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12:45 AM ET, September 19, 2011

Mediagazer

 Top News: 
Michael Learmonth / AdAge:
Are Porn Sites Hijacking Your Ad Dollars?  —  False Impressions From Adult Sites Get Sold to Publishers and Then to Advertisers.  Here's How  —  Porn generates a huge amount of online traffic.  But did you know it also generates quite a bit of ad revenue?
Discussion: eMedia Vitals
Haroon Siddique / Guardian:
Lebedev in Russian TV punch-up  —  Independent and Evening Standard owner ‘neutralises’ fellow TV debate guest in reaction to the latter's ‘threatening manner’  —  The Russian billionaire Alexander Lebedev may pride himself on not interfering with the editorial policy of his UK newspapers …
Sarah Perez / TechCrunch:
Latakoo Moves HD Video Fast, Works Great For Newsrooms  —  Austin-based video startup latakoo has a funny name (it's some kind of lark), but a great idea: make it easier to transfer HD video.  Built by a group of journalists and technologists to solve the real-world problem of video-sharing …
Discussion: latakoo Flight Report, Thanks:beet_tv
Steve Buttry / The Buttry Diary:
How do you ‘convert’ curmudgeon journalists to using Twitter?  —  Brian Moritz asks a question you face in almost every newsroom addressing the challenges of digital journalism: How do you “convert” the curmudgeons?  —  In a comment on my recent blog post providing social media resources for journalists …
Andrew Hampp / AdAge:
Social Media Status Key to Endorsements for Today's Celeb  —  Publicity Shop Measures FanDNA for Stars From Ashton Kutcher to Charlie Sheen  —  It used to be that a favorable “Q” score, a high rating on the Davie Brown Index or good old-fashioned ubiquity was enough for a celebrity to secure a high-profile endorsement deal.
Frédéric Filloux / Monday Note:
The (Overly Personal) Litmus Test  —  Over the past three weeks, I've been followed.  By advertising.  Like many, week after week, I land on dozens of sites.  Some visits originate from my set of bookmarks, others from the usual click hopping that defines internet serendipity.
Discussion: ReadWriteWeb
Andrew Anthony / Guardian:
Sebastian Junger: ‘If I find myself getting shot at, I will consider it a personal failure’  —  The war journalist turned film director on fear, filming in Afghanistan and his bond with the late Tim Hetherington  —  Sebastian Junger is author of several bestselling books, including The Perfect Storm.
Discussion: The Daily
Jeff Bercovici / Mixed Media:
AOL Reversed Its Traffic Slide in August  —  Since I pointed out last month that the combined audience of AOL and the Huffington Post has been shrinking fast since the two merged in March, it's only fair to note that in August the trend broke the other way, though modestly.
Bobbie Johnson / GigaOM:
Why the Guardian needs its American dream to come true  —  It's no secret that a lot of U.K. news websites want to cash in on their popularity with American audiences.  In fact, the plans by several newspapers to take a shot at expanding their online presence in the States …
 
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