Mediagazer: London 2012: The Thrills (and Agony) of the Social Olympics (Terri Thornton/MediaShift)

10:30 PM ET, July 29, 2012

Top News:

Jeff Jarvis / BuzzMachine:

#nbcfail economics — Reading the #nbcfail hashtag has been at least as entertaining as much of NBC's coverage of the Olympics. It's also enlightening — economically enlightening. — There's the obvious: — * The people formerly known as the audience have a voice and boy are they using …

Discussion: Dave Winer, Lost Remote, The Wrap, Multichannel, Mashable!, Inside TV, Storify, TechCrunch and Deadspin

Ina Fried / AllThingsD:

Clearly, Tape Delay Isn't Hurting NBC's Olympics Ratings — While NBC has gotten lots of flak for tape-delaying the Olympics opening ceremony and key events for its primetime coverage, its decisions appear not to have hurt ratings. — The network said on Sunday that ratings for the opening night of competition were its best ever.

Discussion: Los Angeles Times, The Wrap, Guardian, Reuters, Hollywood Reporter, Los Angeles Times, Boston Globe and The Daily Fix

Salvador Rodriguez / Los Angeles Times:

L.A. Times to link Olympics print coverage to Web content via app — The Los Angeles Times will begin printing content Friday that will work with iD Print, an augmented reality app. (Los Angeles Times / July 25, 2012) — The Los Angeles Times will connect its print coverage …

Michael Calderone / The Huffington Post:
NBC Hit For Editing Opening Ceremony Segment Seen As ‘Victims Tribute’

Discussion: USA Today, Gawker, Mediaite, entertainment.time.com, Chickaboomer, Guardian, Deadspin, Mediaite, BuzzFeed and Forbes

Bryan Bishop / The Verge:
NBC insults viewer intelligence, says Olympic Opening Ceremony is too ‘complex’ for online audience

Discussion: Twitter UK, CNET and Los Angeles Times

Reuters:

Don't tweet if you want TV, London fans told — (Reuters) - Sports fans attending the London Olympics were told on Sunday to avoid non-urgent text messages and tweets during events because overloading of data networks was affecting television coverage. — Commentators on Saturday's men's …

Discussion: VentureBeat, CNET, Gizmodo, The Verge and Guardian

Terri Thornton / MediaShift:

London 2012: The Thrills (and Agony) of the Social Olympics — It's an Olympic achievement. Not just the London Games, but the social media infrastructure behind them. — People definitely engaged online during the 2010 Winter Games in Vancouver. But new apps, better mobile devices …

Discussion: Globe and Mail, 2012 London Olympics, ZDNet, The Next Web and Wired

Ed Pilkington / Guardian:

WikiLeaks claims responsibility for fake Bill Keller column, citing donation ban — Hoax including fake tweets and a counterfeit Times website dismissed as ‘childish prank’ by former editor Bill Keller — WikiLeaks, the whistleblowing site set up by Julian Assange, has claimed that it was behind …

Discussion: Betabeat, AllThingsD, @wikileaks, The PayPal Blog, Forbes, The New York Times, New York Magazine, BuzzFeed, VentureBeat, The Huffington Post, Gizmodo, Salon, @nickbilton, Gothamist, New York Times, @jcstearns, Storify and Gawker

Ben Sisario / Media Decoder:

Spin Announces Layoffs and Drops Nov./Dec. Issue — Two weeks after its takeover by an online media company, Spin magazine's future as a print publication was cast further into doubt on Friday when 11 employees — a third of the staff — were laid off and publication plans for the bimonthly magazine were suspended.

Jeff John Roberts / paidContent:

Curbed's Lockhart Steele weighs in on advertising — and Nick Denton — Everyone likes the idea of a thriving website sustained by a community of local readers. But too often “local” has been the stuff of journalistic ideals rather than real-world business plans.

Thanks:@jeffjohnroberts

Justin Ellis / Nieman Journalism Lab:

How BuzzFeed wants to reinvent wire stories for social media — The wire story is an atomic element of news: It's the basic material upon which more journalism can be built. But wire stories, as a compact unit for getting out the basics of an updating story, are also a commodity.

Tim Molloy / The Wrap:

CNN: Sarah Palin ‘Stupid Girls’ Intro Unintentional — CNN says the use of the Pink song “Stupid Girls” to introduce a segment on Sarah Palin was unintentional and not meant as a commentary on the former Republican vice presidential candidate. — The network, which prides itself on nonpartisan coverage …

Discussion: Hot Air, NewsBusters.org, Chickaboomer, Mediaite and National Review

Steven Rosenbaum / CJR:

How a documentary filmmaker was (temporarily) foiled by the copyright cops — How a documentary filmmaker was (temporarily) foiled by the copyright cops — It began with an invitation to present at a TEDX event in Grand Rapids, MI. I wanted to share with the TED audience the complex relationship between …

Jonathan Stray / Nieman Journalism Lab:

Who should see what when? Three principles for personalized news — I really don't know how a news editor should choose what stories to put in front of people, because I don't think it's possible to cram the entire world into headlines. The publisher of a major international newspaper once told …