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2:50 PM ET, April 13, 2010

Mediagazer

 Top News: 
Claire Cain Miller / New York Times:
Twitter Unveils Plans to Draw Money From Ads  —  Twitter will unveil on Tuesday a much-anticipated plan for making money from advertising, finally answering the question of how the company expects to turn its exponential growth into revenue.  —  The advertising program …
RELATED:
Biz / Twitter Blog:
Hello World  —  Although our services extend beyond the Web, Twitter ranks as one of the most popular sites on the Internet.  Over the years, we've resisted introducing a traditional Web advertising model because we wanted to optimize for value before profit.
Michael Learmonth / AdAge:
Twitter Has a Business Model: ‘Promoted Tweets’  —  Search Ads For Twitter That Split Difference Between ‘Earned’ and ‘Paid’ Media  —  NEW YORK (AdAge.com) — In the four years since Twitter launched, two questions have hung over the micro-blog service: Can it make money?  If so, how?
Los Angeles Times:
Critic's Notebook: On this year's drama award, the Pulitzer board blew it  —  In honoring ‘Next to Normal,’ the board ignored the advice of its drama jury in favor of its own sentiments, says Pulitzer jurist Charles McNulty.  —  Buried in Monday's announcement of the 2010 Pulitzer winners …
RELATED:
Mark S. Luckie / 10,000 Words:
Online and multimedia storytelling from the 2010 Pulitzer Prize winners  —  In today's digital media environment, it's not enough to produce a lengthy print piece — you've got to have some sort of web element that adds to and enhances it.  The following Pulitzer Prize-winning stories show …
Joshua Benton / Nieman Journalism Lab:
Tough love: Gawker finds making it harder for comments to be seen leads to more (and better) comments  —  That chart is, for news organizations seeking to tame their commenters, perhaps the best evidence yet that adding a few obstacles for those seeking the leave their mark on a web page can actually lead to more comments.
Discussion: New York Observer and thomped
Stuart Elliott / Media Decoder:
CNN Fights Back With ‘Objectivity’ Arguments  —  In a presentation to advertisers and agencies on Tuesday morning, executives of CNN indicated how they plan to counter the growing ratings of — and buzz about — the rival Fox News Channel: play up their channel's identity as an objective source of news.
Jeff Jarvis / BuzzMachine:
News(paper) in the cloud  —  I think it's possible today to run a news organization — up to the point of publishing — from the cloud, changing not only the production process of news but also its culture.  John Paton, CEO of Journal Register, is about to prove it with his Ben Franklin Project.
Adrian Chen / Gawker:
Stephen Colbert Grills Wikileaks Founder on Helicopter Video  —  Tonight on the Colbert Report, Stephen Colbert interviewed Wikileaks founder Julian Assange.  We were wondering how Colbert would handle a subject as serious as a video showing 12 people being killed.  Well, he handled it pretty seriously.
Steve Krakauer / Mediaite:
MSNBC President Griffin Says David Shuster Suspension “All About Loyalty”  —  We published an email exchange Thursday night between MSNBC President Phil Griffin and a David Shuster fan about his anchor's indefinite suspension.  —  Mediaite spoke exclusively with Griffin today about the reasons behind …
Paul Krugman:
Andrew Ross Sorkin Owes Several People An Apology … I certainly never said anything like that, and I don't think Nouriel did either.  First of all, I never called for “nationalizing the entire banking system” — I wanted the government to take temporary full ownership of a few weak banks …
Megan Garber / Nieman Journalism Lab:
“The 24/7 News Cycle”: David Carr, Arianna Huffington, and Mark Russell debate the future at ASNE  —  Earlier this morning, David Carr, Arianna Huffington, and the Orlando Sentinel's Mark Russell gathered to discuss “The 24/7 News Cycle: New Opportunities, New Pressures.”
Jason Fell / Folio:
Report: Magazine Die-Off Slows But So Do New Launches  —  Mag closures down 76.8 percent in Q1, according to MediaFinder.  —  Only 22 magazines folded during the first period of 2010, according to the latest report from online magazine database MediaFinder.com.
Discussion: Gawker
Scott Rosenberg / Scott Rosenberg's Wordyard:
Newspaper comments: Forget anonymity!  The problem is management  —  This New York Times piece Monday reflects a growing chorus of resentment among newspaper website managers against the “barroom brawl” atmosphere so many of them have ended up with in the comments sections on their sites.
Nellie Andreeva / Deadline.com:
NBC Picks Up ‘Law & Order: LA’ For Fall; ‘SVU’ Cleared For 12th Season With Cast; Original ‘L&O’ Looks Good For Record 21st  —  EXCLUSIVE: Dick Wolf is once again looking to expand his Law & Order empire to 4 series on the air.  Sources tell me that NBC has picked up Law & Order: Los Angeles (aka LOLA) with a 13-episode order for fall.
GalleyCat:
Hipster Puppies Site Lands Book Deal; Creator Explores the “Natural Tumblr-to-Book Ecosystem”  —  Last week the popular Tumblr blog Hipster Puppies nabbed a book deal with NAL/Penguin, bringing cute pictures of puppies in sunglasses, mustaches, and hip neck scarves to bookstores.
Carlo Longino / Techdirt:
Daily Variety: We're Putting In A Paywall So We Don't Have To Write About Gossip  —  Andy Marx writes in to share a letter Daily Variety magazine sent to its subscribers, letting them know that it will soon be putting up a paywall, or as it prefers to call it, a “velvet rope”.
Discussion: Deadline.com
Jason Horowitz / Washington Post:
Obama spokesman Gibbs sounds eager for future strategist role  —  Robert Gibbs does not seem particularly attached to his office.  —  There is a dormant fireplace ("a problem with the flue," Gibbs said), a cluttered desk, a flat-screen television and a smaller monitor simultaneously displaying C-SPAN, MSNBC, the networks.
Mike Fleming / Deadline.com:
Finally, It's Batter Up For ‘Moneyball’  —  UPDATE: Sony sources tell me that Major League Baseball is on board with the version that will go into production.  (MLB previously had approved the Steven Soderbergh version.)  EXCLUSIVE: Columbia Pictures is locking in a July start date for the Bennett Miller-directed Moneyball.
Publishing Executive Business Management News:
Yale Launches Course for the Book and Magazine Publishing Industry  —  (Press Release) New Haven, Conn.—Yale University will launch a new Yale Publishing Course this summer, bringing emerging industry leaders from around the world together with experts in their respective fields to tackle the most compelling issues facing publishers.
Robin Wauters / TechCrunch:
Realtime Media Sharing Service TweetPhoto Raises $2.6 Million Series A  —  Realtime media sharing platform TweetPhoto this morning announced that it has raised $2.6 million in a Series A financing led by Canaan Partners, with additional investment from Anthem Venture Partners …
Discussion: PRWeb, GigaOM and paidContent
Derek Thompson / The Atlantic Online:
Do Journalists ‘Grieve’ the Decline of Journalism?  —  Spinning off a speech by AFL-CIO President Richard Trumpka at Harvard about why working people are angry, Ezra Klein makes this point comparing the reaction to job losses in manufacturing to job losses in journalism: … Grief from whom?
Discussion: The Huffington Post and Ezra Klein
Leena Rao / TechCrunch:
YC's NewsTilt Aims To Help Journalists Create A Business Model For Content  —  The business and content models behind news have been changing dramatically over the past few years; with the mechanisms by which journalists interact with their audiences constantly transforming along the way.
AdAge:
Apple to Lend Hand to IAd Producers  —  Early Adopters Get an Added Bonus: Some Fairy Dust From Company Itself  —  NEW YORK (AdAge.com) — Apple's not just getting into the business of selling ads.  They're going to make them as well, at least in the beginning for the earliest adopters of the new iAd format.
Discussion: MediaPost and paidContent
RELATED:
Peter Kafka / MediaMemo:
Is Apple Closing Off the iPhone to Rival Ad Networks?
Discussion: Poynter Online and DealBook
JD Lasica / Socialmedia.biz:
GroundReport: Citizen journalism gets richer  —  A chat with the founder of GroundReport from JD Lasica on Vimeo.  —  Five years ago we launched Ourmedia.org as the first free hosting and sharing site for video and digital media (yes, before YouTube).  Secretly, I wished that more of the videos …
Discussion: NetNewsCheck Latest
Greg Sandoval / CNET News:
Feds raise questions about big media's piracy claims  —  After spending a year studying how piracy and illegal counterfeiting affects the United States, the Government Accountability Office says it still doesn't know for sure.  —  Congress tasked the GAO in April 2009 with reviewing the efforts …
 
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 More News: 
Stuart Elliott / New York Times:
Advertising: Old Campaigns That Won't Die or Fade Away
Todd Leopold / CNN:
A new era for The National Enquirer?
Mike Fleming / Deadline.com:
‘Modern Family’ Cast Will All Compete For Supporting Emmys After Ed O'Neill Gesture
Steve Smith / MediaPost:
Streamy Awards 2010: Low Self-Esteem Theater
Discussion: Mashable!
Multichannel:
Laureen Ong to Head Travel Channel
Discussion: MediaPost
Ryan Lawler / NewTeeVee:
Edgecast Raises Another $10M for CDN Expansion
Discussion: Online Video News
Reinventing the Newsroom:
Putting Demand Media to the Test
 Earlier Picks: 
Jonathan Stempel / Reuters:
Tribune lenders say bankruptcy plan unfair
Discussion: Associated Press and Romenesko
Ryan Lawler / NewTeeVee:
Google to Open-source VP8 for HTML5 Video
Discussion: Daring Fireball
Angela Natividad / mipblog:
MIPTV Liveblog: Twitter as Friend, Not Foe, to Media Players
Discussion: TechCrunch and SocialTimes.com
David Kaplan / paidContent:
HuffPo Launching New Verticals, Expanding Into Food And Arts
Nielsen Wire:
Nielsen's Inaugural ‘Fourth Screen Report’ for Location-Based Video Ad Networks
Discussion: MediaPost, rbr.com and NewTeeVee
Paul Carr / TechCrunch:
NSFW: I Admit It, The iPad Is A Kindle Killer. …