Mediagazer: A Bollywood-backed Twitter campaign saved the Mumbai Film Festival—but crushed its spirit (Shelly Walia/Quartz)

3:35 AM ET, October 21, 2014

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Shelly Walia / Quartz:

A Bollywood-backed Twitter campaign saved the Mumbai Film Festival—but crushed its spirit — The Mumbai Film Festival, which started on Oct. 14 and runs through Oct. 21., seems to have gone from its usual celebration of independent filmmakers, young cineastes, and littérateurs to an unabashed celebration of Bollywood.

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