoo! News, The Wire, The Huffington Post, TVNewser and Chickaboomer

Verne G. Kopytoff / New York Times:

AOL Bets on Hyperlocal News, Finding Progress Where Many Have Failed — SAN FRANCISCO — City council meetings, high school football games and store openings may seem like small town news, but they are critical to AOL's revival effort. — Over the last year and a half, AOL …

Discussion: Inman News and BrauBlog

Staci D. Kramer / paidContent:

New Yorker's Auletta: ‘Much Of What AOL Publishes Is Piffle’ — In a scene from Casino Jack, when a partner complains about a negative story in Newsweek, Kevin Spacey as Jack Abramoff has that week's Time ready with a different take. The Jan. 24 issue of The New Yorker is a bit …

Discussion: New Yorker and New York Observer

Reuters:

Why is Seeking Alpha paying its contributors? — Seeking Alpha has finally started paying its contributors — but I'm not convinced that this is a welcome development. — CEO David Jackson announced “three new initiatives” this morning: revenue sharing, a new leaderboard system, and access to statistics.

Discussion: IR Web Report, paidContent, VentureBeat and MediaMemo

Joseph Tartakoff / paidContent:
Why Two Sites Decided To Start Paying Their Writers

Discussion: Talking Biz News

Sharon Waxman / The Wrap:

Exclusive: Comcast-NBCU Merger Expected to Close Jan. 28 — The Comcast-NBCU merger is poised to go to the FCC for final approval this week, with a final close of the deal to create a new cable and programming giant planned for Jan. 28, TheWrap has learned.

Discussion: Gawker, rbr.com, Broadcasting & Cable, Multichannel and TVWeek.com

Nancy Franklin / New Yorker:

OWNING IT Oprah Winfrey's new cable channel. — Who is Oprah Winfrey and what does she want? What does she want that she doesn't already have? And what does she want for us that we don't already have? None of these questions are new, but, with Winfrey having embarked on an extraordinary venture …

Discussion: Multichannel, Broadcasting & Cable and The Wrap

David Kaplan / paidContent:

Google Issues DoubleClick AdEx Report Card, Promises Big Lift To Publishers — It's been 15 months since Google (NSDQ: GOOG) formally linked AdWords to DoubleClick and launched its display Ad Exchange. Thanks in part to DoubleClick's established hold on ad dollars, plus an ad recovery …

Discussion: New York Observer, The Official Google Blog and nma.co.uk

Paul Carr / TechCrunch:

The Boy With The Unsold U.S. Rights: Ideas for Disrupting a Publishing Pain Point — On the face of things, I don't have a huge amount in common with Stieg Larsson. For a start I'm not Swedish; and I'm not dead. Also, in the time it took you to read those last two sentences …

Discussion: TeleRead

Tarmo Virki / Reuters:

Nokia pulls plug on free music in most markets — (Reuters) - The world's top cellphone maker, Nokia, is ending its bundling of free music downloads with cellphones in 27 countries, where it has gained little traction since its 2008 launch. — Nokia will continue to sell phones …

Discussion: e's PhoneBlog, MediaNama, Pulse2, Electronista, Gizmodo, paidContent:UK, ReadWriteWeb, Electricpig.co.uk, PhoneArena, Engadget and Mashable, more at Techmeme »

Peter Sciretta / /Film:

2011 Golden Globe Award Winners — Here is a full listing of award winners from the 68th Annual Golden Globe Awards. Please feel free to leave your thoughts below. — Winners: — Best Motion Picture - Drama — The Social Network — Black Swan — The Fighter — Inception