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6:40 AM ET, August 9, 2010


 Top News: 
Brian Stelter / New York Times:
Renewed Interest in Financing Original Web Shows  —  LOS ANGELES — When Illeana Douglas, long active in independent film, wanted to make a show about a Hollywood actress who becomes a cog in a blue-collar wheel, she turned to the Web and to an unusual ally, Ikea.
Discussion: Mashable!
Paul Farhi / Washington Post: making its move into the crowded market of local news  — — odd name, but let's move on — is a new all-local news Web site that seems to be the answer to a question that no one has really been asking: Do media-saturated Washington and its environs need yet another source …
Jim Harper / Wall Street Journal:
It's Modern Trade: Web Users Get as Much as They Give  —  If you surf the web, congratulations!  You are part of the information economy.  Data gleaned from your communications and transactions grease the gears of modern commerce.  Not everyone is celebrating, of course.
Mike Shields / Mediaweek:
Fox News' Digital Divide  —  Dominant cable news net's site lags rival  Why?  —  In the cable TV news world, Fox News Channel is a force to be reckoned with.  So why does the network continually get its digital clock cleaned—by CNN, of all rivals?
Danny Sullivan / Search Engine Land:
Demand Media's IPO: The Google & SEO Aspects  —  Demand Media has filed for an IPO.  The company, known as a content farm to some, produces much of its content on sites like eHow and others in direct response to what it determines people are searching for on the web.
Peter Kafka / MediaMemo:
Inside the Numbers: How Demand Media Will Pitch a Billion Dollar IPO
Glenn Fleishman / Network World:
Interview: Author Susan Orlean on her life with the iPad  —  Orlean has been tearing up the techie side of things  —  Susan Orlean has become a geek, something that simultaneously amuses and mildly horrifies her.  Orlean has been a staff writer at The New Yorker since 1992 …
Jeremy W. Peters / New York Times:
The Economist Markets to the Sophisticated  —  Its fire-engine-red logo peeks out of fashionable handbags and from the back pockets of designer jeans.  Bankers read it in first-class seats.  Hipsters read it on the subway on their way to work.  —  It's The Economist.
Tim Carmody / Snarkmarket:
Unemployment Media  —  I just learned that Chris Meadows, smart writer and one of the most prolific bloggers at e-book site Teleread, was (until very recently) unemployed for sixteen months: … This resonates with me, because I've been unemployed and in need of a new laptop since the end of the summer …
Ian Burrell / The Independent:
Faithless tune in to new way to go ‘prommercial’  —  It is being heralded as the first “prommercial” and will be proclaimed as the future of the music industry.  It may also help rescue the tattered reputation of television advertising.  Not bad for a 15-year-old British electronica band without a record label.
Helge Tenno / 180360720:
Is technology outracing the creative industry?  —  The way brands and agencies have combined new technology with their sales, marketing and design strategies, give the impression that technology is outgrowing the creative and communications industry almost ten to one.
Jxpaton / Digital First:
Profit Sharing, Partnerships and Putting Our Communities First  —  Folks,  —  We recently finished the 2nd Quarter and the good news is we are ahead of plan and strongly on track to payout Profit Sharing for the year.  —  As you can see by the chart below, we finished the Quarter …
Chris Thilk / AdAge:
Is Hollywood Suffering From Clip Overload?  —  Studios May Have Unwittingly Created a ‘Freemium’ Model With Extended Looks at Releases  —  Have you seen the seven or eight extended clips from “The Sorcerer's Apprentice”?  Did you watch the seven or eight that were released in advance of “Despicable Me”?
Discussion: NewTeeVee
Mark Brown / Epicenter:
How Google Counted The World's 129 Million Books  —  In a blog post published this week, search mammoth Google explained the deep and thoroughly elaborate algorithm used by its literary offshoot, Google Books, to count just how many books exist in the world, right now.
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 More News: 
MG Siegler / TechCrunch:
Nicholas Negroponte: The Physical Book Is Dead In 5 Years
Jeffrey A. Trachtenberg / Wall Street Journal:
Mass Paperback Publisher Goes All Digital
 Earlier Picks: 
Aaron Cohen /
Kurt Vonnegut's advice to young writers
Farewell, Libraries?  —  Amazon's report that e-books …
Discussion: TeleRead and Personanondata