Mediagazer: VaynerMedia: in 2022, 1,000 video ad impressions on TikTok cost ~50% less than on Instagram Reels, ~33% less than on Twitter, and 62% less than on Snapchat (Financial Times)

2:30 AM ET, January 11, 2023

Top News:

Blake Hounshell, who wrote The New York Times' On Politics newsletter, dies at 44; his family said he died “after a long and courageous battle with depression” — He was managing editor of Foreign Policy magazine and a top editor at Politico before overseeing The Times's popular political newsletter.

Discussion: Politico, The Wrap, @liamstack, @mitrakalita, @joshgerstein, @petersagal, @sbg1, @joenbc, @charles_gaba, @danielstrauss4, @ggreeneva, @missbeae, @heatherscope, @kazweida, @ktullymcmanus, @gregorydjohnsen, @liamstack, @mikegrunwald, The Daily Beast, @alyssafarah, @statedeptspox, @aetiology, @mikedelmoro, @mirandayaver, @michaelngraff, @karoun, @brianfishman, @ahmed, @davidklion, @jordanchariton, @bungdan, @pamela_vogel, @motokorich, @timalberta, @amandionair, @alexbward, @borzou, @kampeas, @jsrailton, @joshrogin, The Scroll, @ddayen, @billscher, @cbudoffbrown, @ryangirdusky, @natashabertrand, @shaneharris, @dylanbyers, @hctrudo, @johnfetterman, @sbg1, @viacristiano, @ryanlizza, @guyraz, @heidireports, @jdawsey1, @eugenedaniels2, @ryanlizza, @timalberta, @joanwalsh, @timalberta, @mollyesque, @sherylnyt, @nickmartin@masto.ai, @jjabbott, @penguinsix, @repdonbeyer, @millermena, @morganortagus, @ryanlizza, @timalberta, @kazweida, @samstein, @seantrende, @carlosnyt, @libyaliberty, @reddy, @genepark, @nickmartin@masto.ai, @harrispolitico, @vermontgmg, @aymanm, @abuaardvark, @normative, @dvnjr, @rachaelmbade, @asmamk, @prchovanec, @richardgowan1, @_waleedshahid, @anupkaphle, @nancyvu99, @mathewi@journa.host, New York Post, @apalmerdc, @timalberta, @dafnalinzer, @mpdillon, @digiphile, @samanthamaiden, @atrupar, @markmackinnon, @tomwatson, @nprkelly, @arifcrafiq, Fox News, @hailey_fuchs, @eschor, @megkinnardap, @jakesherman and @peterbakernyt

Alex Weprin / The Hollywood Reporter:

WWE co-CEO Stephanie McMahon resigns, less than a week after her father, Vince, fired three board members, replacing them with himself and two former executives — Her father, Vince McMahon, appointed himself to the company's board last week.

Gabe Cohn / New York Times:

A complete list of the winners at the 80th Golden Globe Awards hosted by the Hollywood Foreign Press Association — The winning films, TV shows, actors and production teams at the 2023 Golden Globe Awards. — Going into a typical awards show, the big question is, of course, who and what will win the top honors.

Jessica Chasmar / Fox News:

US Representative Matt Gaetz introduces an amendment to allow C-SPAN cameras on the House floor during normal proceedings, replacing the “antiquated” pool view — Gaetz says pool view of Congress is 'antiquated, ‘boomer-fied’ — The House is in a stronger position after these concessions: Rep. Matt Gaetz

Discussion: @cspan, @repmattgaetz, The Wrap, @chriscillizza, Mediaite, @vermontgmg, @repmattgaetz, @kairyssdal, Insider and The Hill

Dominick Mastrangelo / The Hill:
C-SPAN resumes using government-operated video feeds, after capturing candid US House Speaker election drama last week using its own cameras in the chamber

Discussion: @cspan, CNN, @mollybeck, @ericmgarcia, @jrovner, Roll Call, Insider, @larrysabato, @jbkjbk1234, @brettpransky, @emmangoldstein, @froomkin, @davidhogg111, @digiphile, @73snangel, @thehill, @is_rufus, @freedomofpress, @joshtpm, @kaitlancollins, @suzypugs, @repswalwell, @psakibomb, HuffPost and Deadline

Aisha Majid / Press Gazette:

A Reuters survey of 303 news leaders in 53 countries: 44% are confident about their company's 2023 business prospects, 72% worry about news avoidance, and more — Reuters Institute's latest survey of newsroom leaders shows the industry is less optimistic about 2023.

Discussion: Reuters Institute, Poynter, What's New in Publishing, @risj_oxford, @prsarahevans, @rossimo90, @froomkin, @marie_haynes, Journalism.co.uk, @mattnavarra, @sophiasgaler, @soktaykilic, @mitalilive, Reuters Institute and The Rebooting

John Koblin / New York Times:

Police procedurals are thriving: Nielsen says the back libraries of Criminal Minds, NCIS, The Blacklist, and Bones are among the most streamed shows since 2020 — Prestige shows like “The White Lotus” grab a lot of the headlines and rave reviews. But viewers still like to settle in with the familiar.

Discussion: @tvgrimreaper, @michellemanafy and @aholdenj

Financial Times:

VaynerMedia: in 2022, 1,000 video ad impressions on TikTok cost ~50% less than on Instagram Reels, ~33% less than on Twitter, and 62% less than on Snapchat — Advertisers and brands say an increasing amount of digital ads spend is moving away from Meta, YouTube and Twitter

Discussion: The Information, more at Techmeme »

Justin Baragona / The Daily Beast:

Cybersecurity reporter Eric Geller is no longer with Politico after an inflammatory December 31 tweet he sent and then deleted about the late Pope Benedict XVI — The cybersecurity reporter marked the death of Pope Benedict XVI by calling the late pontiff a “homophobic pedophile protector and Hitler Youth alumnus.”

Discussion: Gawker, Fox News, @thedailybeast, The Wrap and @justinbaragona

Rest of World:

A profile of Trilogy Media, featuring two creators who prank scam callers and earn revenue from YouTube and Facebook ads, YouTube memberships, and fan donations — Los Angeles-based Trilogy Media took “scambaiting” to a new level, but some claim they're gaining viral fame at others' expense. — I

Discussion: @taylorlorenz, @kelsaywhat, @vickiturk and @anupkaphle

Taylor Hatmaker / TechCrunch:

Meta plans to further limit ad targeting users under 18 starting in February 2023, including removing the options to target based on gender and in-app activity — Meta is making some changes to how its apps handle advertising and young users. Under the new rules, advertisers on Instagram …

Discussion: Meta, The Drum, @thatdansachs, BGR, @astaniscia86, @nickclegg, Engadget, The Verge, Wall Street Journal, Press Association, MediaPost and Ad Age, more at Techmeme »

Axios:

With pay TV subscriptions plummeting, Cox Communications follows Comcast, Altice, and Charter in launching mobile plans to help offset slowing legacy businesses — The country's biggest cable companies have been leaning into mobile plans as pay-TV subscriptions plummet and growth from broadband begins to plateau.

Discussion: @dcherring, @kerrymflynn and @sarafischer

Insider:

Sources detail Cheddar News unrest fueled by a series of employee departures, a pivot to social media, ethically questionable journalism, plagiarism, and more — - Cheddar News has been beset by a wave of staff defections over the past year under owner Altice USA.

Discussion: @claireatki, @elainelow, @reedalexander, @tomgara, @alisonbrower, @mediaevan, @mattnavarra, @elainelow, @simonowens, @lmoses, @freightalley, Talking Biz News and The Desk

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Deputy Ed. - Gen. Assignment Desk, DC — WaPo

EU Technology Reporter, Brussels — Bloomberg

Breaking News Reporter, NY — Guardian US

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Part-time Editor, Remote — Techmeme

Home & Travel Reporter, Ireland — Newsweek

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Senior Editor - Visuals (Temporary), DC — NPR

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More News:

Gus Bova / The Texas Observer:
A look at the Fort Worth Star-Telegram's ratified union contract, the only one at a Texas newspaper, and at other Texas news outlets' contract negotiations

Discussion: @rebekahlsanders, Bad Crow Review, @penamerica, @gusbova and @gusbova

ProPublica:
ProPublica plans to expand in the US Northwest, establishing a regional team of investigative journalists reporting on Washington, Oregon, Alaska, and Idaho

Discussion: @bykenarmstrong, @charlesornstein, @npenzenstadler, @msanchezmia, @charlesornstein, @annaleighclark, @dicktofel, @leszaitz and @katiecampbell

John Cross / Mirror:
UK police plan to visit 1,000 homes this week in a crackdown on illegal TV streaming; customers have been identified in a major ongoing criminal investigation

Discussion: @andcouldheplay7, Metro.co.uk, @hkesvani, @ussoccerfeed, @michelledewbs, @andyha_ and @johncrossmirror

Newmark J-School:
CUNY's Newmark J-School says CPJ's former executive director Joel Simon will join as the founding director of the Journalism Protection Initiative on February 1

Discussion: @gmochkofsky, @joelsimonsays, @razarumi, @davidfolkenflik, @nicdawes, @susanchira, @kxraja, @sulliview, @newmarkjschool, @joelsimonsays and @craignewmark

Sarah Perez / TechCrunch:
An interview with Sling TV EVP and President Gary Schanman about rolling out new features like user profiles, offering free content, pricing tiers, and more

Discussion: The Streamable and Android Police

Todd Spangler / Variety:
G/O Media names veteran journalist Merrill Brown as its editorial director, filling a role that has been vacant since July 2021, reporting to CEO Jim Spanfeller

Discussion: @jeffjarvis, @merrillbro, The Wrap and MediaPost

Earlier Picks:

Gillian Tan / Bloomberg:
Litquidity, a Wall Street-focused digital media company with 1M+ Instagram and Twitter followers, expands into recruitment of junior bankers for financial firms

Discussion: The Information and @carolinehydetv

Morgan Chalfant / Semafor:
US House Representatives Mike Gallagher and Raja Krishnamoorthi ask ESPN to “commit to ending its commercial relationship with TikTok”, which is a sponsor

Discussion: Politico, Bloomberg, @congressmanraja, @mattzeitlin, @stuartklau, @stollmeyereu, @semaforben, @carnage4life, @scottlincicome, @congressmanraja, The Hill and Observer

Thomas Seal / Bloomberg:
Sources detail right-wing UK broadcaster GB News' struggles: newsroom staff disquiet, high turnover, three employee settlements, revenue “challenges”, and more

Discussion: @oliviasolon, @athomson6, @scottygb, @oliviasolon, @tw_seal and @tw_seal

Rachel Syme / New Yorker:
A profile of Bela Bajaria, Netflix's head of global TV, who leads its hyper-aggressive strategy to adapt successful show formats to different parts of the world

Discussion: @rachsyme, @zachwritesstuff, @alykhansatchu, @newyorker, @makesyoucakes, @newblackman, @mattzeitlin, @brianstelter, @brianstelter, @newyorker, @conroyforreal, @rachsyme, @felixgillette, @mjschulman, @mchenryjd, @rachsyme, Insider and IndieWire

New York Times:
The extraordinary volume of leaks of Prince Harry's book highlights the challenges of organizing the release of highly anticipated, divisive celebrity memoirs

Discussion: Gawker, New York Daily News, The Guardian, @royal_suitor, @andresdcmtz, @bookedbusy, CBS News, SPY, @genesohoforum, @elamin88, The Daily Beast, New York Times, Bloomberg and SheKnows

Chance Miller / 9to5Mac:
Report: Apple VP of Services Peter Stern, who helped build Apple TV+'s business, plans to leave at the end of January, as Apple reorganizes its Services unit

Discussion: MediaPost, @claireatki, @elkmovie, MacRumors, @claireatki, @anthony, @bzamayo, @pkafka, Insider and Bloomberg

From Techmeme:

Alex Heath / The Verge:
Meta details Llama 3: 8B- and 70B-parameter models, a focus on reducing false refusals, and an upcoming model trained on 15T+ tokens that has 400B+ parameters

David Pierce / The Verge:
Google announces a new Platforms and Devices team overseeing Pixel, Android, Chrome, Photos, and more, to integrate AI across its products, led by Rick Osterloh

Bill Toulas / BleepingComputer:
Europol and 19 countries make 37 arrests and disrupt phishing-as-a-service platform LabHost in a year-long operation with help from Microsoft, Intel, and others

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