Mediagazer: Twitch launches the Ad Incentive Program to pay select streamers a guaranteed monthly minimum ad revenue based on amount of ads run per hour and hours streamed (Ash Parrish/The Verge)

1:35 PM ET, February 23, 2022

Top News:

Naman Ramachandran / Variety:

Boris Johnson says UK Culture Secretary Nadine Dorries has asked Ofcom to review whether RT's news channel license should be suspended — U.K. Prime Minister Boris Johnson has ordered a review of the Russian-backed RT news channel. — Addressing the House of Commons on Wednesday …

Emma Roth / The Verge:

Netflix is testing Fast Laughs, a stream of short, curated comedy clips, on its TV app in select English-speaking countries — Fast Laughs is rolling out to ‘select English-speaking countries’ — Netflix is testing Fast Laughs, a stream of comedy clips hand-picked by Netflix, on its TV app.

Discussion: TechCrunch, The Streamable and Engadget

Brian Steinberg / Variety:

Discovery and Omnicom will test TV measurement alternatives using Comscore and VideoAmp data; AT&T, State Farm, and others are participating — AT&T and State Farm are the latest big advertisers to experiment with new ways of figuring out just who is watching TV - and the commercials that support it.

Discussion: Ad Age, Next TV, The Wrap, Adweek, @bristei and @bristei

Lily Kuo / Washington Post:

As China walks a tightrope over the Ukraine crisis, Beijing-linked Horizon News accidentally posted apparent coverage rules banning posts unfavorable to Russia — China did not explicitly endorse Moscow's latest moves toward Ukraine but still recognized on Tuesday what it called Russia's …

Discussion: Radio Free Europe/Radio …, Fox News, @nakashimae, @qjurecic, Quartz, @bonnieglaser, Insider, РИА …, Insider, The Daily Beast and Mother Jones

Wayne Friedman / MediaPost:

Roku launches Advertising Watermark to help advertisers and publishers verify the authenticity of their video ads and defend against “device spoofing” — To reduce advertising fraud in the connected TV (CTV) and streaming businesses, Roku is starting up a new free technology …

Discussion: Next TV, Ad Age, Media Play News and MarTech

Kris Holt / Engadget:

LinkedIn launches LinkedIn Podcast Network as a pilot, with shows available on LinkedIn, Apple Podcasts, and other platforms — LinkedIn is delving deeper into the podcast world. It's debuting a podcast network that features in-house shows from the LinkedIn News team as well as programs from industry figures.

Discussion: MediaPost, The Daily Dot, Axios, The Drum and @kantrowitz

Ash Parrish / The Verge:

Twitch launches the Ad Incentive Program to pay select streamers a guaranteed monthly minimum ad revenue based on amount of ads run per hour and hours streamed — The Ad Incentive Program will pay streamers a guaranteed minimum amount of ad revenue per month

Sara Guaglione / Digiday:

Condé Nast's Vogue and GQ will make content exclusively for TikTok, including hashtag challenges and print inserts — Vogue and GQ will make content exclusively for TikTok, both for their own respective brand channels and in print, under a new deal Condé Nast signed with the social media platform.

Discussion: @markdistef

Mark Stenberg / Adweek:

WSJ and Google Ad Manager study finds advertisers that used first-party data in campaigns were 37% more likely to run another campaign — The Wall Street Journal welcomes its cookieless future, and advertisers have taken notice. The publisher, in a case study conducted in partnership …

Discussion: @markstenberg3

The Nation:

The Nation names Bhaskar Sunkara, founder and publisher of Jacobin, as president — The founder and publisher of Jacobin to lead publishing and business development for America's leading source of progressive politics and culture. — Contact: Caitlin Graf, The Nation, press [at] thenation.com, 212-209-5400

Discussion: @lefty_jew, @micahuetricht, @meaganmday, @davidsirota, @sunraysunray, @theduhalde, @mikeelk, @ronanburtenshaw, @ezraklein, @aaronbastani, @owenjones84, @nikilsaval, @danielmarans, @krystalball, @davidklion, @waywardwinifred and bookforum.com

Charlotte Tobitt / Press Gazette:

GB News will join the BBC, Sky News, and ITN broadcast pool for political coverage from April; GB News currently receives footage later than other broadcasters — GB News is joining the BBC, Sky News and ITN's broadcast pool for political coverage ten months after its launch.

Discussion: @mike_fabricant

Sam Kille / Report for America:

Permanent community news funds, formed by community foundations working with local news leaders, are a major new trend for supporting local news — READ THE ‘COMMUNITY NEWS FUND’ REPORT — Report for America today released a report that identified a major new trend - the creation of …

Discussion: @report4america

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Judd Legum / Popular Information:
Conservative Brief, which employs three writers, has become huge on Facebook, surpassing WaPo and NYT, ostensibly by paying large Pages to share its content

Discussion: @juddlegum, @turnbullwhitby, @juddlegum, @hunterw, @morten, @juddlegum and @juddlegum

Sara Fischer / Axios:
Spotify debuts Dolly Parton and James Patterson's novel “Run, Rose, Run” as its first bookcast, blending story narration with original music and sound

Discussion: Spotify, Variety, Forbes, @trevorcroker, Engadget, Vanity Fair and @sarafischer

K.J. Yossman / Variety:
Disney EMEA, BBC Studios, and Sony Pictures join the Digital Entertainment Group International trade body; Google and Warner Bros. are already members

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Rick Porter / The Hollywood Reporter:
Nielsen expands its Media Impact planning tools, adding streaming platform ratings to help advertisers and media buyers plan cross-platform campaigns

Discussion: Variety

Kurt Erickson / St. Louis Post-Dispatch:
Missouri police say a flaw in a state education webpage had gone undetected since 2011, after MO's governor attempted to prosecute a reporter for being a hacker

Discussion: Ars Technica, VICE, Slashdot, Krebs on Security, @fpwellman and @robpegoraro

Ben Terris / Washington Post:
An update on some of the amateur sleuths, including Claude Taylor and Louise Mensch, who built large social media followings with unfounded claims about Trump

Discussion: @bterris, @z_everson, @karolcummins, @isaacdovere, @blackamazon, @saramorrison, @tomarnold, @sjdemas, @washingtonpost, @stphnfwlr, @chrismegerian, @aseitzwald, @devlinbarrett, @qjurecic and @timothypmurphy

Earlier Picks:

Wall Street Journal:
Mexico's president calls reporters “mercenaries” and asks them to reveal their salaries over investigations of his son's use of an oil executive's $1M residence

Emily Atkin / HEATED:
Emily Atkin, who launched Heated with a $20K Substack advance in 2019, says the climate newsletter is going on hiatus as she takes “a big digital break”

Discussion: @emorwee, Hill Heat, @leah_rosenbaum, @brittwray, @sorayaroberts, @mattbrownep, @petedominick, @kendallbaker, @kelcsimpkins, @emorwee, @annehelen, @pkafka, @hyltonanne and Too Much TV Newsletter

The Atlantic:
Maria Ressa, Rappler CEO and a Nobel Peace Prize recipient, joins The Atlantic as a contributing writer covering democracy, press freedom, and the social web

Discussion: American Press Institute, @adriennelaf, @blackamazon and @mckaycoppins

Brier Dudley / The Seattle Times:
Working paper: private equity firms, which in 2019 owned 23% of US newspapers, reduced local coverage more than other owners but drove more digital subscribers

Discussion: @jayrosen_nyu, @dlboardman, @jeffjarvis, @lenfestinst, @jimfriedlich, @notaaroncraig and @larryryckman

Lauren Harris / Columbia Journalism Review:
How The Marshall Project's Testify, a collaboration with Cleveland news outlets, distribution partners, and residents, reimagines criminal justice coverage

Discussion: @marshallproj

From Techmeme:

Wall Street Journal:
Gina Raimondo says holding back China in the chips race is a “fool's errand”, and investment, more than export controls, will keep US ahead of Beijing

Paresh Dave / Wired:
Google says it wouldn't force its device makers, browser, and wireless carrier licensees to distribute Gemini to US users for three years, in a proposed remedy

Reuters:
Albania bans TikTok for a year from January 2025, part of a broader plan to make schools safer following the killing of a 14-year-old near a school in November

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