Mediagazer: Playboy rebrands its digital content with a SFW look and editorial focus, to encourage content sharing (Ricardo Bilton/Digiday)

10:45 AM ET, August 28, 2014

Top News:

John McDermott / Digiday:

Turns out traditional publishers do just fine with millennials — The conceit of a raft of new publishers is that traditional media companies have lost their way with young audiences. — And while it turns out many of the self-proclaimed millennial publications do attract proportionally …

Discussion: The Huffington Post, @mathewi, @moksha_f, @n_c_b, @daniellenuss, @digiday and @avantguild

David Sessions / Patrol:

To keep up with the demands of the Web, online news sites are overproducing worthless content — The State of the Internet is Awful, and Everybody Knows It — I began my media career about seven years ago as an unabashed internet enthusiast. As I've said before, I never worked …

Discussion: @jimmacmillan, @jonmarino, @rmschneiderman, @michaelbd, @noreenmalone, @mathewi, @joshuafoust, @georgeprof, @jaredbkeller, @nxthompson, @haettinger and Washington Post

Ricardo Bilton / Digiday:

Playboy rebrands its digital content with a SFW look and editorial focus, to encourage content sharing — Playboy goes (mostly) smut-free for a digital rebrand — “I read Playboy for the articles” used to be an excuse for guys to pick it up at newsstands. Starting today, it's core to the magazine's digital strategy.

Discussion: Adweek, @digiday and Salon

Chris Ariens / TVNewser:

Diane Sawyer Signs Off ‘World News:’ 'I'll See You Right Back Here on ABC News, Very Soon' — In what may be the most subdued evening news transition since John Chancellor handed off “NBC Nightly News” to Tom Brokaw and Roger Mudd in 1982, Diane Sawyer signed off “World News” tonight.

Discussion: FishbowlDC, @dianesawyer, FishbowlNY, Hollywood Reporter, Mediaite, Hollywood Reporter, Mashable, Deadline, ABC News and Entertain This!

Alison Langley / Columbia Journalism Review:

Ukraine Today, a 24-hour news channel, is now available online and via satellite; aims to clarify Russian media misinformation — Ukraine Today aims to clarify Russian media misinformation — Media mogul Igor Kolomoisky has his sights set high for the 24-hour news channel

Discussion: Latest News & Headlines and @cjr

Alastair Reid / Journalism.co.uk:

Report: Guardian maintains lead with most monthly web-only UK readers — The Guardian website is again the most widely read newspaper site in the UK according to new figures from the National Readership Survey (NRS), recording just under 8 million web-only readers in June 2014.

Discussion: @wblau and Press Gazette

Joe Pompeo / Capital New York:

At Condé Nast, editors clash with growing video division — Since early 2013, Condé Nast has been sinking resources into digital video via Condé Nast Entertainment, a division that creates web series and other video content for its magazine brands like Vanity Fair, Glamour, GQ and Wired.

Discussion: The New York Observer, @peterlauria3 and @felixsalmon

Lene Sillesen / Columbia Journalism Review:

The Guardian partners with more local news outlets to tell under-reported stories — The digital age may have increased competition between news outlets as the online fight for clicks and eyeballs becomes ever more fierce, but this week goes to show that digital journalism also enables partnerships that once would have seemed unlikely.

Discussion: Poynter, @texasobserver and @dangillmor

Felix Gillette / Businessweek:

An entire Hollywood-like industry has grown around YouTube creators; MCNs, agents and advertisers — Hollywood's Big-Money YouTube Hit Factory — When Brian Robbins first told people he was going full time into the YouTube (GOOG) business, his colleagues in Hollywood were incredulous.

Discussion: @sfiegerman, @katyfinneran, @pkafka, @felixgillette and @sub8u

James Estrin / New York Times:

Interview with Jonathan Klein, Getty Images co-founder, on why they made images free online — Giving Away Photos to Make a Profit — Photojournalism has gone through a sea change in both technology and business models in the nearly 20 years since Getty Images started.

Discussion: @jamesestrin and @nytimesphoto, Thanks:@ilamont

Sruthijith KK / Quartz:

Times of India revises social-media policy, loosening restrictions on personal accounts — The Times of India's new contract to journalists: Giving up personal tweets is “in YOUR interest” — The Times of India issued a new social media policy on Wednesday, a day after Quartz reported …

Discussion: @nixxin, @sruthijith, @satyangajwani, MediaNama, @hasitshah, @ivadixit, @jojiphilip and Engadget

Kristen Hare / Poynter:

Michael Brown's death and Ferguson reaction will influence journalism classes in Missouri — Missouri professor: ‘You could teach a whole course on Ferguson’ — The story of Michael Brown's death and the city of Ferguson, of riots and protests, tear gas, arrests, a funeral and calls …