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6:30 PM ET, February 23, 2022

Mediagazer

 Top News: 
Emma Roth / The Verge:
Netflix is testing Fast Laughs, a TikTok-like feed of short, curated comedy clips from its content library, on its TV app in select English-speaking countries  —  Fast Laughs is rolling out to ‘select English-speaking countries’  —  Netflix is testing Fast Laughs, a stream of comedy clips hand-picked by Netflix, on its TV app.
Judd Legum / Popular Information:
Conservative Brief, which employs three writers, has become huge on Facebook, surpassing WaPo and NYT, ostensibly by paying large Pages to share its content  —  Most people have probably never heard of the website Conservative Brief.  It employs just three writers and it does not produce any original reporting.
Naman Ramachandran / Variety:
Brian Steinberg / Variety:
AT&T, State Farm, and others join Discovery and Omnicom in testing alternatives for measuring linear TV audiences using Comscore and VideoAmp data  —  AT&T and State Farm are the latest big advertisers to experiment with new ways of figuring out just who is watching TV - and the commercials that support it.
Mark Stenberg / Adweek:
A Google Ad Manager and The Wall Street Journal study finds that advertisers whose campaigns used first-party data were 37% more likely to run another campaign  —  The Wall Street Journal welcomes its cookieless future, and advertisers have taken notice.  The publisher, in a case study conducted …
Discussion: @markstenberg3
Rick Porter / The Hollywood Reporter:
Nielsen expands its Media Impact planning tools, adding streaming services ratings to help advertisers and media buyers plan cross-platform campaigns  —  The addition aims to help marketers plan campaigns — and signal the industry that the embattled company is adapting to the current landscape.
Discussion: Variety
Ed Z / Ed Zitron's Where's Your Ed At:
Some journalists, guilted by crypto zealots into “being open-minded”, fail their readers by giving the scam-filled crypto industry the benefit of the doubt  —  Yesterday I had a quasi-viral tweet about how I cannot for the life of me find an explanation as to why Web3 and the blockchain are so inevitably the future.
Andy Maxwell / TorrentFreak:
Reddit transparency report: 665K pieces of content were removed for copyright infringement in 2021, up 104%; 2.8K users and 2.6K subreddits were banned  —  As one of the more popular user-submitted content sites on the internet today, Reddit and its community moderators have to work hard to keep the platform in order.
Variety:
Sources: under Skydance's deal with Apple Studios, Apple promises Skydance at least two fully financed feature films a year, with budgets of up to ~$125M  —  Nearly a month after it was announced that Apple had landed a slate of live action films from longtime Paramount Pictures partner Skydance …
Discussion: AppleInsider and @mattdonnelly
Lily Kuo / Washington Post:
As China walks a tightrope over the Ukraine crisis, Beijing-linked Horizon News accidentally posts and then deletes rules banning coverage unfavorable to Russia  —  China did not explicitly endorse Moscow's latest moves toward Ukraine but still recognized on Tuesday what it called Russia's …
Rachel Treisman / NPR:
Study: since May, Facebook labeled only about half the posts promoting 184 climate change denial articles from publishers like Breitbart and Newsmax  —  Facebook is falling short on its pledge to crack down on climate misinformation, according to a new analysis from a British watchdog group.
 
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 More News: 
Ash Parrish / The Verge:
Twitch launches the Ad Incentive Program to pay select streamers a guaranteed monthly minimum ad revenue based on amount of ads run per hour and hours streamed
Discussion: Protocol and Engadget
The Nation:
The Nation names Bhaskar Sunkara, founder and publisher of Jacobin, as president
 Earlier Picks: 
K.J. Yossman / Variety:
Disney EMEA, BBC Studios, and Sony Pictures Entertainment join the Digital Entertainment Group International trade body; members include Google and Warner Bros.
Discussion: Media Play News and WORLD SCREEN
Kurt Erickson / St. Louis Post-Dispatch:
Police say a Missouri education webpage had a flaw since 2011, until a reporter pointed it out and Missouri's governor attempted to prosecute him as a hacker