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3:25 PM ET, May 2, 2023

Mediagazer

 Top News: 
Variety:
The WGA calls for a strike starting Tuesday after negotiations with the AMPTP concluded with no agreement, saying studios' responses were “wholly insufficient”  —  The Alliance of Motion Picture and Television Producers ended contract talks with the Writers Guild of America on Monday night …
RELATED:
Gene Maddaus / Variety:
The WGA details its proposals, including two main sticking points: a staffing minimum from 6-12 writers and a guaranteed minimum number of weeks of employment  —  The Writers Guild of America has detailed the vast differences between writers and the studios that led to the first strike in 15 years, which will begin Tuesday.
Peter White / Deadline:
The Late Show, The Tonight Show, Jimmy Kimmel Live!, and other late-night shows are set to go dark starting Tuesday, after writers agreed to strike  —  UPDATE (Original story May 1 at 9:06pm): Nightly talk shows including The Late Show with Stephen Colbert, Jimmy Kimmel Live! …
New York Times:
Sources: Vice Media is preparing to file for bankruptcy; a source says more than five companies have expressed interest in acquiring it but chances are slim  —  The company, which was once valued at $5.7 billion, has been struggling to find a buyer this year.
RELATED:
Peter Kafka / Vox:
Q&A with Nick Denton, Jonah Peretti, and Ben Smith, whose new book, Traffic, details BuzzFeed's and Gawker's rise and fall, on digital media and its reckoning  —  A conversation with two media pioneers — plus Ben Smith, whose new book chronicles their rise and fall.
Max Tani / Semafor:
Politico founder Robert Allbritton commits $20M to launch a nonprofit that will train aspiring political reporters and eventually launch a news organization  —  The Scoop  —  The founder of Politico is launching a new nonprofit news organization that promises to help jumpstart the careers …
Sarah Perez / TechCrunch:
Snap begins testing sponsored links in My AI conversations, reveals Spotlight grew 170% YoY to reach 350M MAUs, launches its “First Story” ad product, and more  —  After Snap's stock took a hit from its weak first-quarter earnings, the company today made its pitch to advertisers …
New York Times:
Despite Google's October 2021 pledge to demonetize climate denial content, CCDH researchers find 100 YouTube videos with 18M+ views featuring ads for big brands  —  Google said in 2021 that it would stop running ads alongside videos and other content that denied the existence and causes of climate change.
Yvonne Villarreal / Los Angeles Times:
A roundtable discussion with six showrunners, including Craig Mazin and Bill Lawrence, on the broken pathways for growth for new writers, mini rooms, and more  —  With only hours left before the The Writers Guild of America s called on their members to  —  on Monday night after the contract …
Jon Lafayette / Next TV:
Amazon tells Thursday Night Football advertisers that they will be able to target different groups with different ads during the same ad spot  —  Adds iSpot.tv, VideoAmp for audience measurement  —  Amazon is looking to make its Thursday Night Football a bigger deal for viewers and advertisers.
Discussion: Ad Age, MarTech and @tvgrimreaper
Josef Adalian / Vulture:
Sources: Dancing With the Stars will return to ABC next season, after becoming a Disney+ exclusive last season to boost subscribers; it will air live and stream  —  After a brief Disney+ detour last fall, Dancing With the Stars is set to return to its longtime home on ABC next season, Vulture has learned.
 
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 More News: 
Stephen Battaglio / Los Angeles Times:
After a review found irregularities, Nielsen says the Fox telecast of the 2023 Super Bowl had 115.1M viewers, becoming the most watched TV program ever
David Klepper / Associated Press:
Survey: nearly 75% of US adults say news media is increasing political polarization, and ~60% say news media bears the blame for misinformation
Sarah Perez / TechCrunch:
Amazon rolls out Fire TV Channels, its FAST video experience for Fire TV devices, after monthly hours streamed of FAST content grew 300%+ in the past six months
 Earlier Picks: 
Pete Hammond / Deadline:
The Motion Picture Academy sets new Oscar campaign rules for private events, social media use, and more after Andrea Riseborough's surprising acting nomination
Matt Binder / Mashable:
Automattic plans to drop its WordPress plugin JetPack's ability to automatically tweet blog posts, citing Twitter's dramatic change to its API terms and pricing
Sarah Fielding / Engadget:
Amazon plans to make 100+ Prime Video original series and movies available on its free streaming service Freevee, formerly IMDB TV, gradually throughout 2023
 

 
From Techmeme:

Anna Tong / Reuters:
Sources: OpenAI plans to announce its AI-powered search product on May 13

Bloomberg:
Microsoft plans to launch its mobile game store in July on the web, first with its own games including Candy Crush Saga, and later open it to other publishers

Mike Solana / Pirate Wires:
Q&A with Jack Dorsey on his exit from Bluesky to focus on Nostr, Bluesky “repeating all the mistakes we made” at Twitter, Musk's takeover, censorship, and more

 
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